{"id":17485,"date":"2024-03-26T14:54:51","date_gmt":"2024-03-26T21:54:51","guid":{"rendered":"https:\/\/npdigital.com\/?page_id=18775"},"modified":"2026-08-14T19:04:28","modified_gmt":"2026-08-14T17:04:28","slug":"referencement-naturel-seo","status":"publish","type":"page","link":"https:\/\/npdigital.com\/fr\/solutions\/referencement-naturel-seo\/","title":{"rendered":"Search Engine Optimization"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-g71os75-bfa6745d2123b0c718e4bdf34dcd8d77\">\n.avia-section.av-g71os75-bfa6745d2123b0c718e4bdf34dcd8d77 .av-parallax .av-parallax-inner{\nbackground-color:#f0f2f4;\nbackground-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/Firefly-a-person-wearing-an-orange-backpack-hiking-up-a-long-windy-trail-on-a-huge-mountain-at-suns-scaled.jpg);\nbackground-repeat:no-repeat;\nbackground-position:50% 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class='av-special-heading-tag'  itemprop=\"headline\"  ><span class=\"underline\">Agence SEO <span class='special_amp'>&amp;<\/span> R\u00e9f\u00e9rencement Naturel<\/span><\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ltz7mcsn-12189756db5ab393fac9c373010ddb4c\">\n#top .hr.hr-invisible.av-ltz7mcsn-12189756db5ab393fac9c373010ddb4c{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-ltz7mcsn-12189756db5ab393fac9c373010ddb4c hr-invisible  avia-builder-el-6  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5\">\n#top .av_textblock_section.av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 .avia_textblock{\nfont-size:20px;\ncolor:#ffffff;\ntext-align:left;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-lijh0jih-5b2f74ad9a14091337040a5f6478dfa5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Des strat\u00e9gies SEO performantes attirent vers votre site de nouveaux utilisateurs qui recherchent d\u00e9j\u00e0 vos produits ou services et sont donc plus susceptibles de convertir. Nous nous appuyons sur des technologies propri\u00e9taires et une m\u00e9thodologie \u00e9prouv\u00e9e, con\u00e7ue pour accompagner votre croissance \u00e0 grande \u00e9chelle.<\/p>\n<p>Atteindre les premi\u00e8res positions dans les r\u00e9sultats de recherche demande du temps, et s\u2019y maintenir repr\u00e9sente un v\u00e9ritable d\u00e9fi. Nous concevons et d\u00e9ployons des strat\u00e9gies SEO qui renforcent la confiance des audiences comme des algorithmes des moteurs de recherche, afin de g\u00e9n\u00e9rer des r\u00e9sultats durables.<\/p>\n<\/div><\/section><\/p><\/div><div class='av-flex-placeholder'><\/div><div  class='flex_column av-jzkw65-7c35d842cf7e468715a156f0fb7d315d av_two_fifth  avia-builder-el-8  el_after_av_three_fifth  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-top av-animated-generic right-to-left av-parallax-object  ' data-parallax=\"{&quot;parallax&quot;:&quot;right_left&quot;,&quot;parallax_speed&quot;:&quot;4&quot;,&quot;av-desktop-parallax&quot;:&quot;inherit&quot;,&quot;av-desktop-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-medium-parallax&quot;:&quot;inherit&quot;,&quot;av-medium-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-small-parallax&quot;:&quot;inherit&quot;,&quot;av-small-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-mini-parallax&quot;:&quot;inherit&quot;,&quot;av-mini-parallax_speed&quot;:&quot;inherit&quot;,&quot;parallax-container&quot;:&quot;.av-jzkw65-7c35d842cf7e468715a156f0fb7d315d&quot;}\"    ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d\">\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .icon-title{\nfont-size:30px;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .icon-description{\nfont-size:17px;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .avia-icon-circles-icon-1{\ntransform:translate(0px,250px);\nleft:50%;\ntop:0%;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d.avia_start_animation .avia-icon-circles-icon-1{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1s;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .avia-icon-circles-icon-2{\ntransform:translate(-216px,125px);\nleft:93%;\ntop:25%;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d.avia_start_animation .avia-icon-circles-icon-2{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.2s;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .avia-icon-circles-icon-3{\ntransform:translate(-216px,-124px);\nleft:93%;\ntop:74%;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d.avia_start_animation .avia-icon-circles-icon-3{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.4s;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .avia-icon-circles-icon-4{\ntransform:translate(0px,-250px);\nleft:50%;\ntop:100%;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d.avia_start_animation .avia-icon-circles-icon-4{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.6s;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .avia-icon-circles-icon-5{\ntransform:translate(216px,-125px);\nleft:6%;\ntop:75%;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d.avia_start_animation .avia-icon-circles-icon-5{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.8s;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d .avia-icon-circles-icon-6{\ntransform:translate(216px,125px);\nleft:6%;\ntop:25%;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d.avia_start_animation .avia-icon-circles-icon-6{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:2s;\n}\n.av-icon-circles-container.av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d.avia_start_animation.avia_animation_finished .avia-icon-circles-icon{\ntransition-delay:0s;\n}\n<\/style>\n<div class='av-icon-circles-container av-ltz6zrvs-f6875158cac86df23a99c9693ea62e9d avia_animate_when_visible  avia-builder-el-9  avia-builder-el-no-sibling ' ><div class='avia-icon-circles-main-logo'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><img src='https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/seo-hiker-image.png' alt='' title='seo-hiker-image'  itemprop=\"thumbnailUrl\"  \/><\/div><div class=\"avia-icon-circles-inner\"><div class='avia-icon-circles-icon av-6mqtzbx-342a5a730c45ad74b5d0091b98dd22b3 iconfont av-no-link avia-icon-circles-icon-1' data-icon-circles-icon=\"1\" aria-hidden='true' data-av_icon='\ue8de' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-6mqtzbx-342a5a730c45ad74b5d0091b98dd22b3 avia-icon-circles-icon-text-1' data-icon-circles-text=\"1\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Sant\u00e9 du site web<\/div><div class=\"icon-description\"><p>La sant\u00e9 de votre site joue un r\u00f4le essentiel dans le r\u00e9f\u00e9rencement naturel comme dans l\u2019exp\u00e9rience utilisateur (UX). Des pages qui se chargent rapidement, une navigation intuitive et un design accessible contribuent \u00e0 offrir une exp\u00e9rience fluide, \u00e0 maintenir l\u2019engagement des visiteurs et \u00e0 favoriser les conversions. Les moteurs de recherche accordent \u00e9galement une grande importance \u00e0 ces crit\u00e8res, consid\u00e9rant qu\u2019un parcours utilisateur de qualit\u00e9 refl\u00e8te un site plus pertinent et plus fiable.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-67c8pbx-7ba8cbfb51697e7cd82b89b60fc7ccba iconfont av-no-link avia-icon-circles-icon-2' data-icon-circles-icon=\"2\" aria-hidden='true' data-av_icon='\ue803' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-67c8pbx-7ba8cbfb51697e7cd82b89b60fc7ccba avia-icon-circles-icon-text-2' data-icon-circles-text=\"2\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Recherche<\/div><div class=\"icon-description\"><p>La recherche de mots-cl\u00e9s et l\u2019analyse concurrentielle forment un duo essentiel \u00e0 toute strat\u00e9gie SEO. La recherche de mots-cl\u00e9s sert de boussole en identifiant les termes utilis\u00e9s par votre audience cible pour trouver de l\u2019information. L\u2019analyse concurrentielle compl\u00e8te cette approche en r\u00e9v\u00e9lant comment vos concurrents se positionnent sur ces requ\u00eates et quelles strat\u00e9gies de contenu leur permettent de performer.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-efe01e958aa916d567708146e43cb4c3 iconfont av-no-link avia-icon-circles-icon-3' data-icon-circles-icon=\"3\" aria-hidden='true' data-av_icon='\ue894' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-efe01e958aa916d567708146e43cb4c3 avia-icon-circles-icon-text-3' data-icon-circles-text=\"3\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Alignement avec l\u2019intention de recherche<\/div><div class=\"icon-description\"><p>Il s\u2019agit de comprendre le \u00ab pourquoi \u00bb derri\u00e8re chaque requ\u00eate. L\u2019utilisateur recherche-t-il une information (\u00ab comment changer un pneu \u00bb) ou est-il pr\u00eat \u00e0 acheter (\u00ab meilleurs pneus toutes saisons \u00bb) ? En analysant les mots-cl\u00e9s, les modificateurs de recherche (\u00ab acheter \u00bb ou \u00ab apprendre \u00bb) et m\u00eame la localisation de l\u2019utilisateur, nous adaptons les contenus \u00e0 ses besoins sp\u00e9cifiques. Cette approche am\u00e9liore l\u2019exp\u00e9rience utilisateur tout en renfor\u00e7ant les signaux de pertinence envoy\u00e9s aux moteurs de recherche, favorisant ainsi votre positionnement sur les requ\u00eates strat\u00e9giques.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-4-a4f1f457a1c6de3009df51ed9f9cb036 iconfont av-no-link avia-icon-circles-icon-4' data-icon-circles-icon=\"4\" aria-hidden='true' data-av_icon='\ue812' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-4-a4f1f457a1c6de3009df51ed9f9cb036 avia-icon-circles-icon-text-4' data-icon-circles-text=\"4\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">E-E-A-T<\/div><div class=\"icon-description\"><p>Exp\u00e9rience, Expertise, Autorit\u00e9 et Fiabilit\u00e9. Il ne s\u2019agit pas de facteurs de classement directs, mais de crit\u00e8res de qualit\u00e9 importants pour Google. En proposant des contenus fond\u00e9s sur une expertise approfondie et des sources cr\u00e9dibles (Exp\u00e9rience\/Expertise), publi\u00e9s par des auteurs ou des sites reconnus (Autorit\u00e9) et pr\u00e9sent\u00e9s de mani\u00e8re fiable et transparente (Fiabilit\u00e9), vous d\u00e9montrez \u00e0 Google que votre site propose des informations pertinentes et de qualit\u00e9.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-3-2f058127543c6d72983e54f2e8efb9f3 iconfont av-no-link avia-icon-circles-icon-5' data-icon-circles-icon=\"5\" aria-hidden='true' data-av_icon='\ue84d' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-3-2f058127543c6d72983e54f2e8efb9f3 avia-icon-circles-icon-text-5' data-icon-circles-text=\"5\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Optimisation on-page<\/div><div class=\"icon-description\"><p>Les balises title, les m\u00e9ta-descriptions et les titres permettent aux moteurs de recherche comme aux utilisateurs de mieux comprendre vos contenus. Le balisage Schema enrichit les donn\u00e9es, tandis que les balises hreflang et canonical facilitent leur interpr\u00e9tation. Le fil d\u2019Ariane et un maillage interne clair am\u00e9liorent la navigation et renforcent les signaux de pertinence. En combinant ces \u00e9l\u00e9ments \u00e0 une approche centr\u00e9e sur l\u2019utilisateur, vous optimisez votre site pour gagner en visibilit\u00e9 dans les r\u00e9sultats de recherche.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-5ngd3jx-2-b82b799bfa9228592794f6512d9b1d73 iconfont av-no-link avia-icon-circles-icon-6' data-icon-circles-icon=\"6\" aria-hidden='true' data-av_icon='\ue835' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-5ngd3jx-2-b82b799bfa9228592794f6512d9b1d73 avia-icon-circles-icon-text-6' data-icon-circles-text=\"6\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Optimisation off-page<\/div><div class=\"icon-description\"><p>Le SEO off-page renforce la r\u00e9putation et la cr\u00e9dibilit\u00e9 de votre site au-del\u00e0 de votre propre domaine, tout en contribuant \u00e0 \u00e9tablir votre E-E-A-T. Cela inclut des strat\u00e9gies telles que le netlinking, l\u2019engagement sur les r\u00e9seaux sociaux et les mentions de marque. Ces actions indiquent aux moteurs de recherche que d\u2019autres sites reconnaissent la valeur et la fiabilit\u00e9 de vos contenus, renfor\u00e7ant ainsi votre autorit\u00e9.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m907j77j-c926d0d3b6cc41ad00a0bac1b51eb09e\">\n.avia-section.av-m907j77j-c926d0d3b6cc41ad00a0bac1b51eb09e .av-parallax .av-parallax-inner{\nbackground-color:#f0f2f4;\nbackground-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/Firefly-a-person-wearing-an-orange-backpack-hiking-up-a-long-windy-trail-on-a-huge-mountain-at-suns-scaled.jpg);\nbackground-repeat:no-repeat;\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-m907j77j-c926d0d3b6cc41ad00a0bac1b51eb09e .av-section-color-overlay{\nopacity:0.6;\nbackground-color:#000000;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-m907j77j-c926d0d3b6cc41ad00a0bac1b51eb09e main_color avia-section-default avia-no-border-styling  avia-builder-el-10  el_after_av_section  el_before_av_layout_row  av-desktop-hide av-medium-hide avia-full-stretch av-parallax-section avia-bg-style-parallax av-section-color-overlay-active av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-585kzvb-d947727445aa8ab64303d5cf652b7183 sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-585kzvb-d947727445aa8ab64303d5cf652b7183\">\n.flex_column.av-585kzvb-d947727445aa8ab64303d5cf652b7183{\npadding:0 0 0 0;\n}\n<\/style>\n<div  class='flex_column av-585kzvb-d947727445aa8ab64303d5cf652b7183 av_one_full  avia-builder-el-11  el_before_av_hr  avia-builder-el-first  npd-header-no-margin-title first flex_column_table_cell av-equal-height-column av-align-top av-animated-generic fade-in  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4oerkqf-45b5f54133b1f46d9344089712e722ac\">\n#top .hr.hr-invisible.av-4oerkqf-45b5f54133b1f46d9344089712e722ac{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-4oerkqf-45b5f54133b1f46d9344089712e722ac hr-invisible  avia-builder-el-12  el_before_av_image  avia-builder-el-first  av-desktop-hide av-medium-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m907jsg1-b52428d65bd0b32df24aead40040df3a\">\n.avia-image-container.av-m907jsg1-b52428d65bd0b32df24aead40040df3a img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m907jsg1-b52428d65bd0b32df24aead40040df3a .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m907jsg1-b52428d65bd0b32df24aead40040df3a av-styling- avia-align-center  avia-builder-el-13  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-17469 avia-img-lazy-loading-not-17469 avia_image ' src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/SearchEngineOptimization_Reverse-60x60.png\" alt='' title='SearchEngineOptimization_Reverse'  height=\"60\" width=\"60\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/SearchEngineOptimization_Reverse-60x60.png 60w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/SearchEngineOptimization_Reverse-300x300.png 300w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/SearchEngineOptimization_Reverse-36x36.png 36w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/SearchEngineOptimization_Reverse-180x180.png 180w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/SearchEngineOptimization_Reverse.png 500w\" sizes=\"(max-width: 60px) 100vw, 60px\" \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-48mnrav-3087a6bf2544e40c3200811c5929abd9\">\n#top .hr.hr-invisible.av-48mnrav-3087a6bf2544e40c3200811c5929abd9{\nheight:15px;\n}\n<\/style>\n<div  class='hr av-48mnrav-3087a6bf2544e40c3200811c5929abd9 hr-invisible  avia-builder-el-14  el_after_av_image  el_before_av_heading '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326\">\n#top .av-special-heading.av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326{\npadding-bottom:10px;\ncolor:#ffffff;\nfont-size:70px;\n}\nbody .av-special-heading.av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326 .av-special-heading-tag{\nfont-size:70px;\n}\n.av-special-heading.av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326 .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326 .av-special-heading-tag{\nfont-size:45px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-m907jyp8-e5a1e05380d76f8a9200d65f0be0f326 av-special-heading-h1 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-15  el_after_av_hr  el_before_av_hr  av-inherit-size'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  ><span class=\"underline\">Agence SEO <span class='special_amp'>&amp;<\/span> R\u00e9f\u00e9rencement Naturel<\/span><\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m907k3tg-90582d7f77a8f7723c6aa5316373ed62\">\n#top .hr.hr-invisible.av-m907k3tg-90582d7f77a8f7723c6aa5316373ed62{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-m907k3tg-90582d7f77a8f7723c6aa5316373ed62 hr-invisible  avia-builder-el-16  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m907jl0z-b29d4b76a05f624e715dcbadcb5b7201\">\n#top .av_textblock_section.av-m907jl0z-b29d4b76a05f624e715dcbadcb5b7201 .avia_textblock{\nfont-size:20px;\ncolor:#ffffff;\ntext-align:center;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-m907jl0z-b29d4b76a05f624e715dcbadcb5b7201 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-m907jl0z-b29d4b76a05f624e715dcbadcb5b7201 .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-m907jl0z-b29d4b76a05f624e715dcbadcb5b7201 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: left;\">Des strat\u00e9gies SEO performantes attirent vers votre site de nouveaux utilisateurs qui recherchent d\u00e9j\u00e0 vos produits ou services et sont donc plus susceptibles de convertir. Nous nous appuyons sur des technologies propri\u00e9taires et une m\u00e9thodologie \u00e9prouv\u00e9e, con\u00e7ue pour accompagner votre croissance \u00e0 grande \u00e9chelle.<\/p>\n<\/div><\/section><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m90lj47q-011085935a820bde1976db4c900822d5\">\n#top .hr.hr-invisible.av-m90lj47q-011085935a820bde1976db4c900822d5{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-m90lj47q-011085935a820bde1976db4c900822d5 hr-invisible  avia-builder-el-18  el_after_av_one_full  el_before_av_one_full '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-3ri9opj-8fcddcedf6a3ef2dc708c4c8ff3513fa av_one_full  avia-builder-el-19  el_after_av_hr  avia-builder-el-last  first flex_column_div av-animated-generic right-to-left  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e\">\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .icon-title{\nfont-size:30px;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .icon-description{\nfont-size:17px;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .avia-icon-circles-icon-1{\ntransform:translate(0px,250px);\nleft:50%;\ntop:0%;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e.avia_start_animation .avia-icon-circles-icon-1{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1s;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .avia-icon-circles-icon-2{\ntransform:translate(-216px,125px);\nleft:93%;\ntop:25%;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e.avia_start_animation .avia-icon-circles-icon-2{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.2s;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .avia-icon-circles-icon-3{\ntransform:translate(-216px,-124px);\nleft:93%;\ntop:74%;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e.avia_start_animation .avia-icon-circles-icon-3{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.4s;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .avia-icon-circles-icon-4{\ntransform:translate(0px,-250px);\nleft:50%;\ntop:100%;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e.avia_start_animation .avia-icon-circles-icon-4{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.6s;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .avia-icon-circles-icon-5{\ntransform:translate(216px,-125px);\nleft:6%;\ntop:75%;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e.avia_start_animation .avia-icon-circles-icon-5{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:1.8s;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e .avia-icon-circles-icon-6{\ntransform:translate(216px,125px);\nleft:6%;\ntop:25%;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e.avia_start_animation .avia-icon-circles-icon-6{\ntransform:translate(0px,0px);\nopacity:1;\ntransition-delay:2s;\n}\n.av-icon-circles-container.av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e.avia_start_animation.avia_animation_finished .avia-icon-circles-icon{\ntransition-delay:0s;\n}\n<\/style>\n<div class='av-icon-circles-container av-ctjln1-1e568052ef732d3d301e3281ebbd8f8e avia_animate_when_visible  avia-builder-el-20  avia-builder-el-no-sibling ' ><div class='avia-icon-circles-main-logo'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><img src='https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/seo-hiker-image.png' alt='' title='seo-hiker-image'  itemprop=\"thumbnailUrl\"  \/><\/div><div class=\"avia-icon-circles-inner\"><div class='avia-icon-circles-icon av-axjwct-12080838104dca7b66217219f27597b7 iconfont av-no-link avia-icon-circles-icon-1' data-icon-circles-icon=\"1\" aria-hidden='true' data-av_icon='\ue8de' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-axjwct-12080838104dca7b66217219f27597b7 avia-icon-circles-icon-text-1' data-icon-circles-text=\"1\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Sant\u00e9 du site web<\/div><div class=\"icon-description\"><p>La sant\u00e9 de votre site joue un r\u00f4le essentiel dans le r\u00e9f\u00e9rencement naturel comme dans l\u2019exp\u00e9rience utilisateur (UX). Des pages qui se chargent rapidement, une navigation intuitive et un design accessible contribuent \u00e0 offrir une exp\u00e9rience fluide, \u00e0 maintenir l\u2019engagement des visiteurs et \u00e0 favoriser les conversions. Les moteurs de recherche accordent \u00e9galement une grande importance \u00e0 ces crit\u00e8res, consid\u00e9rant qu\u2019un parcours utilisateur de qualit\u00e9 refl\u00e8te un site plus pertinent et plus fiable.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-2kilcod-6b52cff95769998755bab3e4938b58a5 iconfont av-no-link avia-icon-circles-icon-2' data-icon-circles-icon=\"2\" aria-hidden='true' data-av_icon='\ue803' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-2kilcod-6b52cff95769998755bab3e4938b58a5 avia-icon-circles-icon-text-2' data-icon-circles-text=\"2\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Recherche<\/div><div class=\"icon-description\"><p>La recherche de mots-cl\u00e9s et l\u2019analyse concurrentielle forment un duo essentiel \u00e0 toute strat\u00e9gie SEO. La recherche de mots-cl\u00e9s sert de boussole en identifiant les termes utilis\u00e9s par votre audience cible pour trouver de l\u2019information. L\u2019analyse concurrentielle compl\u00e8te cette approche en r\u00e9v\u00e9lant comment vos concurrents se positionnent sur ces requ\u00eates et quelles strat\u00e9gies de contenu leur permettent de performer.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-1wrilnx-82d1ef8c7504df34e1eda0caae08b4dd iconfont av-no-link avia-icon-circles-icon-3' data-icon-circles-icon=\"3\" aria-hidden='true' data-av_icon='\ue894' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-1wrilnx-82d1ef8c7504df34e1eda0caae08b4dd avia-icon-circles-icon-text-3' data-icon-circles-text=\"3\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Alignement avec l\u2019intention de recherche<\/div><div class=\"icon-description\"><p>Il s\u2019agit de comprendre le \u00ab pourquoi \u00bb derri\u00e8re chaque requ\u00eate. L\u2019utilisateur recherche-t-il une information (\u00ab comment changer un pneu \u00bb) ou est-il pr\u00eat \u00e0 acheter (\u00ab meilleurs pneus toutes saisons \u00bb) ? En analysant les mots-cl\u00e9s, les modificateurs de recherche (\u00ab acheter \u00bb ou \u00ab apprendre \u00bb) et m\u00eame la localisation de l\u2019utilisateur, nous adaptons les contenus \u00e0 ses besoins sp\u00e9cifiques. Cette approche am\u00e9liore l\u2019exp\u00e9rience utilisateur tout en renfor\u00e7ant les signaux de pertinence envoy\u00e9s aux moteurs de recherche, favorisant ainsi votre positionnement sur les requ\u00eates strat\u00e9giques.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-1qywbal-0830529fccc8f7497e3c4d4cf6d76595 iconfont av-no-link avia-icon-circles-icon-4' data-icon-circles-icon=\"4\" aria-hidden='true' data-av_icon='\ue812' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-1qywbal-0830529fccc8f7497e3c4d4cf6d76595 avia-icon-circles-icon-text-4' data-icon-circles-text=\"4\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">E-E-A-T<\/div><div class=\"icon-description\"><p>Exp\u00e9rience, Expertise, Autorit\u00e9 et Fiabilit\u00e9. Il ne s\u2019agit pas de facteurs de classement directs, mais de crit\u00e8res de qualit\u00e9 importants pour Google. En proposant des contenus fond\u00e9s sur une expertise approfondie et des sources cr\u00e9dibles (Exp\u00e9rience\/Expertise), publi\u00e9s par des auteurs ou des sites reconnus (Autorit\u00e9) et pr\u00e9sent\u00e9s de mani\u00e8re fiable et transparente (Fiabilit\u00e9), vous d\u00e9montrez \u00e0 Google que votre site propose des informations pertinentes et de qualit\u00e9.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-167ivm5-fbfd6cbc9f18db844f12f3928ab1b0c2 iconfont av-no-link avia-icon-circles-icon-5' data-icon-circles-icon=\"5\" aria-hidden='true' data-av_icon='\ue84d' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-167ivm5-fbfd6cbc9f18db844f12f3928ab1b0c2 avia-icon-circles-icon-text-5' data-icon-circles-text=\"5\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Optimisation on-page<\/div><div class=\"icon-description\"><p>Les balises title, les m\u00e9ta-descriptions et les titres permettent aux moteurs de recherche comme aux utilisateurs de mieux comprendre vos contenus. Le balisage Schema enrichit les donn\u00e9es, tandis que les balises hreflang et canonical facilitent leur interpr\u00e9tation. Le fil d\u2019Ariane et un maillage interne clair am\u00e9liorent la navigation et renforcent les signaux de pertinence. En combinant ces \u00e9l\u00e9ments \u00e0 une approche centr\u00e9e sur l\u2019utilisateur, vous optimisez votre site pour gagner en visibilit\u00e9 dans les r\u00e9sultats de recherche.<\/p>\n<\/div><\/div><\/div><div class='avia-icon-circles-icon av-osf04t-4b281c5ce7c9133b24084e9b8dd328a5 iconfont av-no-link avia-icon-circles-icon-6' data-icon-circles-icon=\"6\" aria-hidden='true' data-av_icon='\ue835' data-av_iconfont='entypo-fontello'><\/div><div class='avia-icon-circles-icon-text av-osf04t-4b281c5ce7c9133b24084e9b8dd328a5 avia-icon-circles-icon-text-6' data-icon-circles-text=\"6\"><div class=\"avia-icon-circles-icon-text-inner\"><div class=\"icon-title\">Optimisation off-page<\/div><div class=\"icon-description\"><p>Le SEO off-page renforce la r\u00e9putation et la cr\u00e9dibilit\u00e9 de votre site au-del\u00e0 de votre propre domaine, tout en contribuant \u00e0 \u00e9tablir votre E-E-A-T. Cela inclut des strat\u00e9gies telles que le netlinking, l\u2019engagement sur les r\u00e9seaux sociaux et les mentions de marque. Ces actions indiquent aux moteurs de recherche que d\u2019autres sites reconnaissent la valeur et la fiabilit\u00e9 de vos contenus, renfor\u00e7ant ainsi votre autorit\u00e9.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div><div id='npd-full-page'  class='av-layout-grid-container av-2a9rao1-a3abf2d4a626977c060d3a90780c9d1a entry-content-wrapper main_color av-flex-cells  avia-builder-el-21  el_after_av_section  el_before_av_section  av-cell-min-height av-cell-min-height-25 grid-row-not-first  container_wrap fullsize'   data-av_minimum_height_pc='25'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e\">\n.flex_cell.av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e{\nvertical-align:middle;\nbackground-color:#ff5e29;\n}\n.responsive #top #wrap_all .flex_cell.av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-1oramyp-ac8acb7ea10163623eab6e2c3e57c39e av-gridrow-cell av_one_fourth no_margin  avia-builder-el-22  el_before_av_cell_one_fourth  avia-builder-el-first '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lije2bai-23d1cb4597070bb0b5849f229429df4f\">\n#top .avia-animated-number.av-lije2bai-23d1cb4597070bb0b5849f229429df4f .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-lije2bai-23d1cb4597070bb0b5849f229429df4f .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-lije2bai-23d1cb4597070bb0b5849f229429df4f av-force-default-color avia_animate_when_visible  avia-builder-el-23  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"68\" data-start_from=\"0\">68<\/span><span class=\"avia-no-number\"> %<\/span><\/strong><div class=\"avia-animated-number-content\"><p>+68 %<br \/>\ndes exp\u00e9riences en ligne commencent par un moteur de recherche.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483\">\n.flex_cell.av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483{\nvertical-align:middle;\nbackground-color:#ef561a;\n}\n.responsive #top #wrap_all .flex_cell.av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-1ao1bk1-e5fa94e70c69a0c1af3a9643e54f1483 av-gridrow-cell av_one_fourth no_margin  avia-builder-el-24  el_after_av_cell_one_fourth  el_before_av_cell_one_fourth '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lije2nqk-774fe9ac620be1be14ab9e9353c91f38\">\n#top .avia-animated-number.av-lije2nqk-774fe9ac620be1be14ab9e9353c91f38 .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-lije2nqk-774fe9ac620be1be14ab9e9353c91f38 .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-lije2nqk-774fe9ac620be1be14ab9e9353c91f38 av-force-default-color avia_animate_when_visible  avia-builder-el-25  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"0\" data-start_from=\"0\">0<\/span><span class=\"avia-no-number\">,<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"63\" data-start_from=\"0\">63<\/span><span class=\"avia-no-number\"> %<\/span><\/strong><div class=\"avia-animated-number-content\"><p>des utilisateurs de Google cliquent sur les r\u00e9sultats de la deuxi\u00e8me page.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1dg000x-5263ab98b5651d1acec1fe38e420d934\">\n.flex_cell.av-1dg000x-5263ab98b5651d1acec1fe38e420d934{\nvertical-align:middle;\nbackground-color:#d74912;\n}\n.responsive #top #wrap_all .flex_cell.av-1dg000x-5263ab98b5651d1acec1fe38e420d934{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-1dg000x-5263ab98b5651d1acec1fe38e420d934 av-gridrow-cell av_one_fourth no_margin  avia-builder-el-26  el_after_av_cell_one_fourth  el_before_av_cell_one_fourth '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lije2hy9-1af9a307bec695385df945754a4cc864\">\n#top .avia-animated-number.av-lije2hy9-1af9a307bec695385df945754a4cc864 .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-lije2hy9-1af9a307bec695385df945754a4cc864 .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-lije2hy9-1af9a307bec695385df945754a4cc864 av-force-default-color avia_animate_when_visible  avia-builder-el-27  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"15\" data-start_from=\"0\">15<\/span><span class=\"avia-no-number\"> %<\/span><\/strong><div class=\"avia-animated-number-content\"><p>des recherches effectu\u00e9es sur Google sont in\u00e9dites et n\u2019avaient jamais \u00e9t\u00e9 r\u00e9alis\u00e9es auparavant.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-uictj5-f7646b083ce9731c84b35af7bc584aa2\">\n.flex_cell.av-uictj5-f7646b083ce9731c84b35af7bc584aa2{\nvertical-align:middle;\nbackground-color:#ff5e29;\n}\n.responsive #top #wrap_all .flex_cell.av-uictj5-f7646b083ce9731c84b35af7bc584aa2{\npadding:50px 50px 50px 50px !important;\n}\n<\/style>\n<div class='flex_cell av-uictj5-f7646b083ce9731c84b35af7bc584aa2 av-gridrow-cell av_one_fourth no_margin  avia-builder-el-28  el_after_av_cell_one_fourth  avia-builder-el-last '  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-tp2akh-b86858e058344963646a2e97b881f0f8\">\n#top .avia-animated-number.av-tp2akh-b86858e058344963646a2e97b881f0f8 .avia-animated-number-title{\nfont-size:70px;\ncolor:#ffffff;\n}\n#top .avia-animated-number.av-tp2akh-b86858e058344963646a2e97b881f0f8 .avia-animated-number-content{\nfont-size:18px;\ncolor:#000000;\n}\n<\/style>\n<div  class=\"avia-animated-number av-tp2akh-b86858e058344963646a2e97b881f0f8 av-force-default-color avia_animate_when_visible  avia-builder-el-29  avia-builder-el-no-sibling  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-no-number\">+<\/span><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"33\" data-start_from=\"0\">33<\/span><span class=\"avia-no-number\"> %<\/span><\/strong><div class=\"avia-animated-number-content\"><p>du temps, Google r\u00e9\u00e9crit la balise title d\u2019une page afin de mieux correspondre \u00e0 la requ\u00eate de l\u2019utilisateur.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ltzb63co-03e2f342632a5a75bacfc126cb391121\">\n.avia-section.av-ltzb63co-03e2f342632a5a75bacfc126cb391121{\nbackground-color:#f0f2f4;\nbackground-image:unset;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-ltzb63co-03e2f342632a5a75bacfc126cb391121 main_color avia-section-large avia-no-border-styling  avia-builder-el-30  el_after_av_layout_row  el_before_av_section  avia-bg-style-fixed container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-7525en1-322baa5d7061bec1626a20b0b74596d0 av_three_fourth  avia-builder-el-31  el_before_av_one_full  avia-builder-el-first  npd-header-no-margin-title first flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-o7gkl9-3bb93e4c845bfa37fb9ecd60dbcc17b7\">\n#top .av_textblock_section.av-o7gkl9-3bb93e4c845bfa37fb9ecd60dbcc17b7 .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-o7gkl9-3bb93e4c845bfa37fb9ecd60dbcc17b7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>OPTIMISATION DU SITE WEB<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5uvt0hp-82a59a2fe2dd22962a301172de4df994\">\n#top .av-special-heading.av-5uvt0hp-82a59a2fe2dd22962a301172de4df994{\npadding-bottom:10px;\ncolor:#000000;\nfont-size:60px;\n}\nbody .av-special-heading.av-5uvt0hp-82a59a2fe2dd22962a301172de4df994 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-5uvt0hp-82a59a2fe2dd22962a301172de4df994 .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-5uvt0hp-82a59a2fe2dd22962a301172de4df994 .special-heading-inner-border{\nborder-color:#000000;\n}\n.av-special-heading.av-5uvt0hp-82a59a2fe2dd22962a301172de4df994 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-5uvt0hp-82a59a2fe2dd22962a301172de4df994 .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-5uvt0hp-82a59a2fe2dd22962a301172de4df994 .av-special-heading-tag{\nfont-size:35px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-5uvt0hp-82a59a2fe2dd22962a301172de4df994 av-special-heading-h2 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-33  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Une approche SEO prim\u00e9e et \u00e9prouv\u00e9e pour g\u00e9n\u00e9rer des r\u00e9sultats.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a\">\n#top .hr.av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-5fqoj0d-38f6d10e0f9bd0c1024a83676bf7698a hr-custom  avia-builder-el-34  el_after_av_heading  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e\">\n#top .av_textblock_section.av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e .avia_textblock{\nfont-size:20px;\ncolor:#000000;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-1ok6nx-c0832bb77e98e1c3dcc63ad780987b8e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\">Nous savons pr\u00e9cis\u00e9ment quels signaux les algorithmes des moteurs de recherche et les LLM prennent en compte. C\u2019est pourquoi nous avons d\u00e9velopp\u00e9 une m\u00e9thodologie \u00e9prouv\u00e9e et fond\u00e9e sur les donn\u00e9es pour propulser vos pages en t\u00eate des r\u00e9sultats de recherche et les y maintenir durablement.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-egltst-683fd3b257181508db2cb93d50a74352 av_one_full  avia-builder-el-36  el_after_av_three_fourth  avia-builder-el-last  npd-header-no-margin-title first flex_column_div av-animated-generic fade-in  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-396ic7-e3968c870451d4ec72fffee4c3c08f8f\">\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-title{\nfont-size:32px;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-content{\nfont-size:18px;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-icon-inner{\nbackground-color:#ff5e29;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-indicator{\nbackground-color:#ff5e29;\n}\n.avia-timeline-container.av-396ic7-e3968c870451d4ec72fffee4c3c08f8f .av-milestone-article-footer{\nbackground-color:#ff5e29;\n}\n<\/style>\n<div  id=\"avia-timeline-1\"  class='avia-timeline-container av-396ic7-e3968c870451d4ec72fffee4c3c08f8f av-slideshow-ui  avia-builder-el-37  avia-builder-el-no-sibling  avia-slideshow-carousel' avia-data-slides='3'><ul class='avia-timeline avia-timeline-horizontal av-milestone-placement-top avia-timeline- avia_animate_when_almost_visible avia-timeline-animate'>\n<li  class='av-milestone av-lu3d0ioo-1619d0a27a661530322154f3a6e4f1e5 av-animated-generic fade-in av-milestone-odd'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue855' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Technique<\/h4><\/header><div class='av-milestone-content'><p>Nous veillons \u00e0 ce que les utilisateurs comme les robots puissent acc\u00e9der \u00e0 votre site rapidement et efficacement.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<li  class='av-milestone av-lu3d0ioo-2-2bd77849060ea81f8231010eefd6e6fd av-animated-generic fade-in av-milestone-even'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue841' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Pertinence<\/h4><\/header><div class='av-milestone-content'><p>Nous veillons \u00e0 ce que vos contenus correspondent \u00e0 la mani\u00e8re dont les moteurs de recherche interpr\u00e8tent l\u2019intention de recherche.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<li  class='av-milestone av-lu3d0ioo-1-c61d70d9e628dcdbb27251315fa02400 av-animated-generic fade-in av-milestone-odd'><h2 class='av-milestone-date ' id='milestone-'><strong><span class='av-milestone-indicator'><\/span><\/strong><\/h2><div class=\"av-milestone-icon-wrap\"><span class='av-milestone-icon milestone_icon avia-font-entypo-fontello'><span class='av-milestone-icon-inner milestone_inner'><i class='milestone-char' aria-hidden='true' data-av_icon='\ue8a8' data-av_iconfont='entypo-fontello'><\/i><\/span><\/span><\/div><article class='av-milestone-content-wrap'><div class='av-milestone-contentbox'><header class=\"entry-content-header\"><h4 class='av-milestone-title '>Autorit\u00e9<\/h4><\/header><div class='av-milestone-content'><p>Nous veillons \u00e0 renforcer votre notori\u00e9t\u00e9 en encourageant les mentions de votre marque, l\u2019engagement avec vos contenus et leur partage.<\/p>\n<\/div><\/div><footer class='av-milestone-article-footer entry-footer'><\/footer><\/article><\/li>\n<\/ul><div class='avia-slideshow-arrows avia-slideshow-controls av-timeline-nav ' ><a href='#prev' class='prev-slide prev-slide av-timeline-nav-prev av-nav-btn' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Pr\u00e9c\u00e9dent<\/a><a href='#next' class='next-slide next-slide av-timeline-nav-next av-nav-btn' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Suivant<\/a><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3u2h5-e95de356f2acb329517b0e0e02e1a82d\">\n.avia-section.av-3u2h5-e95de356f2acb329517b0e0e02e1a82d{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section av-3u2h5-e95de356f2acb329517b0e0e02e1a82d main_color avia-section-large avia-no-border-styling  avia-builder-el-38  el_after_av_section  el_before_av_section  avia-bg-style-fixed container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n<div class='av-column-wrapper-individual av-mobile-columns-flex av-columns-reverse'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d\">\n.flex_column.av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d{\nwidth:36.4%;\n}\n<\/style>\n<div  class='flex_column av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d av_two_fifth  avia-builder-el-39  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div av-animated-generic fade-in av-parallax-object  ' data-parallax=\"{&quot;parallax&quot;:&quot;left_right&quot;,&quot;parallax_speed&quot;:&quot;2&quot;,&quot;av-desktop-parallax&quot;:&quot;inherit&quot;,&quot;av-desktop-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-medium-parallax&quot;:&quot;inherit&quot;,&quot;av-medium-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-small-parallax&quot;:&quot;inherit&quot;,&quot;av-small-parallax_speed&quot;:&quot;inherit&quot;,&quot;av-mini-parallax&quot;:&quot;no_parallax&quot;,&quot;av-mini-parallax_speed&quot;:&quot;no_parallax&quot;,&quot;parallax-container&quot;:&quot;.av-o6xa59-87cd0a4ca2a0a9aa16c35e7dd212be9d&quot;}\"    ><div  class='avia-slideshow av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63 avia-slideshow-no scaling av_slideshow avia-slide-slider  avia-builder-el-40  avia-builder-el-no-sibling  img-frame3 av-slideshow-ui av-control-default av-slideshow-autoplay av-loop-endless av-loop-manual-endless av-default-height-applied avia-slideshow-1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:7,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 133.312731768%;'><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__0  slide-1 slide-odd'><a href=\"https:\/\/blog.adobe.com\/en\/publish\/2023\/11\/21\/ai-gingerbread-house-by-state\" target=\"_blank\" rel=\"noopener noreferrer\" data-rel=\"slideshow-1\" class=\"avia-slide-wrap \"><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__0 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Ubersuggest<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>Audit du site.<\/p>\n<\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-17471 avia-img-lazy-loading-not-17471\"  src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit.jpg\" width=\"1618\" height=\"2157\" title='uber-site-audit' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit.jpg 1618w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit-225x300.jpg 225w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit-773x1030.jpg 773w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit-768x1024.jpg 768w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit-1152x1536.jpg 1152w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit-1536x2048.jpg 1536w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit-1125x1500.jpg 1125w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-site-audit-529x705.jpg 529w\" sizes=\"(max-width: 1618px) 100vw, 1618px\" \/><\/a><\/li><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__1  slide-2 slide-even'><a href=\"https:\/\/blog.adobe.com\/en\/publish\/2023\/11\/21\/ai-gingerbread-house-by-state\" target=\"_blank\" rel=\"noopener noreferrer\" data-rel=\"slideshow-1\" class=\"avia-slide-wrap \"><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__1 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Answer The Public<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>Recherche de mots-cl\u00e9s.<\/p>\n<\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-17472 avia-img-lazy-loading-not-17472\"  src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result.jpg\" width=\"1200\" height=\"1600\" title='atp-result' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result.jpg 1200w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result-225x300.jpg 225w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result-773x1030.jpg 773w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result-768x1024.jpg 768w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result-1152x1536.jpg 1152w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result-1125x1500.jpg 1125w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/atp-result-529x705.jpg 529w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/li><li  class='avia-slideshow-slide av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__2  slide-3 slide-odd'><a href=\"https:\/\/blog.adobe.com\/en\/publish\/2023\/11\/21\/ai-gingerbread-house-by-state\" target=\"_blank\" rel=\"noopener noreferrer\" data-rel=\"slideshow-1\" class=\"avia-slide-wrap \"><div class='av-slideshow-caption av-lu0gfqso-f6114f77bdc0db500c511b1f2bbaab63__2 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Ubersuggest<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>Vue d\u2019ensemble des mots-cl\u00e9s.<\/p>\n<\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-17473 avia-img-lazy-loading-not-17473\"  src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1.jpg\" width=\"1200\" height=\"1600\" title='uber-keyword-suggestions' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1.jpg 1200w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1-225x300.jpg 225w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1-773x1030.jpg 773w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1-768x1024.jpg 768w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1-1152x1536.jpg 1152w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1-1125x1500.jpg 1125w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/uber-keyword-suggestions-1-529x705.jpg 529w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide ' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Pr\u00e9c\u00e9dent<\/a><a href='#next' class='next-slide ' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Suivant<\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><a href='#3' class='goto-slide ' >3<\/a><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-rqxzl-821777295e23064bfa6fe08696b3eec6\">\n.flex_column.av-rqxzl-821777295e23064bfa6fe08696b3eec6{\nwidth:57.6%;\nmargin-left:6%;\n}\n<\/style>\n<div  class='flex_column av-rqxzl-821777295e23064bfa6fe08696b3eec6 av_three_fifth  avia-builder-el-41  el_after_av_two_fifth  avia-builder-el-last  npd-header-no-margin-title flex_column_div av-animated-generic fade-in  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kxppup23-3c8adcd38e70d0c0f294910f9534136d\">\n#top .av_textblock_section.av-kxppup23-3c8adcd38e70d0c0f294910f9534136d .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\ntext-align:left;\n}\n<\/style>\n<section  class='av_textblock_section av-kxppup23-3c8adcd38e70d0c0f294910f9534136d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p><strong>STRAT\u00c9GIE &amp; EX\u00c9CUTION SEO<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc\">\n#top .av-special-heading.av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc{\npadding-bottom:10px;\ncolor:#000000;\nfont-size:50px;\n}\nbody .av-special-heading.av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc .av-special-heading-tag{\nfont-size:50px;\n}\n.av-special-heading.av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc .special-heading-inner-border{\nborder-color:#000000;\n}\n.av-special-heading.av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc .av-special-heading-tag{\nfont-size:35px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-kxppuxez-0c801c8c0da8eea33ebad2f7760129cc av-special-heading-h2 custom-color-heading blockquote modern-quote  avia-builder-el-43  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Boostez votre visibilit\u00e9 organique, votre trafic et vos conversions.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37\">\n#top .hr.av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37 .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-lqd5dm4v-cb8d5eb571e7ec90003a00735ed77a37 hr-custom  avia-builder-el-44  el_after_av_heading  el_before_av_toggle_container  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f\">\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler{\nfont-size:22px;\ncolor:#000000;\nbackground-color:#ffffff;\nborder-color:#d9d9d9;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler:not(.activeTitle):hover{\ncolor:#ff5e29;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler:not(.activeTitle):hover .toggle_icon, #top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f p.toggler:not(.activeTitle):hover .toggle_icon *{\nborder-color:#ff5e29 !important;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler .toggle_icon{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f h2.toggler .toggle_icon > span{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f .toggle_wrap .toggle_content{\nfont-size:18px;\ncolor:#000000;\nbackground-color:#ffffff;\nborder-color:#d9d9d9;\n}\n\n@media only screen and (max-width: 479px){ \n#top .togglecontainer.av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f .toggle_wrap .toggle_content{\nfont-size:17px;\n}\n}\n<\/style>\n<div  class='togglecontainer av-b47za5-e4b25acb2cb77a23abbe491dfe36e11f av-minimal-toggle  avia-builder-el-45  el_after_av_hr  avia-builder-el-last  toggle_close_all' >\n<section class='av_toggle_section av-1trp0yl-b246b51cbf5ad23fbb15a29dc306d0ce'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-1' class='toggler  activeTitle av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-1'>Analyse technique<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-1' class='toggle_wrap  active_tc' style='display:block;' ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Le SEO technique constitue la base d\u2019une strat\u00e9gie de r\u00e9f\u00e9rencement naturel performante. M\u00eame les contenus les plus pertinents et engageants ne peuvent pas obtenir un bon positionnement si les robots des moteurs de recherche ne parviennent pas \u00e0 les trouver et \u00e0 les comprendre. En appliquant nos meilleures pratiques de SEO technique, nous veillons \u00e0 ce que votre site soit facilement explorable, indexable et adapt\u00e9 aux appareils mobiles, afin de permettre aux moteurs de recherche d\u2019analyser efficacement vos contenus et de les positionner sur les requ\u00eates pertinentes.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2gunpz1-86205c2aa0369865847b3742c10084da'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-2' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-2'>Analyse concurrentielle<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-2' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Toute strat\u00e9gie SEO compl\u00e8te repose sur une analyse approfondie de la concurrence. En \u00e9tudiant les tactiques SEO de vos concurrents \u2014 mots-cl\u00e9s cibl\u00e9s, th\u00e9matiques de contenu et profils de backlinks \u2014 nous identifions des insights pr\u00e9cieux pour renforcer votre propre strat\u00e9gie. L\u2019analyse de leurs points faibles permet \u00e9galement de rep\u00e9rer des opportunit\u00e9s encore inexploit\u00e9es. Cette approche fond\u00e9e sur les donn\u00e9es vous fournit une feuille de route claire pour gagner en comp\u00e9titivit\u00e9 et am\u00e9liorer votre positionnement dans les pages de r\u00e9sultats des moteurs de recherche (SERP).<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-1zsndst-f3f355ad9ac6963a96052dc6d83c5c35'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-3' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-3'>Recherche de mots-cl\u00e9s<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-3' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>La recherche de mots-cl\u00e9s permet d\u2019identifier les termes et expressions utilis\u00e9s par votre audience cible pour trouver des informations li\u00e9es \u00e0 votre secteur. En comprenant l\u2019intention de recherche, nous pouvons adapter vos contenus afin de r\u00e9pondre pr\u00e9cis\u00e9ment aux besoins et aux requ\u00eates des utilisateurs. Les mots-cl\u00e9s \u00e0 fort volume peuvent correspondre \u00e0 des recherches informationnelles plus larges, tandis que les mots-cl\u00e9s de longue tra\u00eene, au volume plus faible, r\u00e9v\u00e8lent souvent une intention d\u2019achat plus forte.<\/p>\n<p>Les donn\u00e9es issues de vos campagnes de r\u00e9f\u00e9rencement payant existantes peuvent \u00e9galement fournir de pr\u00e9cieux insights sur le comportement des utilisateurs et les performances des mots-cl\u00e9s. En croisant ces donn\u00e9es avec nos analyses de r\u00e9f\u00e9rencement naturel, nous identifions des mots-cl\u00e9s \u00e0 fort potentiel de conversion qui auraient pu \u00eatre n\u00e9glig\u00e9s. Cette approche compl\u00e8te permet \u00e0 votre site de se positionner sur les requ\u00eates les plus susceptibles de transformer vos visiteurs en prospects qualifi\u00e9s ou en clients.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-11gw2l9-d93a2d05dbd0bfafe721d165f315cfe4'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-4' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-4'>Optimisation des templates<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-4' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Pour les sites disposant d\u2019un volume important de contenus, l\u2019optimisation des templates constitue un v\u00e9ritable levier SEO. Cette approche permet de d\u00e9ployer efficacement les bonnes pratiques sur un grand nombre de pages. En cr\u00e9ant des templates capables d\u2019int\u00e9grer dynamiquement des contenus pertinents dans des \u00e9l\u00e9ments SEO essentiels tels que les balises title, les titres et les m\u00e9ta-descriptions, nous garantissons coh\u00e9rence et efficacit\u00e9.<\/p>\n<p>Cette m\u00e9thode permet d\u2019\u00e9conomiser du temps et des ressources tout en assurant l\u2019optimisation des principaux facteurs SEO sur une large partie de votre site, renfor\u00e7ant ainsi son potentiel de positionnement global dans les r\u00e9sultats de recherche.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2d9o9p-c968de55ad070583ff5bfe58af9e0ed3'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-5' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-5'>SEO local<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-5' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Le r\u00e9f\u00e9rencement local est une strat\u00e9gie essentielle pour les entreprises disposant de points de vente ou d\u2019\u00e9tablissements physiques. Il permet d\u2019accro\u00eetre votre visibilit\u00e9 dans les r\u00e9sultats de recherche locaux et d\u2019attirer des clients qui recherchent activement des produits ou services \u00e0 proximit\u00e9.<\/p>\n<p>En optimisant votre fiche Google Business Profile et en veillant \u00e0 l\u2019exactitude de vos informations dans les annuaires locaux, nous aidons votre entreprise \u00e0 appara\u00eetre dans Google Maps et les r\u00e9sultats locaux, afin de g\u00e9n\u00e9rer davantage de visites en magasin et de prospects vers vos \u00e9tablissements.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2d9o9p-2-dd00eb7f73c6c8aad9f1e2394baa7ba5'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-6' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-6'>SEO YouTube<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-6' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Ignorer YouTube repr\u00e9sente une opportunit\u00e9 manqu\u00e9e pour de nombreuses entreprises. Deuxi\u00e8me moteur de recherche au monde, la plateforme offre un potentiel consid\u00e9rable pour toucher de nouvelles audiences. L\u2019optimisation SEO de vos vid\u00e9os am\u00e9liore leur visibilit\u00e9, non seulement sur YouTube, mais \u00e9galement dans les r\u00e9sultats de recherche Google.<\/p>\n<p>Lorsqu\u2019elles sont correctement optimis\u00e9es, vos vid\u00e9os peuvent appara\u00eetre directement dans les SERP, occuper un espace strat\u00e9gique et capter davantage l\u2019attention des utilisateurs. Cette visibilit\u00e9 permet aux marques d\u2019engager leurs audiences de mani\u00e8re attractive, tout en contribuant \u00e0 renforcer leur notori\u00e9t\u00e9, g\u00e9n\u00e9rer du trafic vers leur site et, \u00e0 terme, augmenter les conversions.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-2d9o9p-2-1-0b1f951ce0df6a5bb7eb4890b7f76556'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-7' class='toggler   av-inherit-border-color'  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-7'>Migrations<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-7' class='toggle_wrap  '  ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>N\u00e9gliger le SEO lors de la migration d\u2019un site revient \u00e0 d\u00e9m\u00e9nager sans communiquer sa nouvelle adresse : vous risquez de perdre des connexions pr\u00e9cieuses. Une nouvelle structure peut compliquer l\u2019exploration de vos contenus par les moteurs de recherche, les liens cass\u00e9s peuvent nuire \u00e0 l\u2019exp\u00e9rience utilisateur et les backlinks acquis au fil du temps risquent de perdre leur valeur.<\/p>\n<p>En int\u00e9grant les bonnes pratiques SEO \u00e0 chaque \u00e9tape de la migration, nous assurons une transition fluide tout en pr\u00e9servant votre visibilit\u00e9 dans les r\u00e9sultats de recherche. Une migration SEO bien men\u00e9e peut m\u00eame devenir une v\u00e9ritable opportunit\u00e9 pour renforcer les fondations et les performances de votre site.<\/p>\n<\/div><\/div><\/div><\/section>\n<\/div><\/p><\/div><\/div><!--close flex column wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljimvj5t-072164926ee21b49959a28df9a3e12a1\">\n.avia-section.av-ljimvj5t-072164926ee21b49959a28df9a3e12a1{\nbackground-color:#f0f2f4;\nbackground-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2023\/11\/Screenshot-2023-11-30-at-6.14.06\u202fPM.png);\nbackground-repeat:no-repeat;\nbackground-position:50% 50%;\nbackground-attachment:fixed;\n}\n.avia-section.av-ljimvj5t-072164926ee21b49959a28df9a3e12a1 .av-section-color-overlay{\nopacity:0.5;\nbackground-color:#000000;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-ljimvj5t-072164926ee21b49959a28df9a3e12a1 main_color avia-section-large avia-no-border-styling  avia-builder-el-46  el_after_av_section  el_before_av_section  av-small-hide av-mini-hide avia-full-stretch avia-bg-style-fixed av-section-color-overlay-active container_wrap fullsize'  data-section-bg-repeat='stretch'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n<div  id=\"center-col\"  class='flex_column av-1fml7vl-2cb45ab223f301d69a05e0dcca539bb7 av_two_third  avia-builder-el-47  el_before_av_hr  avia-builder-el-first  npd-header-no-margin-title first flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljimyy9d-6b364f3d7232ef7abf2a4d5c3c03e8d9\">\n#top .av_textblock_section.av-ljimyy9d-6b364f3d7232ef7abf2a4d5c3c03e8d9 .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-ljimyy9d-6b364f3d7232ef7abf2a4d5c3c03e8d9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>R\u00c9ALISATIONS<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1\">\n#top .av-special-heading.av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1{\npadding-bottom:10px;\ncolor:#ffffff;\nfont-size:50px;\n}\nbody .av-special-heading.av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1 .av-special-heading-tag{\nfont-size:50px;\n}\n.av-special-heading.av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-ljimmild-14755f6a0416e32d7823f8ecf2f330d1 av-special-heading-h2 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-49  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Lib\u00e9rez tout le potentiel SEO de votre site et g\u00e9n\u00e9rez davantage de valeur pour votre entreprise.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lqd5cqfm-5d2550351f59e4d9bfcdbc79806387a0\">\n#top .hr.av-lqd5cqfm-5d2550351f59e4d9bfcdbc79806387a0{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-lqd5cqfm-5d2550351f59e4d9bfcdbc79806387a0 .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-lqd5cqfm-5d2550351f59e4d9bfcdbc79806387a0 hr-custom  avia-builder-el-50  el_after_av_heading  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljimmxs9-a729c3b6b3cbcff183f019513a68f8d6\">\n#top .av_textblock_section.av-ljimmxs9-a729c3b6b3cbcff183f019513a68f8d6 .avia_textblock{\nfont-size:20px;\ncolor:#ffffff;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-ljimmxs9-a729c3b6b3cbcff183f019513a68f8d6 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-ljimmxs9-a729c3b6b3cbcff183f019513a68f8d6 .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-ljimmxs9-a729c3b6b3cbcff183f019513a68f8d6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\">La r\u00e9ussite en SEO repose sur une approche omnicanale et une ex\u00e9cution parfaitement coordonn\u00e9e. Nos \u00e9quipes travaillent en synergie pour relever les d\u00e9fis des SERP actuelles, renforcer la notori\u00e9t\u00e9 de votre marque et optimiser l\u2019ensemble du parcours client organique.<\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lnnutfip-03034657ceec6bba4bde136440cd249c\">\n#top .hr.av-lnnutfip-03034657ceec6bba4bde136440cd249c{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.av-lnnutfip-03034657ceec6bba4bde136440cd249c .hr-inner{\nwidth:50px;\n}\n<\/style>\n<div  class='hr av-lnnutfip-03034657ceec6bba4bde136440cd249c hr-custom  avia-builder-el-52  el_after_av_two_third  el_before_av_two_third  av-small-hide av-mini-hide hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-none'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  id=\"center-col\"  class='flex_column av-lnntcu5i-c73219c18c4584abc8800063ccce682c av_two_third  avia-builder-el-53  el_after_av_hr  el_before_av_three_fourth  first no_margin flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lnntemwb-bec81a61232bbc7b260ca9dca652b168\">\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__0 .avia-caption-title{\nfont-size:14px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__0 .avia-caption-content{\nfont-size:11px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__0 .avia-caption-content p{\nfont-size:11px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__1 .avia-caption-title{\nfont-size:14px;\n}\n#top .avia-slideshow .av-slideshow-caption.av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__1 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.avia-caption-content p{\nfont-size:11px;\n}\n}\n<\/style>\n<div  class='avia-slideshow av-lnntemwb-bec81a61232bbc7b260ca9dca652b168 avia-slideshow-no scaling av_slideshow avia-slide-slider  avia-builder-el-54  avia-builder-el-no-sibling  img-frame3 av-slideshow-ui av-control-default av-slideshow-autoplay av-loop-endless av-loop-manual-endless avia-slideshow-2' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:15,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' ><li  data-controls='aviaTBaviaTBvideo_controls' data-mute='aviaTBaviaTBvideo_mute' data-loop='' data-disable-autoplay=''  data-video-ratio='1.77777777778' class='avia-slideshow-slide av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__0  av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-mobile-fallback-image  slide-1 slide-odd'><div data-rel='slideshow-2' class='avia-slide-wrap '    itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\" ><div class='av-slideshow-caption av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__0 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >SoFi<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>+120 % d\u2019augmentation du nombre de comptes approvisionn\u00e9s issus du SEO d\u2019une ann\u00e9e sur l\u2019autre.<\/p>\n<\/div><\/div><\/div><div class='av-click-overlay'><\/div><video class='avia_video' playsinline   preload=\"none\" muted  id='player_17485_323296497_605218760'><source src=\"https:\/\/npdigital.com\/wp-content\/uploads\/2024\/10\/bank_on_it.-720p.mp4\" type=\"video\/mp4\" \/><\/video><div class=\"av-click-to-play-overlay\"><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><li  data-controls='aviaTBaviaTBvideo_controls' data-mute='aviaTBaviaTBvideo_mute' data-loop='' data-disable-autoplay=''  data-video-ratio='1.77777777778' class='avia-slideshow-slide av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__1  av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-mobile-fallback-image  slide-2 slide-even'><div data-rel='slideshow-2' class='avia-slide-wrap '    itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\" ><div class='av-slideshow-caption av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__1 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Universal Technical Institute<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>+411 % d\u2019augmentation des sessions issues du r\u00e9f\u00e9rencement naturel.<\/p>\n<\/div><\/div><\/div><div class='av-click-overlay'><\/div><video class='avia_video' playsinline   preload=\"none\" muted  id='player_17485_786673096_717478604'><source src=\"https:\/\/npdigital.com\/wp-content\/uploads\/2024\/02\/UTI-SEO-Case-Study_Compress.mp4\" type=\"video\/mp4\" \/><\/video><div class=\"av-click-to-play-overlay\"><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><li  data-controls='aviaTBaviaTBvideo_controls' data-mute='aviaTBaviaTBvideo_mute' data-loop='' data-disable-autoplay=''  data-video-ratio='1.77777777778' class='avia-slideshow-slide av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__2  av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-mobile-fallback-image  slide-3 slide-odd'><div data-rel='slideshow-2' class='avia-slide-wrap '    itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\" ><div class='av-slideshow-caption av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__2 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Lantern by SoFi<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>+561 % d\u2019augmentation du trafic issu du r\u00e9f\u00e9rencement naturel.<\/p>\n<\/div><\/div><\/div><div class='av-click-overlay'><\/div><video class='avia_video' playsinline   preload=\"none\" muted  id='player_17485_27245721_1251590071'><source src=\"https:\/\/npdigital.com\/wp-content\/uploads\/2024\/02\/Lantern-SEO_Compress.mp4\" type=\"video\/mp4\" \/><\/video><div class=\"av-click-to-play-overlay\"><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><li  data-controls='aviaTBaviaTBvideo_controls' data-mute='aviaTBaviaTBvideo_mute' data-loop='' data-disable-autoplay=''  data-video-ratio='1.77777777778' class='avia-slideshow-slide av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__3  av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-mobile-fallback-image  slide-4 slide-even'><div data-rel='slideshow-2' class='avia-slide-wrap '    itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\" ><div class='av-slideshow-caption av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__3 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Nexcess<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>+4 350 % d\u2019augmentation du nombre de mots-cl\u00e9s positionn\u00e9s en premi\u00e8re page.<\/p>\n<\/div><\/div><\/div><div class='av-click-overlay'><\/div><video class='avia_video' playsinline   preload=\"none\" muted  id='player_17485_106534883_619885912'><source src=\"https:\/\/npdigital.com\/wp-content\/uploads\/2024\/02\/Nexcess-SEO_Compress.mp4\" type=\"video\/mp4\" \/><\/video><div class=\"av-click-to-play-overlay\"><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><li  data-controls='aviaTBaviaTBvideo_controls' data-mute='aviaTBaviaTBvideo_mute' data-loop='' data-disable-autoplay=''  data-video-ratio='1.77777777778' class='avia-slideshow-slide av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__4  av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-mobile-fallback-image  slide-5 slide-odd'><div data-rel='slideshow-2' class='avia-slide-wrap '    itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\" ><div class='av-slideshow-caption av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__4 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >Party City<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>+143 % d\u2019augmentation du trafic issu du r\u00e9f\u00e9rencement naturel.<\/p>\n<\/div><\/div><\/div><div class='av-click-overlay'><\/div><video class='avia_video' playsinline   preload=\"none\" muted  id='player_17485_1057779054_1260275501'><source src=\"https:\/\/npdigital.com\/wp-content\/uploads\/2024\/02\/Party-City-SEO-Case-Study.mp4\" type=\"video\/mp4\" \/><\/video><div class=\"av-click-to-play-overlay\"><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><li  data-controls='aviaTBaviaTBvideo_controls' data-mute='aviaTBaviaTBvideo_mute' data-loop='' data-disable-autoplay=''  data-video-ratio='1.77777777778' class='avia-slideshow-slide av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__5  av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-mobile-fallback-image  slide-6 slide-even'><div data-rel='slideshow-2' class='avia-slide-wrap '    itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\" ><div class='av-slideshow-caption av-lnntemwb-bec81a61232bbc7b260ca9dca652b168__5 avia-caption'><div class=\"avia-inner-caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >SoFi<\/h2><div class='avia-caption-content '  itemprop=\"description\" ><p>+22 337 nouveaux comptes approvisionn\u00e9s issus du r\u00e9f\u00e9rencement naturel.<\/p>\n<\/div><\/div><\/div><div class='av-click-overlay'><\/div><video class='avia_video' playsinline   preload=\"none\" muted  id='player_17485_594900453_1092960112'><source src=\"https:\/\/npdigital.com\/wp-content\/uploads\/2024\/02\/SoFi-SEO_Compress.mp4\" type=\"video\/mp4\" \/><\/video><div class=\"av-click-to-play-overlay\"><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide ' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Pr\u00e9c\u00e9dent<\/a><a href='#next' class='next-slide ' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Suivant<\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><a href='#3' class='goto-slide ' >3<\/a><a href='#4' class='goto-slide ' >4<\/a><a href='#5' class='goto-slide ' >5<\/a><a href='#6' class='goto-slide ' >6<\/a><\/div><\/div><\/div><div  id=\"center-col\"  class='flex_column av-r6ib7b-1937a5c99f9bd7cdc25e304d3006b13a av_three_fourth  avia-builder-el-55  el_after_av_two_third  avia-builder-el-last  first no_margin flex_column_div av-animated-generic fade-in  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lu8z6wam-92d2d4d199730cfd200f0589ccbc8319\">\n#top .hr.hr-invisible.av-lu8z6wam-92d2d4d199730cfd200f0589ccbc8319{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-lu8z6wam-92d2d4d199730cfd200f0589ccbc8319 hr-invisible  avia-builder-el-56  el_before_av_testimonials  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lu8z02gr-c7a2f7c65a59c4f25055d94d6a38c192\">\n#top .avia-testimonial-wrapper.av-lu8z02gr-c7a2f7c65a59c4f25055d94d6a38c192 .avia-testimonial-content{\ncolor:#ffffff;\n}\n#top .avia-testimonial-wrapper.av-lu8z02gr-c7a2f7c65a59c4f25055d94d6a38c192 .avia-testimonial-name{\ncolor:#ffffff;\n}\n.avia-testimonial-wrapper.av-lu8z02gr-c7a2f7c65a59c4f25055d94d6a38c192 .avia-testimonial-subtitle{\ncolor:#ffffff;\n}\n.avia-testimonial-wrapper.av-lu8z02gr-c7a2f7c65a59c4f25055d94d6a38c192 .avia-testimonial-link{\ncolor:#ffffff;\n}\n.avia-testimonial-wrapper.av-lu8z02gr-c7a2f7c65a59c4f25055d94d6a38c192 .avia-slideshow-controls{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-testimonial-wrapper av-lu8z02gr-c7a2f7c65a59c4f25055d94d6a38c192 avia-slider-testimonials avia-slider-2-testimonials avia_animate_when_almost_visible av-small-hide av-mini-hide av-large-testimonial-slider av-slideshow-ui av-control-default av-no-slider-navigation av-slider-hover-pause av-slideshow-autoplay av-loop-endless av-loop-manual-endless' data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:true,&quot;loop_autoplay&quot;:&quot;endless&quot;,&quot;interval&quot;:10,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:&quot;&quot;,&quot;hoverpause&quot;:true,&quot;show_slide_delay&quot;:0}\">\n<section class=\"avia-testimonial-row\"><div class='avia-testimonial av-lu8z50xn-6c60b3b5555cdad2c89ed9903da03981 avia-testimonial-row-1 avia-first-testimonial flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-content av_inherit_color'><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span style=\"color: #ff5e29;\">\u2605\u2605\u2605\u2605\u2605<\/span><\/h2>\n<p style=\"text-align: center;\">\u00ab NPD nous a fourni des recommandations concr\u00e8tes en mati\u00e8re de SEO technique et d\u2019optimisation on-page, qui ont v\u00e9ritablement transform\u00e9 notre site. Nous avons enregistr\u00e9 une croissance \u00e0 trois chiffres des clics non brand\u00e9s vers notre site et continuons \u00e0 nous appuyer sur NPD pour renforcer nos investissements en r\u00e9f\u00e9rencement naturel. \u00bb<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2023\/07\/jasen-williams-180x180.jpeg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2023\/07\/jasen-williams-180x180.jpeg 180w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2023\/07\/jasen-williams-80x80.jpeg 80w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2023\/07\/jasen-williams-36x36.jpeg 36w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2023\/07\/jasen-williams.jpeg 200w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Jasen Williams<\/strong><span  class='avia-testimonial-subtitle av_opacity_variation'  itemprop=\"jobTitle\" >VP of Content and Digital Marketing at Verint<\/span><\/div><\/div><\/div><\/div>\n<div class='avia-testimonial av-lu8z5csw-41b569ada89ad19e4526036581209a4b avia-testimonial-row-1 flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-content av_inherit_color'><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span style=\"color: #ff5e29;\">\u2605\u2605\u2605\u2605\u2605<\/span><\/h2>\n<p style=\"text-align: center;\">\u00ab NPD a \u00e9t\u00e9 un partenaire cl\u00e9 dans le d\u00e9ploiement de notre strat\u00e9gie de marketing \u00e0 la performance, en encourageant l\u2019\u00e9volution de nos produits et en testant des approches fond\u00e9es sur les donn\u00e9es pour optimiser notre activit\u00e9. Alors que nous continuons \u00e0 faire progresser nos optimisations et nos solutions de marketing int\u00e9gr\u00e9 pilot\u00e9es par la data aux c\u00f4t\u00e9s de NPD, nous sommes convaincus que la dynamique de nos performances marketing va continuer \u00e0 s\u2019acc\u00e9l\u00e9rer. \u00bb<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/08\/mike-ouyang.jpeg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/08\/mike-ouyang.jpeg 100w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/08\/mike-ouyang-80x80.jpeg 80w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/08\/mike-ouyang-36x36.jpeg 36w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Mike Ouyang<\/strong><span  class='avia-testimonial-subtitle av_opacity_variation'  itemprop=\"jobTitle\" >Director of Product Marketing, Lantern by SoFi<\/span><\/div><\/div><\/div><\/div>\n<div class='avia-testimonial av-lu8z5uaj-4855d22e9a74276414ef5045fcdf7151 avia-testimonial-row-1 flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-content av_inherit_color'><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span style=\"color: #ff5e29;\">\u2605\u2605\u2605\u2605\u2605<\/span><\/h2>\n<p style=\"text-align: center;\">\u00ab Notre partenariat avec NP Digital a jou\u00e9 un r\u00f4le d\u00e9terminant pour permettre \u00e0 SoFi de renforcer sa pr\u00e9sence et son autorit\u00e9 dans le secteur de l\u2019investissement, un axe de d\u00e9veloppement strat\u00e9gique pour nous en 2021. La strat\u00e9gie et la collaboration que nous avons mises en place constituent un mod\u00e8le de r\u00e9ussite que nous pouvons d\u00e9sormais appliquer \u00e0 d\u2019autres domaines de notre activit\u00e9 afin de poursuivre notre croissance. \u00bb<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2021\/12\/aj-smith-headshot-180x180.jpeg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2021\/12\/aj-smith-headshot-180x180.jpeg 180w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2021\/12\/aj-smith-headshot-80x80.jpeg 80w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2021\/12\/aj-smith-headshot-36x36.jpeg 36w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2021\/12\/aj-smith-headshot.jpeg 300w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >AJ Smith<\/strong><span  class='avia-testimonial-subtitle av_opacity_variation'  itemprop=\"jobTitle\" >Head of Content, SoFi<\/span><\/div><\/div><\/div><\/div>\n<div class='avia-testimonial av-lu8z69eq-bbfe8ac9f2af6d22af0f58ec8b819730 avia-testimonial-row-1 flex_column no_margin av_one_half'><div class='avia-testimonial_inner'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia-testimonial-content av_inherit_color'><div class='avia-testimonial-markup-entry-content'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><span style=\"color: #ff5e29;\">\u2605\u2605\u2605\u2605\u2605<\/span><\/h2>\n<p style=\"text-align: center;\">\u00ab Gr\u00e2ce \u00e0 l\u2019accompagnement de NP Digital, nous avons constat\u00e9 un impact imm\u00e9diat d\u00e8s le premier trimestre, avec des r\u00e9sultats impressionnants en mati\u00e8re de positionnement des mots-cl\u00e9s, de trafic sur le site et de t\u00e9l\u00e9chargements du produit Adobe XD Ideas. \u00bb<\/p>\n<\/div><\/div><div class=\"avia-testimonial-meta\"><div class=\"avia-testimonial-arrow-wrap\"><div class=\"avia-arrow\"><\/div><\/div><div class='avia-testimonial-image'  itemprop=\"image\" ><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"180\" src=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/01\/Becky-Ruden-Adobe-180x180.jpg\" class=\"attachment-square size-square\" alt=\"\" srcset=\"https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/01\/Becky-Ruden-Adobe-180x180.jpg 180w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/01\/Becky-Ruden-Adobe-80x80.jpg 80w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/01\/Becky-Ruden-Adobe-36x36.jpg 36w, https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2022\/01\/Becky-Ruden-Adobe.jpg 262w\" sizes=\"auto, (max-width: 180px) 100vw, 180px\" \/><\/div><div class='avia-testimonial-meta-mini'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><strong  class='avia-testimonial-name'  itemprop=\"name\" >Becky Ruden<\/strong><span  class='avia-testimonial-subtitle av_opacity_variation'  itemprop=\"jobTitle\" >Principle Content Manager, Adobe XD<\/span><\/div><\/div><\/div><\/div>\n<\/section><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide ' aria-hidden='true' data-av_icon='\ue87c' data-av_iconfont='entypo-fontello'  tabindex='-1'>Pr\u00e9c\u00e9dent<\/a><a href='#next' class='next-slide ' aria-hidden='true' data-av_icon='\ue87d' data-av_iconfont='entypo-fontello'  tabindex='-1'>Suivant<\/a><\/div><\/div><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lt8tk1k3-601777441eb456fd4d45202db9abedba\">\n.avia-section.av-lt8tk1k3-601777441eb456fd4d45202db9abedba{\nbackground-color:#f0f2f4;\nbackground-image:unset;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-lt8tk1k3-601777441eb456fd4d45202db9abedba main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-58  el_after_av_section  el_before_av_section  av-desktop-hide av-medium-hide avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n<div  id=\"center-col\"  class='flex_column av-1w4y935-680ab62677141951f6c8f11d4276d4d6 av_one_full  avia-builder-el-59  avia-builder-el-no-sibling  npd-header-no-margin-title first flex_column_div av-animated-generic fade-in  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lt8tny5j-e5085b6688a826407857e3ab2cb4365d\">\n#top .hr.hr-invisible.av-lt8tny5j-e5085b6688a826407857e3ab2cb4365d{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-lt8tny5j-e5085b6688a826407857e3ab2cb4365d hr-invisible  avia-builder-el-60  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lt8tpzg9-8f99082497be39d90f344a88872ada0e\">\n#top .av_textblock_section.av-lt8tpzg9-8f99082497be39d90f344a88872ada0e .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-lt8tpzg9-8f99082497be39d90f344a88872ada0e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>R\u00c9ALISATIONS<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6\">\n#top .av-special-heading.av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6{\nmargin:20px 0 0 0;\npadding-bottom:10px;\nfont-size:60px;\n}\nbody .av-special-heading.av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6 .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6 .av-special-heading-tag{\nfont-size:35px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-lt8tprx7-c1106a7b2d9beaaf3bcefc03b5916fe6 av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-62  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Lib\u00e9rez tout le potentiel de votre site et g\u00e9n\u00e9rez davantage de valeur pour votre entreprise.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1pqnsap-62ce02f305ba9f98fddf6d418bbc5c8e\">\n#top .hr.av-1pqnsap-62ce02f305ba9f98fddf6d418bbc5c8e{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-1pqnsap-62ce02f305ba9f98fddf6d418bbc5c8e .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-1pqnsap-62ce02f305ba9f98fddf6d418bbc5c8e hr-custom  avia-builder-el-63  el_after_av_heading  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-14eg6g1-11e22a91ebe5f24df551d4d72d470e5b\">\n#top .av_textblock_section.av-14eg6g1-11e22a91ebe5f24df551d4d72d470e5b .avia_textblock{\nfont-size:20px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-14eg6g1-11e22a91ebe5f24df551d4d72d470e5b .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-14eg6g1-11e22a91ebe5f24df551d4d72d470e5b .avia_textblock{\nfont-size:17px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-14eg6g1-11e22a91ebe5f24df551d4d72d470e5b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: center;\">La r\u00e9ussite en r\u00e9f\u00e9rencement naturel repose sur une approche omnicanale et une ex\u00e9cution parfaitement coordonn\u00e9e. Nos \u00e9quipes travaillent en synergie pour relever les d\u00e9fis des SERP actuelles, renforcer la notori\u00e9t\u00e9 de votre marque et ma\u00eetriser l\u2019ensemble du parcours client organique.<\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lt8tiy52-83c58a9e304476c14f5b9f92d4b9bcec\">\n.avia-section.av-lt8tiy52-83c58a9e304476c14f5b9f92d4b9bcec .av-section-color-overlay{\nopacity:0.5;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_7'  class='avia-section av-lt8tiy52-83c58a9e304476c14f5b9f92d4b9bcec main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-65  el_after_av_section  el_before_av_section  av-desktop-hide av-medium-hide avia-bg-style-scroll av-section-color-overlay-active av-minimum-height av-minimum-height-55 av-height-percent  av-section-with-video-bg container_wrap fullsize'   data-av_minimum_height_pc='55' data-av_min_height_opt='percent' data-section-video-ratio='16:9'><div  class='avia-slideshow av_slideshow_obj-1-6ac2709342a6b avia-slideshow-featured av_slideshow avia-slide-slider av-slideshow-ui av-control-default av-slideshow-manual av-loop-once av-loop-manual-endless av-default-height-applied  av-section-video-bg avia-slideshow-3' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:false,&quot;loop_autoplay&quot;:&quot;once&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 28.6666666667%;'><li  data-controls='disabled' data-mute='aviaTBaviaTBvideo_mute' data-loop='1' data-disable-autoplay=''  data-video-ratio='1.77777777778' class='avia-slideshow-slide av_slideshow_obj-1-6ac2709342a6b__0  av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-loop-video  av-single-slide slide-1 slide-odd'><div data-rel='slideshow-3' class='avia-slide-wrap '    itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\" ><div class='av-click-overlay'><\/div><video class='avia_video' playsinline  loop preload=\"none\" muted  id='player_17485_898273462_691741339'><source src=\"https:\/\/npdigital.com\/wp-content\/uploads\/2024\/02\/Lantern-SEO_Compress.mp4\" type=\"video\/mp4\" \/><\/video><div class=\"av-click-to-play-overlay\"><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><\/ul><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lt8tf8dj-408a4915b667c4e38a2a7d811eb8ad7b\">\n#top .av_textblock_section.av-lt8tf8dj-408a4915b667c4e38a2a7d811eb8ad7b .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-lt8tf8dj-408a4915b667c4e38a2a7d811eb8ad7b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>LANTERN BY SOFI<\/strong><\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lt8tgbkx-ed8ed51358e71290117348c4e87377de\">\n#top .av-special-heading.av-lt8tgbkx-ed8ed51358e71290117348c4e87377de{\nmargin:20px 0 0 0;\npadding-bottom:10px;\ncolor:#ffffff;\nfont-size:60px;\n}\nbody .av-special-heading.av-lt8tgbkx-ed8ed51358e71290117348c4e87377de .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-lt8tgbkx-ed8ed51358e71290117348c4e87377de .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-lt8tgbkx-ed8ed51358e71290117348c4e87377de .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-lt8tgbkx-ed8ed51358e71290117348c4e87377de .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-lt8tgbkx-ed8ed51358e71290117348c4e87377de .av-special-heading-tag{\nfont-size:35px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-lt8tgbkx-ed8ed51358e71290117348c4e87377de .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-lt8tgbkx-ed8ed51358e71290117348c4e87377de av-special-heading-h3 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-67  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >+561 % d\u2019augmentation du trafic issu du r\u00e9f\u00e9rencement naturel.<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ortjs1-5e59e6d1422e0aaa7e4784b454a3c98e\">\n#top .hr.hr-invisible.av-ortjs1-5e59e6d1422e0aaa7e4784b454a3c98e{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-ortjs1-5e59e6d1422e0aaa7e4784b454a3c98e hr-invisible  avia-builder-el-68  el_after_av_heading  el_before_av_button '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='avia-button-wrap av-lt8tgrb4-b620dac55365ffb3e1033a235e306bbb-wrap avia-button-center  avia-builder-el-69  el_after_av_hr  avia-builder-el-last '><a href='#modal'  class='avia-button av-lt8tgrb4-b620dac55365ffb3e1033a235e306bbb avia-icon_select-no avia-size-large avia-position-center avia-color-theme-color-highlight'  ><span class='avia_iconbox_title' >En savoir plus<\/span><\/a><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lu2xszdm-7e3b9e3bcf35f257e2961db11f58a98f\">\n.avia-section.av-lu2xszdm-7e3b9e3bcf35f257e2961db11f58a98f{\nbackground-color:#f0f2f4;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_8'  class='avia-section av-lu2xszdm-7e3b9e3bcf35f257e2961db11f58a98f main_color avia-section-default avia-no-border-styling  avia-builder-el-70  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n<div  class='avia-logo-element-container av-lu2xxjax-ef9b49c17c6d57524d6fe963d4911a9e av-border-deactivate avia-logo-slider avia-content-slider avia-smallarrow-slider avia-content-slider-active noHover avia-content-slider-even  avia-builder-el-71  avia-builder-el-no-sibling  av-slideshow-ui av-control-default av-nav-arrows-visible av-nav-dots-visible av-no-slider-navigation av-slideshow-manual av-loop-once av-loop-manual-endless avia-content-slider1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:false,&quot;loop_autoplay&quot;:&quot;once&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:&quot;&quot;,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"><div class='avia-smallarrow-slider-heading '><div class='new-special-heading'><h5 class='av-logo-special-heading-text '>PARTENAIRES<\/h5><\/div><\/div><div class=\"avia-content-slider-inner\"><div class=\"slide-entry-wrap\"><div  class='slide-entry av-lu2ycz6h-96ea1d394fa36744eb1e1643cf56a201 flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-1 slide-parity-odd  first'><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/jasper-logo-black.png);'><\/span><\/div><div  class='slide-entry av-ov7rml-f7d681a928a854555f2806d8580316a4 flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-2 slide-parity-even  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/sem-rush-logo-black-1.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-5-298e88bb7cc4c200cff17f5d8b0ac93f flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-3 slide-parity-odd  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/ahrefs-logo-black.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-3-91d47b78da30bb5cd3eed32a3e4537bd flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-4 slide-parity-even  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/chat-gpt-logo-black.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-4-777647d5c62ff329c516a52564ede3db flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-5 slide-parity-odd  '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/site-bulb-logo-black.png);'><\/span><\/div><div  class='slide-entry av-lu2ycz6h-2-41c77fe84b30c506dd6e021b4b1aff6e flex_column no_margin av_one_sixth real-thumbnail post-entry slide-entry-overview slide-loop-6 slide-parity-even post-entry-last '><span class='av-partner-fake-img' style='padding-bottom:49.786628734%; background-image:url(https:\/\/npdigital.com\/fr\/wp-content\/uploads\/sites\/22\/2024\/03\/screaming-frog-logo-black.png);'><\/span><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lim166rt-0c43d4141bc0d90c189384d28c0e6c2b\">\n.avia-section.av-lim166rt-0c43d4141bc0d90c189384d28c0e6c2b .av-section-color-overlay{\nopacity:0.9;\nbackground-color:#ffffff;\n}\n<\/style>\n<div id='learning-center'  class='avia-section av-lim166rt-0c43d4141bc0d90c189384d28c0e6c2b main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-72  el_after_av_section  el_before_av_tab_section  avia-bg-style-scroll av-section-color-overlay-active container_wrap fullsize'  ><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0\">\n#top .hr.av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0{\nmargin-top:25px;\nmargin-bottom:25px;\n}\n.hr.av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0 .hr-inner{\nwidth:50px;\n}\n<\/style>\n<div  class='hr av-lkiyvly7-188bab5bf4caf587848573d41e7f85f0 hr-custom  avia-builder-el-73  el_before_av_one_fifth  avia-builder-el-first  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-none'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='flex_column av-2jsveld-79bf504283e0f0eb1a29542650daad0e av_one_fifth  avia-builder-el-74  el_after_av_hr  el_before_av_three_fifth  first flex_column_div  '     ><\/div><div  class='flex_column av-1z3cew1-229b3fc235f2e42bb946cd393993b73f av_three_fifth  avia-builder-el-75  el_after_av_one_fifth  el_before_av_one_fifth  npd-header-no-margin-title flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-likf1tie-f73069929a49367f0f98c4c74cad753c\">\n#top .av_textblock_section.av-likf1tie-f73069929a49367f0f98c4c74cad753c .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-likf1tie-f73069929a49367f0f98c4c74cad753c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>CENTRE DE RESSOURCES<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-likf239t-2699521458453f700f929137a646766b\">\n#top .av-special-heading.av-likf239t-2699521458453f700f929137a646766b{\npadding-bottom:10px;\nfont-size:60px;\n}\nbody .av-special-heading.av-likf239t-2699521458453f700f929137a646766b .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-likf239t-2699521458453f700f929137a646766b .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-likf239t-2699521458453f700f929137a646766b .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-likf239t-2699521458453f700f929137a646766b .av-special-heading-tag{\nfont-size:35px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-likf239t-2699521458453f700f929137a646766b .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-likf239t-2699521458453f700f929137a646766b av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-77  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >D\u00e9veloppez votre expertise SEO.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57\">\n#top .hr.av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57 .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-txr801-724b1e2f17e2a5fd46b77ef2fe0d0f57 hr-custom  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><p style=\"text-align: center;\">Des analyses approfondies aux formats courts et pratiques, notre centre de ressources couvre tous vos besoins en SEO. D\u00e9couvrez nos webinaires et nos vid\u00e9os courtes pour devenir un v\u00e9ritable expert du r\u00e9f\u00e9rencement naturel !<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-152z8kh-62f827c88aba2ce45ef9a30c944f1427 av_one_fifth  avia-builder-el-80  el_after_av_three_fifth  avia-builder-el-last  flex_column_div  '     ><\/div>\n\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lkixybst-21cc04829d8b0281fd77b2d91ec301e8\">\n.av-tab-section-outer-container.av-lkixybst-21cc04829d8b0281fd77b2d91ec301e8 .av-tab-section-tab-title-container{\nbackground-color:#ffffff;\n}\n<\/style>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div><div id='av-tab-section-1'  class='av-tab-section-container entry-content-wrapper main_color av-tab-slide-transition av-tab-content-auto  av-tab-above-content  avia-builder-el-81  el_after_av_section  el_before_av_section  tab-section-not-first container_wrap fullsize'  ><div 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class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-11te6c7-edb6af9a26a4945c816bdc212dbd04d3\">\n.flex_column.av-11te6c7-edb6af9a26a4945c816bdc212dbd04d3{\nwidth:31.3333333333%;\nmargin-left:3%;\n}\n<\/style>\n<div  class='flex_column av-11te6c7-edb6af9a26a4945c816bdc212dbd04d3 av_one_third  avia-builder-el-85  el_after_av_one_third  el_before_av_one_third  flex_column_div  '     ><div  class='avia-video av-w4chlj-2370a6a6f45bf9d7be7161fb4e9459c3 avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtube.com\/live\/BIbuO7rvl08?feature=share'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"The Biggest SEO Opportunity of 2024\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/BIbuO7rvl08?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-zzlq8x-2b50933e358014d035245161d45a1869\">\n.flex_column.av-zzlq8x-2b50933e358014d035245161d45a1869{\nwidth:31.3333333333%;\nmargin-left:3%;\n}\n<\/style>\n<div  class='flex_column av-zzlq8x-2b50933e358014d035245161d45a1869 av_one_third  avia-builder-el-87  el_after_av_one_third  el_before_av_one_third  flex_column_div  '     ><div  class='avia-video av-2i13ep-3d9399d8b91fc4e496d5da002105c16e avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtube.com\/live\/lsQhhx05pgk?feature=share'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Content is Not King: The new Approach to Content Marketing\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/lsQhhx05pgk?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-83kboh-79c2fb3d50439aa493dff45697d5239e\">\n.flex_column.av-83kboh-79c2fb3d50439aa493dff45697d5239e{\nwidth:31.3333333333%;\n}\n<\/style>\n<div  class='flex_column av-83kboh-79c2fb3d50439aa493dff45697d5239e av_one_third  avia-builder-el-89  el_after_av_one_third  el_before_av_one_third  first flex_column_div  column-top-margin'     ><div  class='avia-video av-nnii4h-8bfe0e8d4aa6c6d9b4a39c2a0c63c38c avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtube.com\/live\/VV9CbXUdVRw?feature=share'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Top 5 Digital Marketing Trends For 2024\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/VV9CbXUdVRw?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3pulj5-da389880319cde9d8cb86b091b443c7e\">\n.flex_column.av-3pulj5-da389880319cde9d8cb86b091b443c7e{\nwidth:31.3333333333%;\nmargin-left:3%;\n}\n<\/style>\n<div  class='flex_column av-3pulj5-da389880319cde9d8cb86b091b443c7e av_one_third  avia-builder-el-91  el_after_av_one_third  el_before_av_one_third  flex_column_div  column-top-margin'     ><div  class='avia-video av-wrkcg1-c10a5bb0c43565779f1efa3582a08821 avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtube.com\/live\/QxnRzDCbyIo?feature=share'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Marketing Update Nov\/2023: Most Recent Industry Shifts, Algorithm Updates, AI, New Tools, and More!\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/QxnRzDCbyIo?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-43wfep-477ad41574db7a7cb21f17b3250e97b2\">\n.flex_column.av-43wfep-477ad41574db7a7cb21f17b3250e97b2{\nwidth:31.3333333333%;\nmargin-left:3%;\n}\n<\/style>\n<div  class='flex_column av-43wfep-477ad41574db7a7cb21f17b3250e97b2 av_one_third  avia-builder-el-93  el_after_av_one_third  el_before_av_one_third  flex_column_div  column-top-margin'     ><div  class='avia-video av-1r9siwx-f6d57a6b850026b12fc9f8311b8c3b69 avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtube.com\/live\/_Na9OzxG52A?feature=share'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"AI Marketing Trends: What\u2019s Really Working and What\u2019s Not\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/_Na9OzxG52A?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-35kzaap-8f48e58566b6c6a4dc5ac9148ee9568d\">\n.flex_column.av-35kzaap-8f48e58566b6c6a4dc5ac9148ee9568d{\nwidth:31.3333333333%;\n}\n<\/style>\n<div  class='flex_column av-35kzaap-8f48e58566b6c6a4dc5ac9148ee9568d av_one_third  avia-builder-el-95  el_after_av_one_third  el_before_av_one_third  first flex_column_div  column-top-margin'     ><div  class='avia-video av-ir3rkx-344b200e7cfe439841348243cfc2d9fc avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/www.youtube.com\/live\/g8WhYmlP5Tc?si=mR9YnmhsHYSqpyxo'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Cracking the Code: Mastering App Store Optimization for Incredible Growth\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/g8WhYmlP5Tc?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-12dxkyp-35972903c4d519c08eddf2aa23646a8e\">\n.flex_column.av-12dxkyp-35972903c4d519c08eddf2aa23646a8e{\nwidth:31.3333333333%;\nmargin-left:3%;\n}\n<\/style>\n<div  class='flex_column av-12dxkyp-35972903c4d519c08eddf2aa23646a8e av_one_third  avia-builder-el-97  el_after_av_one_third  el_before_av_one_third  flex_column_div  column-top-margin'     ><div  class='avia-video av-ud228x-6290a07156d291f2e17404014568e089 avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtube.com\/live\/qnyKZPaw2W0?feature=share'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Black Friday 23&amp;apos; Journey: Episode One - Getting Your SEO Ready\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/qnyKZPaw2W0?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2k7kt8h-356de9f71aff816b322ddafc836b2d83\">\n.flex_column.av-2k7kt8h-356de9f71aff816b322ddafc836b2d83{\nwidth:31.3333333333%;\nmargin-left:3%;\n}\n<\/style>\n<div  class='flex_column av-2k7kt8h-356de9f71aff816b322ddafc836b2d83 av_one_third  avia-builder-el-99  el_after_av_one_third  avia-builder-el-last  flex_column_div  column-top-margin'     ><div  class='avia-video av-lkix9qno-fa38f1077ebcfc75d3e6ad6a2bd6bdd2 avia-video-16-9 av-no-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/youtu.be\/xS_hjswG5y0'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Search Engine Rewind: What we Learned in &amp;apos;22 and Where Search is Going in &amp;apos;23\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/xS_hjswG5y0?feature=oembed&autoplay=0&loop=0&controls=1&mute=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/div><\/p>\n<\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lkixsvpd-b62fbea2b2d095846016b5c79f0634d5\">\n.av-layout-tab.av-lkixsvpd-b62fbea2b2d095846016b5c79f0634d5{\nvertical-align:top;\nbackground-color:#f8f8f8;\n}\n#top .av-tab-section-outer-container.av-lkixybst-21cc04829d8b0281fd77b2d91ec301e8 .av-active-tab-title.av-section-tab-title.av-lkixsvpd-b62fbea2b2d095846016b5c79f0634d5{\ncolor:#ff5e29;\n}\n#top .av-tab-section-outer-container.av-lkixybst-21cc04829d8b0281fd77b2d91ec301e8 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type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3ayrep-35884e4ee09329114f1950cb9db84f08\">\n#top .hr.av-3ayrep-35884e4ee09329114f1950cb9db84f08{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.av-3ayrep-35884e4ee09329114f1950cb9db84f08 .hr-inner{\nwidth:50px;\n}\n<\/style>\n<div  class='hr av-3ayrep-35884e4ee09329114f1950cb9db84f08 hr-custom  avia-builder-el-112  el_after_av_codeblock  el_before_av_codeblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-none'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<\/p><\/div><\/p>\n<\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m4j3zpu5-6e372dd64a88685a6877ff3794e2805e\">\n.av-layout-tab.av-m4j3zpu5-6e372dd64a88685a6877ff3794e2805e{\nvertical-align:top;\nbackground-color:#f8f8f8;\n}\n#top .av-tab-section-outer-container.av-lkixybst-21cc04829d8b0281fd77b2d91ec301e8 .av-active-tab-title.av-section-tab-title.av-m4j3zpu5-6e372dd64a88685a6877ff3794e2805e{\ncolor:#ff5e29;\n}\n#top .av-tab-section-outer-container.av-lkixybst-21cc04829d8b0281fd77b2d91ec301e8 .av-active-tab-title.av-section-tab-title.av-m4j3zpu5-6e372dd64a88685a6877ff3794e2805e .av-tab-arrow-container span{\nbackground-color:#f8f8f8;\n}\n<\/style>\n<div id='av-tab-section-1-3' class='av-layout-tab av-m4j3zpu5-6e372dd64a88685a6877ff3794e2805e av-animation-delay-container  avia-builder-el-114  el_after_av_tab_sub_section  avia-builder-el-last  ' data-av-deeplink-tabs=\"\" data-av-tab-section-content=\"3\" data-tab-section-id=\"blog\"><div class=\"av-layout-tab-inner\"><div class=\"container\">\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2ynxpp3-6ab88b65d7d36ab8ae3c366892317371\">\n.avia-section.av-2ynxpp3-6ab88b65d7d36ab8ae3c366892317371{\nbackground-color:#000000;\nbackground-image:unset;\n}\n<\/style>\n<div id='center-col'  class='avia-section av-2ynxpp3-6ab88b65d7d36ab8ae3c366892317371 main_color avia-section-large avia-no-border-styling  avia-builder-el-116  el_after_av_tab_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-17485'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-2ob1xiv-323f13d5368189bef958f52dda758d87 av_four_fifth  avia-builder-el-117  avia-builder-el-no-sibling  first flex_column_div av-animated-generic fade-in  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1yibuzb-66f3c1b5a183669642368a94ea45c567\">\n#top .av_textblock_section.av-1yibuzb-66f3c1b5a183669642368a94ea45c567 .avia_textblock{\nfont-size:17px;\ncolor:#ff5e29;\n}\n<\/style>\n<section  class='av_textblock_section av-1yibuzb-66f3c1b5a183669642368a94ea45c567 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p style=\"text-align: center;\"><strong>FAQ&rsquo;S<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-md852se4-8865072946f422c5a0db64bff00a483c\">\n#top .av-special-heading.av-md852se4-8865072946f422c5a0db64bff00a483c{\nmargin:20px 0 0 0;\npadding-bottom:10px;\ncolor:#ffffff;\nfont-size:60px;\n}\nbody .av-special-heading.av-md852se4-8865072946f422c5a0db64bff00a483c .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-md852se4-8865072946f422c5a0db64bff00a483c .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-md852se4-8865072946f422c5a0db64bff00a483c .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-md852se4-8865072946f422c5a0db64bff00a483c .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-md852se4-8865072946f422c5a0db64bff00a483c .av-special-heading-tag{\nfont-size:30px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-md852se4-8865072946f422c5a0db64bff00a483c .av-special-heading-tag{\nfont-size:35px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-md852se4-8865072946f422c5a0db64bff00a483c av-special-heading-h2 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-119  el_after_av_textblock  el_before_av_hr  av-inherit-size'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Questions fr\u00e9quentes sur notre approche, notre processus et nos expertises en r\u00e9f\u00e9rencement naturel.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1mo7xbr-872199754ec5ca6c2e2e4aecc87a320b\">\n#top .hr.av-1mo7xbr-872199754ec5ca6c2e2e4aecc87a320b{\nmargin-top:10px;\nmargin-bottom:15px;\n}\n.hr.av-1mo7xbr-872199754ec5ca6c2e2e4aecc87a320b .hr-inner{\nwidth:75px;\nborder-color:#ff5e29;\n}\n<\/style>\n<div  class='hr av-1mo7xbr-872199754ec5ca6c2e2e4aecc87a320b hr-custom  avia-builder-el-120  el_after_av_heading  el_before_av_hr  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-16o96pj-eb5fa19af9e4afb95b6b30afb6e63ee6\">\n#top .hr.hr-invisible.av-16o96pj-eb5fa19af9e4afb95b6b30afb6e63ee6{\nheight:25px;\n}\n<\/style>\n<div  class='hr av-16o96pj-eb5fa19af9e4afb95b6b30afb6e63ee6 hr-invisible  avia-builder-el-121  el_after_av_hr  el_before_av_toggle_container '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-md857jfd-806bcffd779671f428e30ed737a94e7a\">\n#top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a h2.toggler{\nfont-size:22px;\ncolor:#ffffff;\nbackground-color:#000000;\nborder-color:#191919;\n}\n#top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a h2.toggler.activeTitle{\nbackground-color:#121212;\n}\n#top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a h2.toggler:not(.activeTitle):hover{\ncolor:#ff5e29;\nbackground-color:#121212;\n}\n#top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a h2.toggler:not(.activeTitle):hover .toggle_icon, #top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a p.toggler:not(.activeTitle):hover .toggle_icon *{\nborder-color:#ff5e29 !important;\n}\n#top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a h2.toggler .toggle_icon{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a h2.toggler .toggle_icon > span{\ncolor:#ff5e29;\nborder-color:#ff5e29;\n}\n#top .togglecontainer.av-md857jfd-806bcffd779671f428e30ed737a94e7a .toggle_wrap .toggle_content{\nfont-size:18px;\ncolor:#ffffff;\nbackground-color:#000000;\nborder-color:#191919;\n}\n<\/style>\n<div  class='togglecontainer av-md857jfd-806bcffd779671f428e30ed737a94e7a av-elegant-toggle  avia-builder-el-122  el_after_av_hr  el_before_av_hr  toggle_close_all'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/FAQPage\" >\n<section class='av_toggle_section av-md854u5b-f991651085a2ba8310bc2de55f609eef'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-8' class='toggler   av-inherit-border-color'  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-8'>Comment assurez-vous un SEO efficace sur les sites de grande envergure sans compromettre la coh\u00e9rence ?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-8' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Nous optimisons les templates afin d\u2019appliquer automatiquement les bonnes pratiques SEO \u2014 telles que les balises title, les titres et les m\u00e9ta-descriptions \u2014 \u00e0 un grand nombre de pages. Cette approche simplifie les mises \u00e0 jour, garantit la coh\u00e9rence et permet d\u2019am\u00e9liorer le positionnement \u00e0 grande \u00e9chelle sans avoir \u00e0 optimiser manuellement chaque page.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-md855m15-f7a28c8ac375934f34e20bd23cdd459d'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-9' class='toggler   av-inherit-border-color'  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-9'>Comment am\u00e9liorez-vous la visibilit\u00e9 locale et g\u00e9n\u00e9rez-vous davantage de visites en magasin ?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-9' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Nous renfor\u00e7ons votre SEO local en optimisant vos fiches Google Business Profile, en veillant \u00e0 la coh\u00e9rence et \u00e0 l\u2019exactitude de vos informations dans les annuaires, et en favorisant votre pr\u00e9sence dans les r\u00e9sultats Google Maps et les packs locaux. Cette approche permet d\u2019attirer un trafic local qualifi\u00e9 et de g\u00e9n\u00e9rer des prospects aupr\u00e8s de consommateurs qui recherchent activement des produits ou services \u00e0 proximit\u00e9.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-md856h4a-66d8858e5da8e013ebbaa8443cfcc9bd'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-10' class='toggler   av-inherit-border-color'  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-10'>Comment prot\u00e9gez-vous les performances organiques lors d\u2019une migration ou d\u2019une refonte de site ?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-10' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Nous int\u00e9grons les bonnes pratiques SEO \u00e0 chaque \u00e9tape de la migration : mapping des URL, pr\u00e9vention des erreurs d\u2019exploration, gestion rigoureuse des redirections et pr\u00e9servation de la valeur des backlinks. Cette approche garantit aux moteurs de recherche comme aux utilisateurs un acc\u00e8s continu \u00e0 vos contenus, tout en prot\u00e9geant votre positionnement et votre trafic pendant les changements de structure.<\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-md857fnn-a7f01ff03e77cf8dd3e7a57ef79124b5'  itemscope=\"itemscope\" itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{Tout} \"  ><h2 data-fake-id='#toggle-id-11' class='toggler   av-inherit-border-color'  itemprop=\"name\"  role='tab' tabindex='0' aria-controls='toggle-id-11'>Comment pr\u00e9parez-vous notre marque \u00e0 la recherche par IA et \u00e0 l\u2019avenir de la visibilit\u00e9 organique ?<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/h2><div id='toggle-id-11' class='toggle_wrap  '   itemscope=\"itemscope\" itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\" ><div class='toggle_content invers-color av-inherit-border-color'  itemprop=\"text\" ><p>Nous d\u00e9ployons une strat\u00e9gie compl\u00e8te d\u2019optimisation pour la recherche par IA, align\u00e9e sur les principes E-E-A-T. 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