{"id":11933,"date":"2023-08-18T13:01:01","date_gmt":"2023-08-18T07:31:01","guid":{"rendered":"https:\/\/npdigital.com\/in\/?post_type=portfolio&#038;p=11933"},"modified":"2025-04-01T00:42:07","modified_gmt":"2025-03-31T19:12:07","slug":"decode-age","status":"publish","type":"portfolio","link":"https:\/\/npdigital.com\/in\/work\/decode-age\/","title":{"rendered":"Decode Age"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-qarrdp-0cdc2388313b5b6af4669ffe449b81f1\">\n.avia-section.av-qarrdp-0cdc2388313b5b6af4669ffe449b81f1{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/npdigital.com\/in\/wp-content\/uploads\/sites\/13\/2023\/08\/Decodeagebanner.png);\nbackground-position:0% 0%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-qarrdp-0cdc2388313b5b6af4669ffe449b81f1 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  full-width-new avia-bg-style-scroll container_wrap fullsize'  data-section-bg-repeat='no-repeat'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11933'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-13a0qxp-929442dd70c43726efbcad9555cdb057 av_two_third  avia-builder-el-1  el_before_av_one_third  avia-builder-el-first  first flex_column_div  '     ><p><section  class='av_textblock_section av-llg5m3jh-8587dd56320f497b0bc0148c27c726b7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span style=\"color: #ff5f29;\"><strong>DECODE AGE <\/strong><\/span><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg5njmj-562b1d2507deb78ea433c9717db04d2d\">\n#top .av-rotator-container.av-llg5njmj-562b1d2507deb78ea433c9717db04d2d{\ntext-align:left;\ncolor:#ffffff;\n}\n#top #wrap_all .av-rotator-container.av-llg5njmj-562b1d2507deb78ea433c9717db04d2d .av-rotator-container-inner{\nfont-size:4vw;\n}\n<\/style>\n<div  class='av-rotator-container av-rotation-container-left av-llg5njmj-562b1d2507deb78ea433c9717db04d2d  avia-builder-el-3  el_after_av_textblock  avia-builder-el-last ' data-interval='5' data-animation='1'><h1 class='av-rotator-container-inner'>Triumph in E-Commerce: Scaling Sales, Visibility, and Brand Trust on Amazon\u2019s Platform<span class='av-rotator-text av-rotator-multiline-off'><\/span><\/h1><\/div><\/p><\/div><div  class='flex_column av-24ackgt-9c15c47f8d2a75a27a600fe4bdd73260 av_one_third  avia-builder-el-4  el_after_av_two_third  el_before_av_textblock  flex_column_div  '     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg5powa-047192e378f5ed1b4a522b843dcb31d0\">\n#top .av_textblock_section.av-llg5powa-047192e378f5ed1b4a522b843dcb31d0 .avia_textblock{\nfont-size:24px;\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-llg5powa-047192e378f5ed1b4a522b843dcb31d0 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">Navigating Challenges, Unlocking Solutions: Achieving 55% Sales Surge,<br \/>\nAmazon&#8217;s Top Ranks, and Enhanced Brand Recognition<\/span><\/p>\n<\/div><\/section>\n<div  class='avia-buttonrow-wrap av-llg747g1-4b4adda78ac9572902c14ef034bd4b12 avia-buttonrow-left  avia-builder-el-6  el_after_av_textblock  avia-builder-el-last '>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg73ysj-3a45bb93ada5855a52c9b5983421364b\">\n#top #wrap_all .avia-button.av-llg73ysj-3a45bb93ada5855a52c9b5983421364b{\nmargin-bottom:5px;\nmargin-right:5px;\n}\n<\/style>\n<a href=''  class='avia-button av-llg73ysj-3a45bb93ada5855a52c9b5983421364b avia-icon_select-no avia-size-large avia-color-theme-color-highlight'  ><span class='avia_iconbox_title' >Read More <\/span><\/a>\n<\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-llg4raco-b950534c8f814580d39a27f0ddf018d6 main_color avia-section-default avia-no-border-styling  avia-builder-el-7  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11933'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-llg5whnn-1773d79527f7a9b4c9276ba2673ac08b av_three_fifth  avia-builder-el-8  el_before_av_one_third  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-llg5ubio-7f6b085c7f06d61494d5dbb52c045a7f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h5 style=\"text-align: left;\"><span style=\"color: #ff5e29;\"><strong>RESULTS <\/strong><\/span><\/h5>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg5yujr-7560b4b45984d0b3ae9eb5201ae18939\">\n#top .av_textblock_section.av-llg5yujr-7560b4b45984d0b3ae9eb5201ae18939 .avia_textblock{\nfont-size:20px;\n}\n<\/style>\n<section  class='av_textblock_section av-llg5yujr-7560b4b45984d0b3ae9eb5201ae18939 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Achieved an 55% increase in Overall Sales during the 6 Month Period (Jan &#8211; June)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Received Sales rank #1 in category for 2 products ( NMN &amp; Trans Resveratrol )\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Received Amazon Choice Badge for 5 Products ( Longevit , NMN , Resveratrol , Spermidine , CA-AKG )<\/span><\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-1tyjd6l-bb8a3f0568dd263e22182fe008b113b1 av_one_third  avia-builder-el-11  el_after_av_three_fifth  avia-builder-el-last  flex_column_div  '     ><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-o3vtq5-f4794fb5d2902b690c9f54bd295fb491\">\n.avia-section.av-o3vtq5-f4794fb5d2902b690c9f54bd295fb491{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/npdigital.com\/in\/wp-content\/uploads\/sites\/13\/2023\/08\/Decodeagebanner.png);\nbackground-position:0% 0%;\nbackground-attachment:fixed;\n}\n.avia-section.av-o3vtq5-f4794fb5d2902b690c9f54bd295fb491 .av-section-color-overlay{\nopacity:0.7;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-o3vtq5-f4794fb5d2902b690c9f54bd295fb491 main_color avia-section-default avia-no-border-styling  avia-builder-el-12  el_after_av_section  el_before_av_section  new-class-new avia-bg-style-fixed av-section-color-overlay-active container_wrap fullsize'  data-section-bg-repeat='no-repeat'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11933'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-llg5636r-0c3c9aadd915f0d88410091bc1aa5298 av_three_fifth  avia-builder-el-13  avia-builder-el-no-sibling  first flex_column_div  '     ><section  class='av_textblock_section av-llg573ca-fa82fef7bbd0badc83f12ff44cffd9a5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h5><span style=\"color: #ff5e29;\"><strong>OBJECTIVE-<\/strong><\/span><\/h5>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg5arrt-6d0b5477c45e001f17292a5d8f308723\">\n#top .av_textblock_section.av-llg5arrt-6d0b5477c45e001f17292a5d8f308723 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-llg5arrt-6d0b5477c45e001f17292a5d8f308723 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Improving Brand Visibility &amp; Awareness onto the Platform<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Reach potential target audience through several Targeting Cohorts ( Lifestyle , In Market )\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Educating Customer About Decode Age Products ( Awareness Stage ) ,done through SBV &amp; SB Banners\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Leveraging all ad Properties so as to achieve a desirable market share ( Organic + Paid ) ( Organic + Paid )<\/span><\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><\/div><div id='av_section_4'  class='avia-section av-llg4y897-15e99779d5574f3b6118ce2ab264e49d main_color avia-section-default avia-no-border-styling  avia-builder-el-16  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11933'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-llg6004j-2a452076c49afc46ab2615166a02774a av_three_fifth  avia-builder-el-17  el_before_av_two_fifth  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-llg60oy7-be3112f510e2ce8e2f12b5c9382acd3d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h5><span style=\"color: #ff5e29;\"><strong>CHALLENGES<\/strong><\/span><\/h5>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg636h9-692d3804bdd0dda63e8aa1e7c8b45cb3\">\n#top .av_textblock_section.av-llg636h9-692d3804bdd0dda63e8aa1e7c8b45cb3 .avia_textblock{\nfont-size:20px;\n}\n<\/style>\n<section  class='av_textblock_section av-llg636h9-692d3804bdd0dda63e8aa1e7c8b45cb3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lower Brand Visibility due to non search terms Awareness ( NMN , Anti Aging )<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lack of Education leading to lower Conversion ( Products Related to DNA )<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Inventory Issue ( Onboarded on to Limited FCs &#8211; Fulfilment Centres ) &#8211; Buy Box Dipped Down to 80% <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Not Leveraging Amazon Properties ( Amazon Brand Store , Brand Profile , Brand Story )<\/span><\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-1bz4lz1-df900f1d645c5010314a3b06c48b6929 av_two_fifth  avia-builder-el-20  el_after_av_three_fifth  avia-builder-el-last  flex_column_div  '     ><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg5jio2-8dbcf479b4c68083a898db6644f5acc0\">\n.avia-section.av-llg5jio2-8dbcf479b4c68083a898db6644f5acc0{\nbackground-color:#ff5e29;\nbackground:linear-gradient( 215deg, #ff5e29, #ff5e29, #ff5e29 );\n}\n.avia-section.av-llg5jio2-8dbcf479b4c68083a898db6644f5acc0 .av-section-color-overlay{\nopacity:0.5;\n}\n<\/style>\n<div id='av_section_5'  class='avia-section av-llg5jio2-8dbcf479b4c68083a898db6644f5acc0 main_color avia-section-default avia-no-border-styling  avia-builder-el-21  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll av-section-color-overlay-active container_wrap fullsize'  ><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11933'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-2yvkal-4e3f89785ab4b6be0c7936eeec8d789b av_three_fifth  avia-builder-el-22  el_before_av_one_fifth  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-llg67tr4-f5b178b50a246e343df354a2376bb400 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h5><span style=\"color: #ffff;\"><strong>SOLUTIONS<\/strong><\/span><\/h5>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llg6b4eo-d8e5ee5c7702197ff358456d3ea2c872\">\n#top .av_textblock_section.av-llg6b4eo-d8e5ee5c7702197ff358456d3ea2c872 .avia_textblock{\nfont-size:20px;\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-llg6b4eo-d8e5ee5c7702197ff358456d3ea2c872 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Defining new Audience Targeting cohorts so as to reach potential Audience ( Targeting Amazon New Releases , Movers &amp; Shakers based on the Respective Category )<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Delivering Awareness to the consumer through ad Properties like ( SBV &#8211; Educating Customer about the USP Offered )<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Improved the SKUs Organic Ranking through SEO Activities ( leading to Amazon Choice tag )\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Leveraging Amazon DSP for Customer Awareness &amp; Brand Visibility\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Improved the Sales Rank for Each of the SKUs resulting in Best Seller Rank for 5 Products ( NMN , Resveratrol Variants )\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Creating an Overall Awareness through DSP Campaigns , hence improving the Traction of the Products<\/span><\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-31sl5p-07ea151810cf20d4a3489b1386312771 av_one_fifth  avia-builder-el-25  el_after_av_three_fifth  avia-builder-el-last  flex_column_div  '     ><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Triumph in E-Commerce: Scaling Sales, Visibility, and Brand Trust on Amazon\u2019s 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