{"id":18348,"date":"2025-05-12T17:45:34","date_gmt":"2025-05-13T00:45:34","guid":{"rendered":"https:\/\/npdigital.com\/?page_id=21999"},"modified":"2026-08-15T03:36:37","modified_gmt":"2026-08-15T01:36:37","slug":"performance-creative","status":"publish","type":"page","link":"https:\/\/npdigital.com\/de\/loesungen\/performance-creative\/","title":{"rendered":"Performance Creative"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-g71os75-b63761d99782bcd2c09227b0cdfabc80\">\n.avia-section.av-g71os75-b63761d99782bcd2c09227b0cdfabc80 .av-parallax .av-parallax-inner{\nbackground-color:#f0f2f4;\nbackground-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/creative-strategy-background-scaled.jpg);\nbackground-repeat:no-repeat;\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-g71os75-b63761d99782bcd2c09227b0cdfabc80 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class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ltz7mcsn-12189756db5ab393fac9c373010ddb4c\">\n#top .hr.hr-invisible.av-ltz7mcsn-12189756db5ab393fac9c373010ddb4c{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-ltz7mcsn-12189756db5ab393fac9c373010ddb4c hr-invisible  avia-builder-el-6  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5\">\n#top .av_textblock_section.av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 .avia_textblock{\nfont-size:20px;\ncolor:#ffffff;\ntext-align:left;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Kreative Inhalte sind kein \u201eNice-to-have\u201c, sondern der entscheidende Treiber erfolgreicher Kampagnen. Ob h\u00f6here Klickraten, mehr Engagement oder bessere Conversion-Raten \u2013 \u00fcberzeugende Visuals und wirkungsvolle Botschaften haben einen direkten Einfluss auf die Performance.<\/p>\n<p>Wir verstehen Creative als einen strategischen Hebel, der Daten, Zielgruppenverst\u00e4ndnis und Markenstorytelling miteinander verbindet, um messbare Gesch\u00e4ftsergebnisse zu erzielen. Denn selbst die beste Zielgruppenansprache und der ausgefeilteste Mediaplan entfalten ihr volles Potenzial nur mit den richtigen kreativen Inhalten.<\/p>\n<\/div><\/section><\/p><\/div><div class='av-flex-placeholder'><\/div><div  class='flex_column av-jzkw65-7c35d842cf7e468715a156f0fb7d315d av_two_fifth  avia-builder-el-8  el_after_av_three_fifth  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-top av-animated-generic right-to-left av-parallax-object  ' 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.avia-icon-circles-icon-6{\ntransform:translate(243px,-55px);\nleft:1%;\ntop:61%;\n}\n.av-icon-circles-container.av-ltz6zrvs-2d6ef786d5ce3bb91da259db645938b0.avia_start_animation .avia-icon-circles-icon-6{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:2s;\n}\n.av-icon-circles-container.av-ltz6zrvs-2d6ef786d5ce3bb91da259db645938b0 .avia-icon-circles-icon-7{\ntransform:translate(195px,155px);\nleft:10%;\ntop:18%;\n}\n.av-icon-circles-container.av-ltz6zrvs-2d6ef786d5ce3bb91da259db645938b0.avia_start_animation .avia-icon-circles-icon-7{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:2.2s;\n}\n.av-icon-circles-container.av-ltz6zrvs-2d6ef786d5ce3bb91da259db645938b0.avia_start_animation.avia_animation_finished .avia-icon-circles-icon{\ntransition-delay:0s;\n}\n<\/style>\n<div class='av-icon-circles-container av-ltz6zrvs-2d6ef786d5ce3bb91da259db645938b0 avia_animate_when_visible  avia-builder-el-9  avia-builder-el-no-sibling ' ><div class='avia-icon-circles-main-logo'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><img src='https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/creative-strategy-guy.png' alt='' title=''  itemprop=\"thumbnailUrl\"  \/><\/div><div class=\"avia-icon-circles-inner\"><div class='avia-icon-circles-icon av-6mqtzbx-1d536ce824bce1a6acc37dd719a4c06d iconfont av-no-link avia-icon-circles-icon-1' data-icon-circles-icon=\"1\" aria-hidden='true' data-av_icon='\ue80c' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-6mqtzbx-1d536ce824bce1a6acc37dd719a4c06d avia-icon-circles-icon-text-1' data-icon-circles-text=\"1\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Zielgruppenorientierte Insights<\/div><div class=\"icon-description\"><p>Ihre Zielgruppe zu kennen bedeutet weit mehr, als nur demografische Merkmale zu betrachten. Wir analysieren Kaufabsichten, Verhaltensmuster, Plattformnutzung und psychografische Merkmale, um Botschaften zu entwickeln, die genau auf die Bed\u00fcrfnisse Ihrer Zielgruppe und ihre Position in der Customer Journey abgestimmt sind.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-67c8pbx-c51c7db34d74012b12f56c53cd4564b9 iconfont av-no-link avia-icon-circles-icon-2' data-icon-circles-icon=\"2\" aria-hidden='true' data-av_icon='\ue8dd' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-67c8pbx-c51c7db34d74012b12f56c53cd4564b9 avia-icon-circles-icon-text-2' data-icon-circles-text=\"2\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Performance-orientiertes Design<\/div><div class=\"icon-description\"><p>Unser Design basiert auf Performance-Daten, Heatmaps und UX-Prinzipien. Layouts, Farben und Calls-to-Action werden gezielt optimiert, um Aufmerksamkeit zu gewinnen, Reibungsverluste zu reduzieren und die Conversion-Rate zu steigern.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-92fb8d12d8646cc78109a7b6707f068b iconfont av-no-link avia-icon-circles-icon-3' data-icon-circles-icon=\"3\" aria-hidden='true' data-av_icon='\ue86b' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-92fb8d12d8646cc78109a7b6707f068b avia-icon-circles-icon-text-3' data-icon-circles-text=\"3\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Konsistenz \u00fcber alle Kan\u00e4le hinweg<\/div><div class=\"icon-description\"><p>Eine starke Marke lebt von einem konsistenten Auftritt. Deshalb entwickeln wir kreative Systeme mit einheitlichen Botschaften, visuellen Elementen und einer klaren Tonalit\u00e4t \u2013 plattformgerecht f\u00fcr Meta, TikTok, YouTube und mehr. So st\u00e4rken wir die Markenwahrnehmung, erh\u00f6hen das Engagement und verbessern die Performance entlang der gesamten Customer Journey.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-4-edb25b97c56976a836a3ba64b7db74b5 iconfont av-no-link avia-icon-circles-icon-4' data-icon-circles-icon=\"4\" aria-hidden='true' data-av_icon='\ue8a6' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-4-edb25b97c56976a836a3ba64b7db74b5 avia-icon-circles-icon-text-4' data-icon-circles-text=\"4\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Agile Test-Frameworks<\/div><div class=\"icon-description\"><p>Creative ist ein kontinuierlicher Optimierungsprozess. Mit A\/B- und multivariaten Tests f\u00fcr Botschaften, Visuals, Formate und Timing analysieren wir, was die besten Ergebnisse erzielt, und optimieren Kampagnen fortlaufend anhand von Performance-Daten und Nutzerfeedback.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-3-a8f7b077ec23a509070221d406294683 iconfont av-no-link avia-icon-circles-icon-5' data-icon-circles-icon=\"5\" aria-hidden='true' data-av_icon='\ue84f' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-3-a8f7b077ec23a509070221d406294683 avia-icon-circles-icon-text-5' data-icon-circles-text=\"5\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Storytelling, das Conversions schafft<\/div><div class=\"icon-description\"><p>Gute Geschichten wecken Emotionen \u2013 gro\u00dfartige Geschichten bewegen Menschen zum Handeln. Wir entwickeln Inhalte, die auf menschlicher Ebene \u00fcberzeugen und gleichzeitig gezielt auf Klicks, Anmeldungen und Verk\u00e4ufe ausgerichtet sind. Jede kreative Ma\u00dfnahme verfolgt ein klares Ziel und st\u00e4rkt dabei konsequent die Markenidentit\u00e4t.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-2-f39910d5c92268e3766a1d1a68276e66 iconfont av-no-link avia-icon-circles-icon-6' data-icon-circles-icon=\"6\" aria-hidden='true' data-av_icon='\ue86a' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-2-f39910d5c92268e3766a1d1a68276e66 avia-icon-circles-icon-text-6' data-icon-circles-text=\"6\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Kreativit\u00e4t trifft Daten<\/div><div class=\"icon-description\"><p>Jedes Creative ist an messbare KPIs gekoppelt. Von aufmerksamkeitsstarken Visuals bis hin zu \u00fcberzeugenden Botschaften richten wir kreative Konzepte konsequent an den Kampagnenzielen aus. So arbeiten Kreativit\u00e4t und Daten Hand in Hand, um die Performance zu steigern und den ROI zu maximieren.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-2-2-bd50b96726eb29e461642fea335f51f5 iconfont av-no-link avia-icon-circles-icon-7' data-icon-circles-icon=\"7\" aria-hidden='true' data-av_icon='\ue86c' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-2-2-bd50b96726eb29e461642fea335f51f5 avia-icon-circles-icon-text-7' data-icon-circles-text=\"7\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Plattformgerechte Umsetzung<\/div><div class=\"icon-description\"><p>Jede Plattform hat ihre eigenen Formate, Erwartungen und Nutzergewohnheiten. Deshalb entwickeln wir Inhalte, die nicht nur angepasst, sondern speziell f\u00fcr den jeweiligen Kanal konzipiert sind \u2013 von vertikalen Videos f\u00fcr TikTok bis hin zu Carousel Ads f\u00fcr LinkedIn. So steigern wir Authentizit\u00e4t, Relevanz und die Kampagnenperformance \u00fcber alle Plattformen hinweg.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8zhahfv-362703863ae80ef7afbe014f6b1377ea\">\n.avia-section.av-m8zhahfv-362703863ae80ef7afbe014f6b1377ea .av-parallax .av-parallax-inner{\nbackground-color:#f0f2f4;\nbackground-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/creative-strategy-background-scaled.jpg);\nbackground-repeat:no-repeat;\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-m8zhahfv-362703863ae80ef7afbe014f6b1377ea .av-section-color-overlay{\nopacity:0.6;\nbackground-color:#000000;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-m8zhahfv-362703863ae80ef7afbe014f6b1377ea main_color avia-section-default avia-no-border-styling  avia-builder-el-10  el_after_av_section  el_before_av_layout_row  av-desktop-hide av-medium-hide avia-full-stretch av-parallax-section avia-bg-style-parallax av-section-color-overlay-active av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-18348'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-5tu8mk5-444b2f562cfc6887a5233c8f5cb88c0b sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5tu8mk5-444b2f562cfc6887a5233c8f5cb88c0b\">\n.flex_column.av-5tu8mk5-444b2f562cfc6887a5233c8f5cb88c0b{\npadding:0 0 0 0;\n}\n<\/style>\n<div  class='flex_column av-5tu8mk5-444b2f562cfc6887a5233c8f5cb88c0b av_one_full  avia-builder-el-11  el_before_av_one_full  avia-builder-el-first  npd-header-no-margin-title first flex_column_table_cell av-equal-height-column av-align-top av-animated-generic fade-in  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5ak3cd1-0d93e4dfcf66e4363c869802b8dbfabe\">\n#top .hr.hr-invisible.av-5ak3cd1-0d93e4dfcf66e4363c869802b8dbfabe{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-5ak3cd1-0d93e4dfcf66e4363c869802b8dbfabe hr-invisible  avia-builder-el-12  el_before_av_image  avia-builder-el-first  av-desktop-hide av-medium-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8zhazvl-4a8e4e4bea2cc63815b39b34cb27f629\">\n.avia-image-container.av-m8zhazvl-4a8e4e4bea2cc63815b39b34cb27f629 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m8zhazvl-4a8e4e4bea2cc63815b39b34cb27f629 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m8zhazvl-4a8e4e4bea2cc63815b39b34cb27f629 av-styling- avia-align-center  avia-builder-el-13  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-18337 avia-img-lazy-loading-not-18337 avia_image ' src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategy_Reverse-60x60.png\" alt='' title=''  height=\"60\" width=\"60\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategy_Reverse-60x60.png 60w, 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data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8\">\n#top .av-special-heading.av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8{\npadding-bottom:10px;\ncolor:#ffffff;\nfont-size:70px;\n}\nbody .av-special-heading.av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8 .av-special-heading-tag{\nfont-size:70px;\n}\n.av-special-heading.av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8 .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8 .av-special-heading-tag{\nfont-size:45px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-m8zhb5gp-e9ff33a4e40fb204dcd74ed5990acef8 av-special-heading-h1 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-15  el_after_av_hr  el_before_av_hr  av-inherit-size'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  ><span class=\"underline\">Agentur f\u00fcr Performance Creative<\/span><\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8zhbcbz-5924ca9650eeb0ab2965097d085b0e12\">\n#top .hr.hr-invisible.av-m8zhbcbz-5924ca9650eeb0ab2965097d085b0e12{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-m8zhbcbz-5924ca9650eeb0ab2965097d085b0e12 hr-invisible  avia-builder-el-16  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8zhbk5q-10fbc95a15d492211cb9012ae10eb2ec\">\n#top .av_textblock_section.av-m8zhbk5q-10fbc95a15d492211cb9012ae10eb2ec .avia_textblock{\nfont-size:20px;\ncolor:#ffffff;\ntext-align:center;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-m8zhbk5q-10fbc95a15d492211cb9012ae10eb2ec .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-m8zhbk5q-10fbc95a15d492211cb9012ae10eb2ec .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-m8zhbk5q-10fbc95a15d492211cb9012ae10eb2ec '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Kreative Inhalte sind weit mehr als ein \u201eNice-to-have\u201c \u2013 sie sind der Motor erfolgreicher Kampagnen. Ob mehr Klicks, h\u00f6heres Engagement oder bessere Conversion-Raten: Die Wirkung \u00fcberzeugender Visuals und klarer Botschaften ist entscheidend f\u00fcr den Kampagnenerfolg.<\/p>\n<p>Wir betrachten Creative als einen strategischen Performance-Hebel, der Daten, Zielgruppenverst\u00e4ndnis und Markenstorytelling verbindet, um messbare Ergebnisse zu erzielen.<\/p>\n<\/div><\/section><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><div  class='flex_column av-4homnat-29d153a5069f6ef7fc0aa519d4ae0faa av_one_full  avia-builder-el-18  el_after_av_one_full  avia-builder-el-last  first flex_column_div av-animated-generic right-to-left  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53\">\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .icon-title{\nfont-size:30px;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .icon-description{\nfont-size:17px;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .avia-icon-circles-icon-1{\ntransform:translate(0px,250px);\nleft:50%;\ntop:0%;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation .avia-icon-circles-icon-1{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1s;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .avia-icon-circles-icon-2{\ntransform:translate(-195px,155px);\nleft:89%;\ntop:18%;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation .avia-icon-circles-icon-2{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.2s;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .avia-icon-circles-icon-3{\ntransform:translate(-243px,-55px);\nleft:98%;\ntop:61%;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation .avia-icon-circles-icon-3{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.4s;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .avia-icon-circles-icon-4{\ntransform:translate(-108px,-225px);\nleft:71%;\ntop:95%;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation .avia-icon-circles-icon-4{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.6s;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .avia-icon-circles-icon-5{\ntransform:translate(108px,-225px);\nleft:28%;\ntop:95%;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation .avia-icon-circles-icon-5{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.8s;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .avia-icon-circles-icon-6{\ntransform:translate(243px,-55px);\nleft:1%;\ntop:61%;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation .avia-icon-circles-icon-6{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:2s;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 .avia-icon-circles-icon-7{\ntransform:translate(195px,155px);\nleft:10%;\ntop:18%;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation .avia-icon-circles-icon-7{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:2.2s;\n}\n.av-icon-circles-container.av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53.avia_start_animation.avia_animation_finished .avia-icon-circles-icon{\ntransition-delay:0s;\n}\n<\/style>\n<div class='av-icon-circles-container av-3zur5e4-a1b5ab68a2b8a47cab14e29e93ffeb53 avia_animate_when_visible  avia-builder-el-19  avia-builder-el-no-sibling ' ><div class='avia-icon-circles-main-logo'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><img src='https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/creative-strategy-guy.png' alt='' title=''  itemprop=\"thumbnailUrl\"  \/><\/div><div class=\"avia-icon-circles-inner\"><div class='avia-icon-circles-icon av-3ipes8c-4649add30ab79d3d6ab4fd19c84fccfa iconfont av-no-link avia-icon-circles-icon-1' data-icon-circles-icon=\"1\" aria-hidden='true' data-av_icon='\ue80c' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-3ipes8c-4649add30ab79d3d6ab4fd19c84fccfa avia-icon-circles-icon-text-1' data-icon-circles-text=\"1\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Zielgruppenorientierte Insights<\/div><div class=\"icon-description\"><p>Ihre Zielgruppe zu kennen bedeutet weit mehr, als nur demografische Merkmale zu betrachten. Wir analysieren Kaufabsichten, Verhaltensmuster, Plattformnutzung und psychografische Merkmale, um Botschaften zu entwickeln, die genau auf die Bed\u00fcrfnisse Ihrer Zielgruppe und ihre Position in der Customer Journey abgestimmt sind.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-2zxhd58-cbb8a5ea2015edc4c35faa82bd600b55 iconfont av-no-link avia-icon-circles-icon-2' data-icon-circles-icon=\"2\" aria-hidden='true' data-av_icon='\ue8dd' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-2zxhd58-cbb8a5ea2015edc4c35faa82bd600b55 avia-icon-circles-icon-text-2' data-icon-circles-text=\"2\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Performance-orientiertes Design<\/div><div class=\"icon-description\"><p>Unser Design basiert auf Performance-Daten, Heatmaps und UX-Prinzipien. Layouts, Farben und Calls-to-Action werden gezielt optimiert, um Aufmerksamkeit zu gewinnen, Reibungsverluste zu reduzieren und die Conversion-Rate zu steigern.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-8qs9os-cafccdaebbc1d02e2bbdb9577710edec iconfont av-no-link avia-icon-circles-icon-3' data-icon-circles-icon=\"3\" aria-hidden='true' data-av_icon='\ue86b' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-8qs9os-cafccdaebbc1d02e2bbdb9577710edec avia-icon-circles-icon-text-3' data-icon-circles-text=\"3\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Konsistenz \u00fcber alle Kan\u00e4le hinweg<\/div><div class=\"icon-description\"><p>Eine starke Marke lebt von einem konsistenten Auftritt. Deshalb entwickeln wir kreative Systeme mit einheitlichen Botschaften, visuellen Elementen und einer klaren Tonalit\u00e4t \u2013 plattformgerecht f\u00fcr Meta, TikTok, YouTube und mehr. So st\u00e4rken wir die Markenwahrnehmung, erh\u00f6hen das Engagement und verbessern die Performance entlang der gesamten Customer Journey.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-25drlnw-924bc79d54d72f637d585b09ac196c9c iconfont av-no-link avia-icon-circles-icon-4' data-icon-circles-icon=\"4\" aria-hidden='true' data-av_icon='\ue8a6' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-25drlnw-924bc79d54d72f637d585b09ac196c9c avia-icon-circles-icon-text-4' data-icon-circles-text=\"4\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Agile Test-Frameworks<\/div><div class=\"icon-description\"><p>Creative ist ein kontinuierlicher Optimierungsprozess. Mit A\/B- und multivariaten Tests f\u00fcr Botschaften, Visuals, Formate und Timing analysieren wir, was die besten Ergebnisse erzielt, und optimieren Kampagnen fortlaufend anhand von Performance-Daten und Nutzerfeedback.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-1q2os4s-feb3c600cd9f49885459a85e318b3342 iconfont av-no-link avia-icon-circles-icon-5' data-icon-circles-icon=\"5\" aria-hidden='true' data-av_icon='\ue84f' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-1q2os4s-feb3c600cd9f49885459a85e318b3342 avia-icon-circles-icon-text-5' data-icon-circles-text=\"5\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Storytelling, das Conversions schafft<\/div><div class=\"icon-description\"><p>Gute Geschichten wecken Emotionen \u2013 gro\u00dfartige Geschichten bewegen Menschen zum Handeln. Wir entwickeln Inhalte, die auf menschlicher Ebene \u00fcberzeugen und gleichzeitig gezielt auf Klicks, Anmeldungen und Verk\u00e4ufe ausgerichtet sind. Jede kreative Ma\u00dfnahme verfolgt ein klares Ziel und st\u00e4rkt dabei konsequent die Markenidentit\u00e4t.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-14y5nzg-1a5691bbce3fd4ab1878a95fceb80765 iconfont av-no-link avia-icon-circles-icon-6' data-icon-circles-icon=\"6\" aria-hidden='true' data-av_icon='\ue86a' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-14y5nzg-1a5691bbce3fd4ab1878a95fceb80765 avia-icon-circles-icon-text-6' data-icon-circles-text=\"6\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Kreativit\u00e4t trifft Daten<\/div><div class=\"icon-description\"><p>Jedes Creative ist an messbare KPIs gekoppelt. Von aufmerksamkeitsstarken Visuals bis hin zu \u00fcberzeugenden Botschaften richten wir kreative Konzepte konsequent an den Kampagnenzielen aus. So arbeiten Kreativit\u00e4t und Daten Hand in Hand, um die Performance zu steigern und den ROI zu maximieren.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-pvewx8-9bfa044ec1ce5d2ff5f37d86fb9d9c80 iconfont av-no-link avia-icon-circles-icon-7' data-icon-circles-icon=\"7\" aria-hidden='true' data-av_icon='\ue86c' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-pvewx8-9bfa044ec1ce5d2ff5f37d86fb9d9c80 avia-icon-circles-icon-text-7' data-icon-circles-text=\"7\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Plattformgerechte Umsetzung<\/div><div class=\"icon-description\"><p>Jede Plattform hat ihre eigenen Formate, Erwartungen und Nutzergewohnheiten. Deshalb entwickeln wir Inhalte, die nicht nur angepasst, sondern speziell f\u00fcr den jeweiligen Kanal konzipiert sind \u2013 von vertikalen Videos f\u00fcr TikTok bis hin zu Carousel Ads f\u00fcr LinkedIn. So steigern wir Authentizit\u00e4t, Relevanz und die Kampagnenperformance \u00fcber alle Plattformen hinweg.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div><div id='npd-full-page'  class='av-layout-grid-container av-2a9rao1-a3abf2d4a626977c060d3a90780c9d1a entry-content-wrapper main_color av-flex-cells  avia-builder-el-20  el_after_av_section  el_before_av_section  av-cell-min-height av-cell-min-height-25 grid-row-not-first  container_wrap fullsize'   data-av_minimum_height_pc='25'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e\">\n.flex_cell.av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e{\nvertical-align:middle;\nbackground-color:#ff5e29;\n}\n.responsive #top #wrap_all .flex_cell.av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e av-gridrow-cell av_one_fourth no_margin  avia-builder-el-21  el_before_av_cell_one_fourth  avia-builder-el-first '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2u49pr-0beef60b60261de5ae525fe9ef637b78\">\n#top .avia-animated-number.av-2u49pr-0beef60b60261de5ae525fe9ef637b78 .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-2u49pr-0beef60b60261de5ae525fe9ef637b78 .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-2u49pr-0beef60b60261de5ae525fe9ef637b78 av-force-default-color avia_animate_when_visible  avia-builder-el-22  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"75\" data-start_from=\"0\">75<\/span><span class=\"avia-no-number\"> %<\/span><\/strong><div class=\"avia-animated-number-content\"><p>der Kampagnenleistung werden laut Marketingverantwortlichen von der Qualit\u00e4t der kreativen Inhalte bestimmt.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483\">\n.flex_cell.av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483{\nvertical-align:middle;\nbackground-color:#ef561a;\n}\n.responsive #top #wrap_all .flex_cell.av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483 av-gridrow-cell av_one_fourth no_margin  avia-builder-el-23  el_after_av_cell_one_fourth  el_before_av_cell_one_fourth '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lije2nqk-b8518a17d057ee049335b29f513a74ad\">\n#top .avia-animated-number.av-lije2nqk-b8518a17d057ee049335b29f513a74ad .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-lije2nqk-b8518a17d057ee049335b29f513a74ad .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-lije2nqk-b8518a17d057ee049335b29f513a74ad av-force-default-color avia_animate_when_visible  avia-builder-el-24  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"65\" data-start_from=\"0\">65<\/span><span class=\"avia-no-number\"> %<\/span><\/strong><div class=\"avia-animated-number-content\"><p>der Verbraucher geben an, dass sie eher mit personalisierten kreativen Inhalten interagieren.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1dg000x-5263ab98b5651d1acec1fe38e420d934\">\n.flex_cell.av-1dg000x-5263ab98b5651d1acec1fe38e420d934{\nvertical-align:middle;\nbackground-color:#d74912;\n}\n.responsive #top #wrap_all .flex_cell.av-1dg000x-5263ab98b5651d1acec1fe38e420d934{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-1dg000x-5263ab98b5651d1acec1fe38e420d934 av-gridrow-cell av_one_fourth no_margin  avia-builder-el-25  el_after_av_cell_one_fourth  el_before_av_cell_one_fourth '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lije2hy9-c5ee55453858b84ca2eea2552185d159\">\n#top .avia-animated-number.av-lije2hy9-c5ee55453858b84ca2eea2552185d159 .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-lije2hy9-c5ee55453858b84ca2eea2552185d159 .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-lije2hy9-c5ee55453858b84ca2eea2552185d159 av-force-default-color avia_animate_when_visible  avia-builder-el-26  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"80\" data-start_from=\"0\">80<\/span><span class=\"avia-no-number\"> %<\/span><\/strong><div class=\"avia-animated-number-content\"><p>der Performance-Marketer sehen Creative-Tests als ihren wichtigsten Hebel f\u00fcr Wachstum.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-uictj5-f7646b083ce9731c84b35af7bc584aa2\">\n.flex_cell.av-uictj5-f7646b083ce9731c84b35af7bc584aa2{\nvertical-align:middle;\nbackground-color:#ff5e29;\n}\n.responsive #top #wrap_all .flex_cell.av-uictj5-f7646b083ce9731c84b35af7bc584aa2{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-uictj5-f7646b083ce9731c84b35af7bc584aa2 av-gridrow-cell av_one_fourth no_margin  avia-builder-el-27  el_after_av_cell_one_fourth  avia-builder-el-last '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lije2bai-86e0c3cec84da814771c3fbd8c8b05aa\">\n#top .avia-animated-number.av-lije2bai-86e0c3cec84da814771c3fbd8c8b05aa .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-lije2bai-86e0c3cec84da814771c3fbd8c8b05aa .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-lije2bai-86e0c3cec84da814771c3fbd8c8b05aa av-force-default-color avia_animate_when_visible  avia-builder-el-28  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"60\" data-start_from=\"0\">60<\/span><span class=\"avia-no-number\"> % <\/span><\/strong><div class=\"avia-animated-number-content\"><p>des Werbebudgets k\u00f6nnen verschwendet werden, wenn kreative Inhalte nicht den Erwartungen der Zielgruppe entsprechen.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ltzb63co-03e2f342632a5a75bacfc126cb391121\">\n.avia-section.av-ltzb63co-03e2f342632a5a75bacfc126cb391121{\nbackground-color:#f0f2f4;\nbackground-image:unset;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-ltzb63co-03e2f342632a5a75bacfc126cb391121 main_color avia-section-large avia-no-border-styling  avia-builder-el-29  el_after_av_layout_row  el_before_av_section  avia-bg-style-fixed container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-18348'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-7525en1-322baa5d7061bec1626a20b0b74596d0 av_three_fourth  avia-builder-el-30  el_before_av_one_full  avia-builder-el-first  npd-header-no-margin-title first flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-o7gkl9-3bb93e4c845bfa37fb9ecd60dbcc17b7\">\n#top .av_textblock_section.av-o7gkl9-3bb93e4c845bfa37fb9ecd60dbcc17b7 .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-o7gkl9-3bb93e4c845bfa37fb9ecd60dbcc17b7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>PERFORMANCE-CREATIVE-ANSATZ<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88\">\n#top .av-special-heading.av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88{\npadding-bottom:10px;\ncolor:#000000;\nfont-size:60px;\n}\nbody .av-special-heading.av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88 .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88 .special-heading-inner-border{\nborder-color:#000000;\n}\n.av-special-heading.av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88 .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88 .av-special-heading-tag{\nfont-size:35px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-5uvt0hp-44ecc4f38b91ab4ce0457269554e4c88 av-special-heading-h2 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-32  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Hier trifft Kreativit\u00e4t auf die Wissenschaft der Mediamessung.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a\">\n#top .hr.av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a hr-custom  avia-builder-el-33  el_after_av_heading  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e\">\n#top .av_textblock_section.av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e .avia_textblock{\nfont-size:20px;\ncolor:#000000;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Wir entwickeln nicht einfach Werbung \u2013 wir schaffen kreative Systeme, die messbare Gesch\u00e4ftsergebnisse erzielen. Unser Ansatz basiert auf einem tiefen Verst\u00e4ndnis der Zielgruppe, wird durch Performance-Daten gesteuert und kontinuierlich optimiert. So entsteht ein strategischer, skalierbarer Prozess, der individuell auf die Wachstumsziele jeder Marke abgestimmt ist.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-egltst-683fd3b257181508db2cb93d50a74352 av_one_full  avia-builder-el-35  el_after_av_three_fourth  avia-builder-el-last  npd-header-no-margin-title first flex_column_div av-animated-generic fade-in  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-396ic7-e3968c870451d4ec72fffee4c3c08f8f\">\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-title{\nfont-size:32px;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-content{\nfont-size:18px;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-icon-inner{\nbackground-color:#ff5e29;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-indicator{\nbackground-color:#ff5e29;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-article-footer{\nbackground-color:#ff5e29;\n}\n<\/style>\n<div  id=\"avia-timeline-1\"  class='avia-timeline-container av-396ic7-e3968c870451d4ec72fffee4c3c08f8f av-slideshow-ui  avia-builder-el-36  el_before_av_textblock  avia-builder-el-first  avia-slideshow-carousel' avia-data-slides='3'><ul class='avia-timeline avia-timeline-horizontal av-milestone-placement-top avia-timeline- avia_animate_when_almost_visible avia-timeline-animate'>\n<li  class='av-milestone av-lu3d0ioo-d6228347f281494138281d44a2f62967 av-animated-generic fade-in av-milestone-odd'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue871' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Insights gewinnen<\/h4><\/header><div class='av-milestone-content'><p>Unser kreativer Prozess beginnt mit fundierter Recherche. Wir analysieren Zielgruppenverhalten, Wettbewerbsumfeld, Markttrends und Performance-Daten, um zu verstehen, was Menschen zum Handeln bewegt. Diese Erkenntnisse bilden die strategische Grundlage f\u00fcr wirkungsvolle kreative Inhalte.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<li  class='av-milestone av-lu3d0ioo-2-0d73998d43c9b4711e5a4553a0ec7ed3 av-animated-generic fade-in av-milestone-even'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue8a6' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Ideen entwickeln<\/h4><\/header><div class='av-milestone-content'><p>Wir \u00fcbersetzen Daten in kreative Strategien. Gemeinsam entwickeln unsere Strategen und Kreativteams Botschaften, Konzepte und Designideen, die auf Zielgruppenbed\u00fcrfnisse und Kampagnenziele abgestimmt sind. Jede Idee ist performanceorientiert und speziell f\u00fcr den jeweiligen Kanal konzipiert.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<li  class='av-milestone av-lu3d0ioo-1-02d7ac399cad99e473f07df1172738a6 av-animated-generic fade-in av-milestone-odd'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue80e' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Assets erstellen<\/h4><\/header><div class='av-milestone-content'><p>Unser Kreativteam entwickelt wirkungsstarke Visuals, Videos und Werbetexte, die speziell f\u00fcr die bevorzugten Plattformen Ihrer Zielgruppe konzipiert sind. Jedes Asset wird hinsichtlich technischer Anforderungen, Aufmerksamkeitsspanne und Conversion-Zielen optimiert \u2013 damit es nicht nur Reichweite erzielt, sondern messbare Ergebnisse liefert.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<li  class='av-milestone av-lu3d0ioo-1-1-40545f3b31d7c811a4b7e48740e8b543 av-animated-generic fade-in av-milestone-even'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue8c5' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Testen und optimieren<\/h4><\/header><div class='av-milestone-content'><p>Sobald Creative live ist, liefert es wertvolle Erkenntnisse. Wir testen systematisch \u00dcberschriften, Visuals, Formate und Calls-to-Action mit A\/B- und multivariaten Tests. Die gewonnenen Erkenntnisse flie\u00dfen direkt in die n\u00e4chste Optimierungsrunde ein und verbessern die Performance kontinuierlich.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<li  class='av-milestone av-lu3d0ioo-1-1-1-0bcdf544bf61892b3083d5e4691bb5e1 av-animated-generic fade-in av-milestone-odd'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue895' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Skalieren und optimieren<\/h4><\/header><div class='av-milestone-content'><p>Erfolgreiche Creatives werden gezielt skaliert, w\u00e4hrend leistungsschw\u00e4chere Varianten ersetzt werden. Wir passen Inhalte f\u00fcr zus\u00e4tzliche Zielgruppen und Kan\u00e4le an und optimieren sie kontinuierlich, damit sie relevant bleiben und dauerhaft auf Ihre KPIs einzahlen.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<\/ul><div class='avia-slideshow-arrows avia-slideshow-controls av-timeline-nav ' ><a href='#prev' class='prev-slide prev-slide av-timeline-nav-prev av-nav-btn' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Zur\u00fcck<\/a><a href='#next' class='next-slide next-slide av-timeline-nav-next av-nav-btn' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Weiter<\/a><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-w1q7i7-872b96f30cd11cf09d74b0a07e895982\">\n#top .av_textblock_section.av-w1q7i7-872b96f30cd11cf09d74b0a07e895982 .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-w1q7i7-872b96f30cd11cf09d74b0a07e895982 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>UNSERE PHILOSOPHIE<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8t1d2n0-0d288b3dc9ed625facdd67f935919fc3\">\n#top .hr.hr-invisible.av-m8t1d2n0-0d288b3dc9ed625facdd67f935919fc3{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-m8t1d2n0-0d288b3dc9ed625facdd67f935919fc3 hr-invisible  avia-builder-el-38  el_after_av_textblock  el_before_av_icongrid '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d\">\n.avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid{\njustify-content:space-between;\nrow-gap:20px;\n}\n.avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d li.av-icon-cell-item{\nflex-basis:calc(25% - 15px);\n}\n.avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid-wrapper .avia-icongrid-front{\nbackground-color:#ffffff;\nborder-style:dotted;\nborder-width:1px 1px 1px 1px;\nborder-color:#dadada;\n}\n.avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid-wrapper .avia-icongrid-front .avia-icongrid-inner{\npadding:40px 30px 40px 30px;\n}\n.avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid-wrapper .avia-icongrid-icon{\ncolor:#ff5e29;\n}\n.avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid-wrapper 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.avia-icongrid-wrapper .avia-icongrid-flipback .avia-icongrid-inner{\npadding:40px 30px 40px 30px;\n}\n.avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid-wrapper .avia-icongrid-flipback .avia-icongrid-text{\ncolor:#000000;\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top .avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid.av-flex-cells.av-can-break-50.av-50-break-989 li{\nflex:0 1 calc(50% - 10px);\n}\n}\n\n@media only screen and (max-width: 767px){ \n#top .avia-icon-grid-container.av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d .avia-icongrid.av-flex-cells.av-can-break-50.av-50-break-767 li{\nflex:0 1 calc(50% - 10px);\n}\n}\n<\/style>\n<div  class='avia-icon-grid-container av-lubwcmf5-89235299089c8aaf121bc4f93b57f45d  avia-builder-el-39  el_after_av_hr  avia-builder-el-last ' ><ul id='avia-icongrid-6ac10d95668be' class='avia-icongrid clearfix avia_animate_when_almost_visible avia-icongrid-flipbox avia_flip_force_close avia-icongrid-numrow-4 avia-cell-space-between av-flex-cells av-break-767 av-can-break-50'>\n<li class='av-icon-cell-item av-row-with-4-cells av-row-nr-1 av-cell-1 av-first-cell-row av-first-cell-item'><div class='avia-icongrid-wrapper av-lubweqxp-496324382654daedcce09e98a91e40ab'><article class='article-icon-entry '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-icongrid-front '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-icon avia-font-entypo-fontello'><span class='icongrid-char' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'><\/span><\/div><header class=\"entry-content-header\"><h4 class='av_icongrid_title icongrid_title '  itemprop=\"headline\" >Daten inspirieren Kreativit\u00e4t<\/h4><h6 class='av_icongrid_subtitle icongrid_subtitle' ><p>Die besten kreativen Ideen entstehen auf Basis von Daten.<\/p>\n<\/h6><\/header><\/div><\/div><div class='avia-icongrid-flipback '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-text'  itemprop=\"text\" ><p>Wer versteht, was seine Zielgruppe bewegt, kann Botschaften entwickeln, die nicht nur \u00fcberzeugen, sondern auch messbare Ergebnisse erzielen.<\/p>\n<\/div><\/div><\/div><\/article><\/div><\/li>\n<li class='av-icon-cell-item av-row-with-4-cells av-row-nr-1 av-cell-2 av-first-cell-row av-inner-cell-item'><div class='avia-icongrid-wrapper av-lubweqxp-3-1442f660fc82dfcdc88647d1562d302d'><article class='article-icon-entry '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-icongrid-front '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-icon avia-font-entypo-fontello'><span class='icongrid-char' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'><\/span><\/div><header class=\"entry-content-header\"><h4 class='av_icongrid_title icongrid_title '  itemprop=\"headline\" >Botschaft vor Medium<\/h4><h6 class='av_icongrid_subtitle icongrid_subtitle' ><p>Wir entwickeln Botschaften, die kanal\u00fcbergreifend funktionieren \u2013 nicht nur in einem einzelnen Format.<\/p>\n<\/h6><\/header><\/div><\/div><div class='avia-icongrid-flipback '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-text'  itemprop=\"text\" ><p>So wird Creative nicht durch den Kanal eingeschr\u00e4nkt, sondern durch ihn wirkungsvoll verst\u00e4rkt.<\/p>\n<\/div><\/div><\/div><\/article><\/div><\/li>\n<li class='av-icon-cell-item av-row-with-4-cells av-row-nr-1 av-cell-3 av-first-cell-row av-inner-cell-item'><div class='avia-icongrid-wrapper av-lubweqxp-2-8747e81c5fb4b1add090bc1a7531f861'><article class='article-icon-entry '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-icongrid-front '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-icon avia-font-entypo-fontello'><span class='icongrid-char' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'><\/span><\/div><header class=\"entry-content-header\"><h4 class='av_icongrid_title icongrid_title '  itemprop=\"headline\" >Performance entscheidet<\/h4><h6 class='av_icongrid_subtitle icongrid_subtitle' ><p>Mutige Ideen sind wichtig \u2013 entscheidend ist jedoch ihre Performance.<\/p>\n<\/h6><\/header><\/div><\/div><div class='avia-icongrid-flipback '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-text'  itemprop=\"text\" ><p>Deshalb optimieren wir Creative kontinuierlich auf Basis realer Ergebnisse und nicht anhand von Annahmen.<\/p>\n<\/div><\/div><\/div><\/article><\/div><\/li>\n<li class='av-icon-cell-item av-row-with-4-cells av-row-nr-1 av-cell-4 av-first-cell-row av-last-cell-item'><div class='avia-icongrid-wrapper av-lubweqxp-1-e10de94e435dc1cc6781a2edbfcf02e6'><article class='article-icon-entry '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-icongrid-front '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-icon avia-font-entypo-fontello'><span class='icongrid-char' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'><\/span><\/div><header class=\"entry-content-header\"><h4 class='av_icongrid_title icongrid_title '  itemprop=\"headline\" >Markenintegrit\u00e4t steht an erster Stelle<\/h4><h6 class='av_icongrid_subtitle icongrid_subtitle' ><p>Auch wenn wir neue Wege gehen, bleibt Ihre Markenidentit\u00e4t stets im Mittelpunkt.<\/p>\n<\/h6><\/header><\/div><\/div><div class='avia-icongrid-flipback '><div class=\"avia-icongrid-inner\"><div class='avia-icongrid-text'  itemprop=\"text\" ><p>Jeder Inhalt st\u00e4rkt Ihre Marke und tr\u00e4gt dazu bei, Ihre Geschichte konsistent und glaubw\u00fcrdig weiterzuerz\u00e4hlen.<\/p>\n<\/div><\/div><\/div><\/article><\/div><\/li>\n<\/ul><\/div><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3u2h5-e95de356f2acb329517b0e0e02e1a82d\">\n.avia-section.av-3u2h5-e95de356f2acb329517b0e0e02e1a82d{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section av-3u2h5-e95de356f2acb329517b0e0e02e1a82d main_color avia-section-large avia-no-border-styling  avia-builder-el-40  el_after_av_section  el_before_av_slideshow_full  avia-bg-style-fixed container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-18348'><div class='entry-content-wrapper clearfix'>\n<div class='av-column-wrapper-individual av-mobile-columns-flex av-columns-reverse'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d\">\n.flex_column.av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d{\nwidth:36.4%;\n}\n<\/style>\n<div  class='flex_column av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d av_two_fifth  avia-builder-el-41  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div av-animated-generic fade-in av-parallax-object  ' data-parallax=\"{&quot;parallax&quot;:&quot;left_right&quot;,&quot;parallax_speed&quot;:&quot;2&quot;,&quot;av-desktop-parallax&quot;:&quot;inherit&quot;,&quot;av-desktop-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-medium-parallax&quot;:&quot;inherit&quot;,&quot;av-medium-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-small-parallax&quot;:&quot;inherit&quot;,&quot;av-small-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-mini-parallax&quot;:&quot;no_parallax&quot;,&quot;av-mini-parallax_speed&quot;:&quot;no_parallax&quot;,&quot;parallax-container&quot;:&quot;.av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d&quot;}\"    ><p><div  class='avia-slideshow av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63 avia-slideshow-no scaling av_slideshow avia-slide-slider  avia-builder-el-42  el_before_av_hr  avia-builder-el-first  img-frame3 av-slideshow-ui av-control-default av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied avia-slideshow-1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:7,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 133.333333333%;'><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__0  slide-1 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__0 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >SoFi<\/h2><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-18339 avia-img-lazy-loading-not-18339\"  src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI.jpg\" width=\"1920\" height=\"2560\" title='CreativeStrategyExample_SoFI' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI.jpg 1920w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI-225x300.jpg 225w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI-773x1030.jpg 773w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI-768x1024.jpg 768w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI-1152x1536.jpg 1152w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI-1536x2048.jpg 1536w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI-1125x1500.jpg 1125w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_SoFI-529x705.jpg 529w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__1  slide-2 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__1 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >TurboTax<\/h2><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-18340 avia-img-lazy-loading-not-18340\"  src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax.jpg\" width=\"1920\" height=\"2560\" title='CreativeStrategyExample_TurboTax' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax.jpg 1920w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax-225x300.jpg 225w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax-773x1030.jpg 773w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax-768x1024.jpg 768w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax-1152x1536.jpg 1152w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax-1536x2048.jpg 1536w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax-1125x1500.jpg 1125w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_TurboTax-529x705.jpg 529w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__2  slide-3 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__2 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Universal Technical Institute<\/h2><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-18341 avia-img-lazy-loading-not-18341\"  src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI.jpg\" width=\"1920\" height=\"2560\" title='CreativeStrategyExample_UTI' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI.jpg 1920w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI-225x300.jpg 225w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI-773x1030.jpg 773w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI-768x1024.jpg 768w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI-1152x1536.jpg 1152w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI-1536x2048.jpg 1536w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI-1125x1500.jpg 1125w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_UTI-529x705.jpg 529w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__3  slide-4 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__3 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Russell Reynolds<\/h2><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-18342 avia-img-lazy-loading-not-18342\"  src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds.jpg\" width=\"1920\" height=\"2560\" title='CreativeStrategyExample_RussellReynolds' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds.jpg 1920w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds-225x300.jpg 225w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds-773x1030.jpg 773w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds-768x1024.jpg 768w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds-1152x1536.jpg 1152w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds-1536x2048.jpg 1536w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds-1125x1500.jpg 1125w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_RussellReynolds-529x705.jpg 529w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__4  slide-5 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__4 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Fortive<\/h2><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-18343 avia-img-lazy-loading-not-18343\"  src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive.jpg\" width=\"1920\" height=\"2560\" title='CreativeStrategyExample_Fortive' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive.jpg 1920w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive-225x300.jpg 225w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive-773x1030.jpg 773w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive-768x1024.jpg 768w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive-1152x1536.jpg 1152w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive-1536x2048.jpg 1536w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive-1125x1500.jpg 1125w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/CreativeStrategyExample_Fortive-529x705.jpg 529w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide ' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Zur\u00fcck<\/a><a href='#next' class='next-slide ' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Weiter<\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><a href='#3' class='goto-slide ' >3<\/a><a href='#4' class='goto-slide ' >4<\/a><a href='#5' class='goto-slide ' >5<\/a><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mb8zog3z-f3509069cef05a8012c9fd4545bae8e6\">\n#top .hr.hr-invisible.av-mb8zog3z-f3509069cef05a8012c9fd4545bae8e6{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-mb8zog3z-f3509069cef05a8012c9fd4545bae8e6 hr-invisible  avia-builder-el-43  el_after_av_slideshow  el_before_av_button '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<div  class='avia-button-wrap av-mb8znvds-b8922a5af35b37b4fe4da305bc945128-wrap avia-button-center  avia-builder-el-44  el_after_av_hr  avia-builder-el-last '>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mb8znvds-b8922a5af35b37b4fe4da305bc945128\">\n#top #wrap_all .avia-button.av-mb8znvds-b8922a5af35b37b4fe4da305bc945128{\nfont-size:16px;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href=\"http:\/\/reblhouse.com\" class=\"avia-button av-mb8znvds-b8922a5af35b37b4fe4da305bc945128 avia-icon_select-no avia-size-large avia-position-center avia-color-grey\" target=\"_blank\" rel=\"noopener noreferrer\"><span class='avia_iconbox_title' >Weitere kreative Arbeiten ansehen<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-rqxzl-821777295e23064bfa6fe08696b3eec6\">\n.flex_column.av-rqxzl-821777295e23064bfa6fe08696b3eec6{\nwidth:57.6%;\nmargin-left:6%;\n}\n<\/style>\n<div  class='flex_column av-rqxzl-821777295e23064bfa6fe08696b3eec6 av_three_fifth  avia-builder-el-45  el_after_av_two_fifth  avia-builder-el-last  npd-header-no-margin-title flex_column_div av-animated-generic fade-in  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kxppup23-3c8adcd38e70d0c0f294910f9534136d\">\n#top .av_textblock_section.av-kxppup23-3c8adcd38e70d0c0f294910f9534136d .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\ntext-align:left;\n}\n<\/style>\n<section  class='av_textblock_section av-kxppup23-3c8adcd38e70d0c0f294910f9534136d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p><strong>PERFORMANCE-CREATIVE-STRATEGIE &amp; UMSETZUNG<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83\">\n#top .av-special-heading.av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83{\npadding-bottom:10px;\ncolor:#000000;\nfont-size:50px;\n}\nbody .av-special-heading.av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83 .av-special-heading-tag{\nfont-size:50px;\n}\n.av-special-heading.av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83 .special-heading-inner-border{\nborder-color:#000000;\n}\n.av-special-heading.av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83 .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83 .av-special-heading-tag{\nfont-size:35px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-kxppuxez-74b7f27aa4f98275a9579c5e1728eb83 av-special-heading-h2 custom-color-heading blockquote modern-quote  avia-builder-el-47  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Kreative Inhalte, die Aufmerksamkeit schaffen, Markenbindung st\u00e4rken und Emotionen wecken.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37\">\n#top .hr.av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37 .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37 hr-custom  avia-builder-el-48  el_after_av_heading  el_before_av_toggle_container  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f\">\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler{\nfont-size:22px;\ncolor:#000000;\nbackground-color:#ffffff;\nborder-color:#d9d9d9;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler:not(.activeTitle):hover{\ncolor:#ff5e29;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler:not(.activeTitle):hover .toggle_icon, #top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f p.toggler:not(.activeTitle):hover .toggle_icon *{\nborder-color:#ff5e29 !important;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler .toggle_icon{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler .toggle_icon > span{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f .toggle_wrap .toggle_content{\nfont-size:18px;\ncolor:#000000;\nbackground-color:#ffffff;\nborder-color:#d9d9d9;\n}\n\n@media only screen and (max-width: 479px){ \n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f .toggle_wrap .toggle_content{\nfont-size:17px;\n}\n}\n<\/style>\n<div  class='togglecontainer av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f av-minimal-toggle  avia-builder-el-49  el_after_av_hr  avia-builder-el-last  toggle_close_all' >\n<section class='av_toggle_section av-1trp0yl-c111113b6bb2a745df1959f0a2fb56e2'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-1' class='toggler  activeTitle av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-1'>Creative Briefs<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-1' class='toggle_wrap  active_tc' style='display:block;' ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Unsere Creative Briefs sind weit mehr als ein Dokument \u2013 sie bilden die strategische Grundlage jeder Kampagne. Sie b\u00fcndeln Zielgruppen-Insights, Kampagnenziele, Tonalit\u00e4t und Kanalanforderungen in einem klaren Fahrplan und sorgen f\u00fcr eine reibungslose Abstimmung zwischen Kunden, Teams und Kreativen.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2d9o9p-1-f72b4daff4ca774e1a8f4463d9edb4f1'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-2' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-2'>Channel-spezifische Asset-Suites<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-2' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Wir liefern vollst\u00e4ndig ausgearbeitete Creative-Assets, die f\u00fcr die technischen Anforderungen und das Nutzerverhalten jeder Plattform optimiert sind. Von vertikalen Videos f\u00fcr TikTok und YouTube Shorts bis hin zu statischen Anzeigen f\u00fcr Meta und hochwertigen Bannern f\u00fcr Programmatic Advertising \u2013 jedes Asset ist auf maximale Wirkung und Performance ausgelegt. Unsere modularen Asset-Suites lassen sich flexibel skalieren und kanal\u00fcbergreifend wiederverwenden.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2d9o9p-1-1-ff4d29c3db76235da09d1f3c2e1f00f6'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-3' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-3'>Creative Playbooks<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-3' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Unsere Creative Playbooks dokumentieren Strategien, Gestaltungsprinzipien, Best Practices und Testerkenntnisse, die den Erfolg Ihrer Marke ausmachen. Sie schaffen einheitliche Standards f\u00fcr interne Teams und externe Partner, sorgen f\u00fcr konsistente Markenkommunikation und erleichtern die Entwicklung neuer Kampagnen.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2d9o9p-78f05ff5ab04fb1fa5a109da9f980989'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-4' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-4'>Performance- &amp; Creative-Reports<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-4' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Unsere Kunden erhalten regelm\u00e4\u00dfige, detaillierte Reports zur Performance einzelner Assets, Botschaften, Formate und Zielgruppen. Dabei liefern wir nicht nur Kennzahlen, sondern konkrete Erkenntnisse dar\u00fcber, was funktioniert, wo Optimierungspotenzial besteht und wie diese Learnings die zuk\u00fcnftige Creative-Strategie kontinuierlich verbessern.<\/p>\n<\/div><\/div><\/div><\/section>\n<\/div><\/p><\/div><\/div><!--close flex column wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='full_slider_1'  class='avia-fullwidth-slider main_color avia-shadow av-small-hide av-mini-hide  avia-builder-el-50  el_after_av_section  el_before_av_slideshow_full   slider-not-first container_wrap fullsize'  >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-34l52en-12ccce9f3b3c9db654cb22ca606aed87\">\n#top .av-slideshow-ui.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87 .avia-slideshow-arrows a{\ncolor:#ff5e29;\n}\n.av-slideshow-ui.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87 .avia-slideshow-dots a.active{\nbackground-color:#ff5e29;\n}\n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0 .avia-caption-title{\nfont-size:50px;\ncolor:#ffffff;\n}\n#top .avia-slideshow .av-slideshow-caption.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0 .avia-caption-content{\nfont-size:20px;\ncolor:#ffffff;\n}\n#top .avia-slideshow .av-slideshow-caption.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0 .avia-caption-content p{\nfont-size:20px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0 .avia-caption-title{\nfont-size:30px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0 .avia-caption-content{\nfont-size:16px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0 .avia-caption-content p{\nfont-size:16px;\n}\n}\n<\/style>\n<div  class='avia-slideshow av-34l52en-12ccce9f3b3c9db654cb22ca606aed87 avia-slideshow-no scaling av_slideshow_full avia-fade-slider av-small-hide av-mini-hide av-slideshow-ui av-control-default av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied   avia-slideshow-2' data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:10,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 37.5%;'><li  class='avia-slideshow-slide av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0  av-single-slide slide-1 slide-odd'><div data-rel='slideshow-2' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-34l52en-12ccce9f3b3c9db654cb22ca606aed87__0 caption_fullwidth caption_left'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >\u201320 % Cost-per-Lead f\u00fcr Wedding-Creatives, +15 % h\u00f6here CTR f\u00fcr Corporate-Event-Kampagnen<\/h2><div class='avia-caption-content av_inherit_color'  itemprop=\"description\" ><p><span style=\"color: #ff5e29; font-weight: bold;\">Grand Hyatt:<\/span> Ma\u00dfgeschneiderte Creatives steigerten das Engagement sowohl f\u00fcr Hochzeiten als auch f\u00fcr Corporate Events. F\u00fcr Hochzeiten stand die emotionale Ansprache mit dem Motiv \u201eBraut in der Bridal Suite\u201c im Fokus, w\u00e4hrend bei Corporate Events luxuri\u00f6se Veranstaltungsorte hervorgehoben wurden. Mit vier Anzeigenvarianten pro Kampagne konnten die Venue-Buchungen w\u00e4hrend des Kampagnenzeitraums deutlich gesteigert werden.<\/p>\n<\/div><a href='#modal'  class='avia-slideshow-button avia-button avia-color-theme-color-highlight ' data-duration='800' data-easing='easeInOutQuad'>Beratungsgespr\u00e4ch vereinbaren<\/a><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-18344 avia-img-lazy-loading-not-18344\"  src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background.jpg\" width=\"2000\" height=\"750\" title='grand-hyatt-background' alt=''  itemprop=\"thumbnailUrl\"  style='min-height:450; min-width:1200px; ' srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background.jpg 2000w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-300x113.jpg 300w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-1030x386.jpg 1030w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-768x288.jpg 768w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-1536x576.jpg 1536w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-1500x563.jpg 1500w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-705x264.jpg 705w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><div class='av-section-color-overlay' style='opacity: 0.6; background-color: #000000; '><\/div><\/div><\/li><\/ul><\/div><\/div>\n<div id='full_slider_2'  class='avia-fullwidth-slider main_color avia-shadow av-desktop-hide av-medium-hide  avia-builder-el-51  el_after_av_slideshow_full  el_before_av_section   slider-not-first container_wrap fullsize'  >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696\">\n#top .av-slideshow-ui.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696 .avia-slideshow-arrows a{\ncolor:#ff5e29;\n}\n.av-slideshow-ui.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696 .avia-slideshow-dots a.active{\nbackground-color:#ff5e29;\n}\n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0 .avia-caption-title{\nfont-size:50px;\ncolor:#ffffff;\n}\n#top .avia-slideshow .av-slideshow-caption.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0 .avia-caption-content{\nfont-size:20px;\ncolor:#ffffff;\n}\n#top .avia-slideshow .av-slideshow-caption.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0 .avia-caption-content p{\nfont-size:20px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0 .avia-caption-title{\nfont-size:30px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0 .avia-caption-content{\nfont-size:16px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0 .avia-caption-content p{\nfont-size:16px;\n}\n}\n<\/style>\n<div  class='avia-slideshow av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696 avia-slideshow-no scaling av_slideshow_full avia-fade-slider av-desktop-hide av-medium-hide av-slideshow-ui av-control-default av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied   avia-slideshow-3' data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:10,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 37.5%;'><li  class='avia-slideshow-slide av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0  av-single-slide slide-1 slide-odd'><div data-rel='slideshow-3' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-mcgtlmgs-87dc25b5ce2908ae6d49ef47d3a5f696__0 caption_fullwidth caption_left'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >\u201320 % Cost-per-Lead f\u00fcr Wedding-Creatives, +15 % h\u00f6here CTR f\u00fcr Corporate-Event-Kampagnen<\/h2><div class='avia-caption-content av_inherit_color'  itemprop=\"description\" ><p><span style=\"color: #ff5e29; font-weight: bold;\">Grand Hyatt:<\/span> Ma\u00dfgeschneiderte Creatives steigerten das Engagement sowohl f\u00fcr Hochzeiten als auch f\u00fcr Corporate Events. F\u00fcr Hochzeiten stand die emotionale Ansprache mit dem Motiv \u201eBraut in der Bridal Suite\u201c im Fokus, w\u00e4hrend bei Corporate Events luxuri\u00f6se Veranstaltungsorte hervorgehoben wurden. Mit vier Anzeigenvarianten pro Kampagne konnten die Venue-Buchungen w\u00e4hrend des Kampagnenzeitraums deutlich gesteigert werden.<\/p>\n<\/div><a href='#modal'  class='avia-slideshow-button avia-button avia-color-theme-color-highlight ' data-duration='800' data-easing='easeInOutQuad'>Beratungsgespr\u00e4ch vereinbaren<\/a><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-18344 avia-img-lazy-loading-not-18344\"  src=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background.jpg\" width=\"2000\" height=\"750\" title='grand-hyatt-background' alt=''  itemprop=\"thumbnailUrl\"  style='min-height:575; min-width:1534px; ' srcset=\"https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background.jpg 2000w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-300x113.jpg 300w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-1030x386.jpg 1030w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-768x288.jpg 768w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-1536x576.jpg 1536w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-1500x563.jpg 1500w, https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/grand-hyatt-background-705x264.jpg 705w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><div class='av-section-color-overlay' style='opacity: 0.6; background-color: #000000; '><\/div><\/div><\/li><\/ul><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lu2xszdm-7e3b9e3bcf35f257e2961db11f58a98f\">\n.avia-section.av-lu2xszdm-7e3b9e3bcf35f257e2961db11f58a98f{\nbackground-color:#f0f2f4;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_5'  class='avia-section av-lu2xszdm-7e3b9e3bcf35f257e2961db11f58a98f main_color avia-section-default avia-no-border-styling  avia-builder-el-52  el_after_av_slideshow_full  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-18348'><div class='entry-content-wrapper clearfix'>\n<div  class='avia-logo-element-container av-lu2xxjax-9335faf1d0b85dc2fc9c7fb09b641832 av-border-deactivate avia-logo-slider avia-content-slider avia-smallarrow-slider avia-content-slider-active noHover avia-content-slider-even  avia-builder-el-53  avia-builder-el-no-sibling  av-slideshow-ui av-control-default av-nav-arrows-visible av-nav-dots-visible av-no-slider-navigation av-slideshow-manual av-loop-once av-loop-manual-endless avia-content-slider1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:false,&quot;loop_autoplay&quot;:&quot;once&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:&quot;&quot;,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"><div class='avia-smallarrow-slider-heading '><div class='new-special-heading'><h5 class='av-logo-special-heading-text '>PARTNER<\/h5><\/div><\/div><div class=\"avia-content-slider-inner\"><div class=\"slide-entry-wrap\"><div  class='slide-entry av-ov7rml-c3413ba201189841049ab060f7ef270c flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-1 slide-parity-odd  first'><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2024\/11\/optimizely-logo-black-1.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-3-af02cbfdb24d182458433cdc0665fc29 flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-2 slide-parity-even  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/adcreative-ai-logo-black-1.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-39216c8687518790dbdfa6b3ad9ef8aa flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-3 slide-parity-odd  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2024\/11\/figma-logo-black.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-4-f3741475861bfc879cd679d0c78f02ac flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-4 slide-parity-even  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/adobe-logo-wide-black.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-5-bf9bf2980ad5ea21cd34d61afaadf71d flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-5 slide-parity-odd  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2025\/05\/envato-logo-black.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-2-149cf68f4149e04da7e81678da1a8ef2 flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-6 slide-parity-even post-entry-last '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/de\/wp-content\/uploads\/sites\/26\/2024\/11\/hotjar-logo-black.png);'><\/span><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lim166rt-56847be385ef983ee17b7918a1490bce\">\n.avia-section.av-lim166rt-56847be385ef983ee17b7918a1490bce .av-section-color-overlay{\nopacity:0.9;\nbackground-color:#ffffff;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-lim166rt-56847be385ef983ee17b7918a1490bce main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-54  el_after_av_section  el_before_av_tab_section  avia-bg-style-scroll av-section-color-overlay-active container_wrap fullsize'  ><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-18348'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0\">\n#top .hr.av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0{\nmargin-top:25px;\nmargin-bottom:25px;\n}\n.hr.av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0 .hr-inner{\nwidth:50px;\n}\n<\/style>\n<div  class='hr av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0 hr-custom  avia-builder-el-55  el_before_av_one_fifth  avia-builder-el-first  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-none'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-yymtmd-157711bfe553151475be8091e18f1243 av_one_fifth  avia-builder-el-56  el_after_av_hr  el_before_av_three_fifth  first flex_column_div  '     ><\/div><div  class='flex_column av-1z3cew1-229b3fc235f2e42bb946cd393993b73f av_three_fifth  avia-builder-el-57  el_after_av_one_fifth  el_before_av_one_fifth  npd-header-no-margin-title flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-likf1tie-f73069929a49367f0f98c4c74cad753c\">\n#top .av_textblock_section.av-likf1tie-f73069929a49367f0f98c4c74cad753c .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-likf1tie-f73069929a49367f0f98c4c74cad753c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>WISSENSZENTRUM<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-likf239t-b0159731901f26e37715346c2d98f4ea\">\n#top .av-special-heading.av-likf239t-b0159731901f26e37715346c2d98f4ea{\npadding-bottom:10px;\nfont-size:60px;\n}\nbody .av-special-heading.av-likf239t-b0159731901f26e37715346c2d98f4ea .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-likf239t-b0159731901f26e37715346c2d98f4ea .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-likf239t-b0159731901f26e37715346c2d98f4ea .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-likf239t-b0159731901f26e37715346c2d98f4ea .av-special-heading-tag{\nfont-size:35px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-likf239t-b0159731901f26e37715346c2d98f4ea .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-likf239t-b0159731901f26e37715346c2d98f4ea av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-59  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Entfesseln Sie Ihre Kreativit\u00e4t. Lernen Sie neu. Denken Sie kreativ.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57\">\n#top .hr.av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57 .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57 hr-custom  avia-builder-el-60  el_after_av_heading  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-likf29n8-03ad388d35ca8b357b765b707a9ee556\">\n#top .av_textblock_section.av-likf29n8-03ad388d35ca8b357b765b707a9ee556 .avia_textblock{\nfont-size:20px;\ntext-align:center;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-likf29n8-03ad388d35ca8b357b765b707a9ee556 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-likf29n8-03ad388d35ca8b357b765b707a9ee556 .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-likf29n8-03ad388d35ca8b357b765b707a9ee556 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Tauchen Sie ein in eine Welt, in der Lernen Neugier weckt und Kreativit\u00e4t den Unterschied macht. 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avia-builder-el-94  el_after_av_codeblock  el_before_av_codeblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-none'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<\/p><\/div><\/p>\n<\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m4j3xkb9-7a48c505a2922a1abe087f37c15a863d\">\n.av-layout-tab.av-m4j3xkb9-7a48c505a2922a1abe087f37c15a863d{\nvertical-align:top;\nbackground-color:#f8f8f8;\n}\n#top .av-tab-section-outer-container.av-lkixybst-b4ced65e3f6f844e4cc248833940f94c .av-active-tab-title.av-section-tab-title.av-m4j3xkb9-7a48c505a2922a1abe087f37c15a863d{\ncolor:#ff5e29;\n}\n#top .av-tab-section-outer-container.av-lkixybst-b4ced65e3f6f844e4cc248833940f94c .av-active-tab-title.av-section-tab-title.av-m4j3xkb9-7a48c505a2922a1abe087f37c15a863d .av-tab-arrow-container span{\nbackground-color:#f8f8f8;\n}\n<\/style>\n<div id='av-tab-section-1-3' class='av-layout-tab av-m4j3xkb9-7a48c505a2922a1abe087f37c15a863d av-animation-delay-container  avia-builder-el-96  el_after_av_tab_sub_section  avia-builder-el-last  ' data-av-deeplink-tabs=\"\" data-av-tab-section-content=\"3\" data-tab-section-id=\"blog\"><div class=\"av-layout-tab-inner\"><div class=\"container\">\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-31kfcun-fb221a17632c93c426f8f04323b18f2e\">\n.avia-section.av-31kfcun-fb221a17632c93c426f8f04323b18f2e{\nbackground-color:#000000;\nbackground-image:unset;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-31kfcun-fb221a17632c93c426f8f04323b18f2e main_color avia-section-large avia-no-border-styling  avia-builder-el-98  el_after_av_tab_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-18348'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-2fs9bzj-0a635d751d8180309a5d726f53d8a310 av_four_fifth  avia-builder-el-99  avia-builder-el-no-sibling  first flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-74fv7z-60d1b5a29f4759deb66824eb9845a189\">\n#top .av_textblock_section.av-74fv7z-60d1b5a29f4759deb66824eb9845a189 .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-74fv7z-60d1b5a29f4759deb66824eb9845a189 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>FAQ&#8217;S<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed\">\n#top .av-special-heading.av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed{\nmargin:20px 0 0 0;\npadding-bottom:10px;\ncolor:#ffffff;\nfont-size:60px;\n}\nbody .av-special-heading.av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed .av-special-heading-tag{\nfont-size:35px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-md9l6sin-263ea6ad2cc765ba76b84002b287f1ed av-special-heading-h2 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-101  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >H\u00e4ufig gestellte Fragen zu unserem Performance-Creative-Prozess und unseren Leistungen.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1j0n74f-2732db5fd75991cfa50197cc8eb98ce8\">\n#top .hr.av-1j0n74f-2732db5fd75991cfa50197cc8eb98ce8{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-1j0n74f-2732db5fd75991cfa50197cc8eb98ce8 .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-1j0n74f-2732db5fd75991cfa50197cc8eb98ce8 hr-custom  avia-builder-el-102  el_after_av_heading  el_before_av_hr  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-14lf2gf-348bb9d6dc640381e0fb967a83306858\">\n#top .hr.hr-invisible.av-14lf2gf-348bb9d6dc640381e0fb967a83306858{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-14lf2gf-348bb9d6dc640381e0fb967a83306858 hr-invisible  avia-builder-el-103  el_after_av_hr  el_before_av_toggle_container '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684\">\n#top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 h2.toggler{\nfont-size:22px;\ncolor:#ffffff;\nbackground-color:#000000;\nborder-color:#191919;\n}\n#top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 h2.toggler.activeTitle{\nbackground-color:#121212;\n}\n#top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 h2.toggler:not(.activeTitle):hover{\ncolor:#ff5e29;\nbackground-color:#121212;\n}\n#top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 h2.toggler:not(.activeTitle):hover .toggle_icon, #top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 p.toggler:not(.activeTitle):hover .toggle_icon *{\nborder-color:#ff5e29 !important;\n}\n#top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 h2.toggler .toggle_icon{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 h2.toggler .toggle_icon > span{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 .toggle_wrap .toggle_content{\nfont-size:18px;\ncolor:#ffffff;\nbackground-color:#000000;\nborder-color:#191919;\n}\n<\/style>\n<div  class='togglecontainer av-md9la1vg-3de5f97522d1f147fcdfcc6c914f8684 av-elegant-toggle  avia-builder-el-104  el_after_av_hr  el_before_av_hr  toggle_close_all' >\n<section class='av_toggle_section av-md9l7cd2-8d2500d4ee33d89996e8c8e290d47645'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-5' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-5'>Wie stellen Sie sicher, dass Creative messbare Kampagnenergebnisse erzielt?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-5' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Wir verbinden Daten, Zielgruppen-Insights und Markenstorytelling in jedem Creative. So entstehen visuelle Inhalte und Botschaften, die nicht nur \u00fcberzeugen, sondern gezielt Klicks, Engagement und Conversions f\u00f6rdern. Dabei steht die Performance jeder kreativen Ma\u00dfnahme konsequent im Mittelpunkt.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-md9l830y-e5be9854de07844bdec0f72bef3baa42'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-6' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-6'>Wie entwickeln Sie Inhalte, die Ihre Zielgruppe wirklich ansprechen?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-6' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Wir gehen weit \u00fcber demografische Daten hinaus und analysieren Kaufabsichten, Plattformnutzung, Verhaltensmuster und psychografische Merkmale. So entwickeln wir Botschaften, die gezielt auf die Bed\u00fcrfnisse Ihrer Zielgruppe eingehen und sich nahtlos in deren Mediennutzung und Customer Journey einf\u00fcgen.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-md9l8rpo-71c233384027d48d7871a814fdc2e07e'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-7' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-7'>Wie entwickeln Sie kreative Systeme, die sich plattform\u00fcbergreifend skalieren lassen und dennoch konsistent bleiben?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-7' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Wir entwickeln kreative Systeme mit einer einheitlichen Markenidentit\u00e4t, Tonalit\u00e4t und visuellen Sprache \u00fcber alle Kan\u00e4le hinweg. Gleichzeitig wird jedes Creative gezielt an die Anforderungen und Nutzergewohnheiten der jeweiligen Plattform \u2013 ob TikTok, YouTube oder Display \u2013 angepasst. So entsteht ein konsistenter Markenauftritt, der kanal\u00fcbergreifend \u00fcberzeugt und sich effizient skalieren l\u00e4sst.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-md9l9h7d-d81d0b3606043a83242d7f246cd917d3'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Alle} \"  ><h2 data-fake-id='#toggle-id-8' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-8'>Wie optimieren Sie Creative kontinuierlich w\u00e4hrend einer laufenden Kampagne?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-8' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Wir betrachten Creative als einen fortlaufenden Optimierungsprozess. Mithilfe von A\/B- und multivariaten Tests pr\u00fcfen wir kontinuierlich Botschaften, Visuals, Formate und Timing. Die gewonnenen Performance-Daten flie\u00dfen direkt in die n\u00e4chste Optimierungsrunde ein, sodass die Kampagnenleistung laufend verbessert und das kreative Potenzial kontinuierlich ausgesch\u00f6pft wird.<\/p>\n<\/div><\/div><\/div><\/section>\n<\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-qw3alr-7c6ad93f25306cfef2114222de2f88b3\">\n#top .hr.av-qw3alr-7c6ad93f25306cfef2114222de2f88b3{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.av-qw3alr-7c6ad93f25306cfef2114222de2f88b3 .hr-inner{\nwidth:50px;\n}\n<\/style>\n<div  class='hr av-qw3alr-7c6ad93f25306cfef2114222de2f88b3 hr-custom  avia-builder-el-105  el_after_av_toggle_container  el_before_av_codeblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-none'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kxpq1ujd-0fe8a6c3cac75b7e8ece94ed032a1079\">\n.avia-section.av-kxpq1ujd-0fe8a6c3cac75b7e8ece94ed032a1079{\nbackground-color:#ff5e29;\nbackground-image:unset;\n}\n<\/style>\n<div id='npd-footer'  class='avia-section av-kxpq1ujd-0fe8a6c3cac75b7e8ece94ed032a1079 main_color avia-section-large avia-no-border-styling  avia-builder-el-107  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-18348'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-cokix-1cb7a0bb4d1981886bdd8598edf1f2cc av_one_full  avia-builder-el-108  avia-builder-el-no-sibling  first flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d\">\n#top .av-special-heading.av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d{\npadding-bottom:10px;\ncolor:#ffffff;\nfont-size:60px;\n}\nbody .av-special-heading.av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d .av-special-heading-tag{\nfont-size:32px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d .av-special-heading-tag{\nfont-size:35px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-kxpq1lgb-acd7955cfda34dbb250c80b7b7b4d96d av-special-heading-h2 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-109  avia-builder-el-no-sibling  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Sind Sie bereit zu wachsen? <a style=\"text-decoration: underline;\" href=\"#modal\">Lass Sie uns reden!<\/a><\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Wir verstehen Creative als einen strategischen Performance-Hebel, der Daten, Zielgruppen-Insights und Markenstorytelling verbindet, um messbare Ergebnisse zu erzielen. 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