Digital marketing results, positive business outcomes.
We work with clients across all industries, and of all sizes. We understand that specific channel tactics can move the needle – but, multi-channel collaboration is what drives true business value.
We connect brands to their customers across all digital touch-points with targeted, highly relevant and personalized experiences. We’re audience led, and data-informed. We help our client partners grow their business and strategies that have a lasting impact.
MANN LAKE BEE & AG SUPPLY
RESULTS
87%
Enhancing SEM strategy to elevate returns.
We restructured their account and then built out specific audience subgroups for more precise targeting. We adjusted bid strategies to maximize overall return, using ad group-specific ad copy and landing pages to provide a tailored experience to the customer.
INCREASE IN REVENUE
45%
DECREASE IN CPA
INCREASE IN REVENUE
218%
INCREASE IN CONVERSIONS
132%
RESULTS
A multi-faceted approach to increase SERP visibility by building out new top of funnel guides & assets, ensuring the site migration went without a hitch, and building links to the new domain to quickly establish DA.
Growing SEO, all while rebranding & replatforming.
UNBOUND SOLAR
MICRO FOCUS
RESULTS
139%
Centralize media management of 42 B.U.s globally.
The client turned to NPD for an initial audit of their campaigns, which pointed out areas for improvement. We restructured accounts globally and created evergreen content hubs to be used across SEO & paid search to expand reach.
INCREASE IN PAID LEADS
154%
INCREASE IN
ORGANIC TRAFFIC
SOUNDSTRIPE
RESULTS
522%
Owning the royalty-free music category.
We created an evergreen content library that focused on different use cases for royalty free music. We then promoted that content through our authority outreach efforts, focusing on specific audiences that were critical to the business.
INCREASE IN PAGE VIEWS
3,258%
INCREASE IN CONVERSIONS
INCREASE IN LEADS
38%
DECREASE IN CPL
72%
RESULTS
We implemented portfolio bidding with the smart bidding strategy, target CPA. The use of portfolio bidding made sense because Intelex was already segmenting their campaigns with shared budgets, so it was easy to replicate with portfolio bidding.
Facebook success in a highly regulated category (cannabis).
Speed and rigor. NPD curated, designed, and tested compliant landing pages, assets, and ad copy to align with the platform regulations while maintaining regular and frequent touchpoints with our Facebook reps for expedited campaign approvals.
INCREASE IN ROAS
21,464
NEW LEADS (5$ CPL)
RECOGNITION
We work hard to make our clients look good.
Like any other agency, we like to brag too! Our team owns the work, but we’re much happier when our client contacts are in the spotlight to celebrate the success.
Best Search Campaign
CNN Brasil
2023 Finalist
Best Search Campaign
Lantern by SoFi
2023 Finalist
Best Agency / Client Collaboration
NCSA College Recruiting
2023 Finalist
Best Multi-Channel Strategy
Ascent Funding
2023 Finalist
Best SEO Campaign
Lantern by SoFi
2023 Finalist
Best Paid Search Campaign
ConnectWise
2023 Finalist
Best Use of Search – Retail
WUKA
2023 Finalist
Best Use of Search – Fashion
MYLA
2023 Finalist
Best SEO Campaign
Lantern
2022 Winner
Best SEM Campaign
ConnectWise
2022 Winner
Agency of the Year: PPC
Tektronix
2022 Winner
Best Omnichannel Integration
2022 Winner
Best PPC Initiative: SMB
Mann Lake
2022 Winner
Best B2B Initiative: SEO
Nexcess
2022 Winner
SEO for Retail
Party City
2022 Finalist
PPC for B2C
2022 Finalist
SEO B2C Campaign
SoFi
2022 Finalist
Best Use of Data & Insights
Party City
2022 Finalist
Finance & Professional Services
SoFi
2022 Finalist
Best PPC Campaign
Contentful
2021 Winner
Best SEO Campaign
SoFi
2021 Winner
Best PPC Campaign
Contentful
2021 Finalist
Best Use of Search
Hickory Farms
2021 Finalist
Best B2B Campaign
PROS
2020 Winner
Best SEO Campaign
Adobe
2020 Winner
Best B2C Campaign
Adobe
2021 Finalist
Best FMCG Campaign
Hickory Farms
2020 Finalist
Best B2B Campaign
Contentful
2021 Finalist
“The rigor in the approach from the beginning has been impressive. The responsiveness, the detail in your strategy- you guys are like a well-oiled machine.”
Adobe
“The strategy and partnership we have built provided a success framework that we can use in other areas of the business for continued growth.”
SoFi
“NP Digital is a rockstar team with no gaps in thought leadership… I feel like I learn something new every time I talk with the team.”
Soundstripe
“Your expertise is invaluable. We are so relieved to have your logic as part of our team.”
Liquid Web
“The content architecture and navigation audit strategy that you provided was amazing. We didn’t know where to start, thanks for showing us the way!”
Money Morning
“The amount of work we have is daunting. It’s nice to know that you are there to support us and you can take on the heavy lifting.”