NP Digital Privacy Notice

Last updated: May 27, 2025

Table of Contents

1. Who We Are
2. Definitions
3. Data Protection Principles We Follow
4. Access, Control, and Your Rights
5. Record Retention
6. Data We Gather
7. How We Use Your Personal Data
8. Disclosure of Personal Data
9. Where We Store Your Personal Data
10. How We Secure Your Personal Data
11. U.S. State-Specific Privacy Rights
12. Foreign Country-Specific Privacy Rights
13. Children’s Online Information Policy
14. Cookies and Other Technologies We Use
15. Artificial Intelligence (AI) Usage
16. Arbitration Clause
17. Disclaimer and Limitation of Liability
18. Release
19. Indemnity
20. Severability
21. Contact Us
22. Changes to Our Privacy Notice

LEGAL NOTICE: By visiting any of the Neil Patel Digital, LLC (“NPD”) family of websites and business partners that contain this Privacy Notice, you are accepting and consenting in full to the practices described in this Privacy Notice. You should be aware that other Internet sites that are linked from the NPD websites or from NPD e-mail messages may contain privacy provisions that differ from the provisions of this Notice. To ensure your privacy is protected, we recommend that you review the privacy statements of these other linked sites, applications, or other digital platforms.

NPD, founded in 2016, is a global award-winning digital marketing agency. For additional information about NPD, please visit: https://www.npdigital.com/. NPD has various websites, brands, and business partners that are part of the NPD family.

Please read the following Privacy Notice carefully to understand our views and practices regarding your Personal Information and how we will treat your Personal Information. NPD is committed to safeguarding the privacy of your Personal Information. We want you to know how we collect, use, share, disclose, and protect information about you.

The below are some general definitions of key definitions used throughout this Privacy Notice. Note that the definition and scope of these definitions may vary depending on the applicable data privacy regulation or law governing the information and/or the Data Subject.

Personal Data – any information relating to an identified or identifiable natural person; for California consumers, Personal Data is “Personal Information” as defined below.

Processing – any operation or set of operations which is performed on Personal Data or on sets of Personal Data.

Data Subject – a natural person whose Personal Data is being Processed.

Child – a natural person under 16 years of age.

NPD – Neil Patel Digital, LLC, including the various websites, brands, and business partners that are part of the NPD family.

We/us (either capitalized or not) – NPD.

Personal Information (applicable to California consumers; also referred to as “Personal Data” in this Privacy Notice) – any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information includes but is not limited to, the following if it identifies, relates to, describes, is capable of being associated with, or could be reasonably linked, directly or indirectly, with a particular consumer or household:

• Identifiers – real name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
• Commercial information – including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories of tendencies
• Biometric Information.
• Internet or other electronic network activity information including, but not limited to, browsing history, search history, and information regarding a consumer’s interaction with an internet website, application, or advertisement.
• Geolocation data.
• Audio, electronic, visual, thermal, olfactory, or similar information.
• Professional or employment-related information.

Inferences drawn from any of the information identified in this definition of Personal Information, to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

Personal Information does not include publicly available information lawfully made available from government records or information that is deidentified or aggregated.

We promise to follow the following data protection principles:

• Processing is lawful, fair, transparent. Our Processing activities have lawful grounds. We always consider your rights before Processing Personal Data. We will provide you information regarding Processing upon request.
• Processing is limited to the purpose. Our Processing activities fit the purpose for which Personal Data was gathered.
• Processing is done with minimal data. We only gather and Process the minimal amount of Personal Data required for any purpose.
• Processing is limited with a time period. We will not store your personal data for longer than needed.
• We will do our best to ensure the accuracy of data.
• We will do our best to ensure the integrity and confidentiality of data.

If you wish to exercise any of your rights as a data subject or discuss your rights, please let us know using any of the contact information in the “Contact Us” section of this Privacy Notice. We may ask you to provide valid form of identification (such as completion of a Privacy Verification Form) for verification purposes. Your rights are determined where you reside. For example, if you are a natural living person residing in the European Union, then the General Data Protection Regulation may apply, and your rights may be as follows:

• The right to access the information we hold about you.
• The right to rectification, portability, erasure, restriction, objection.
• The right to withdraw consent at any time.
• The right to lodge a complaint with a supervisory authority.
• The right to know the consequences of your failure to provide necessary information.
• The right to not be subject to a decision based solely on automated processing.

Please navigate to the specific jurisdiction below to identify what your rights might be according to your residence and circumstances. This Privacy Notice does not include all privacy laws and regulations, as there are numerous, and they are constantly being developed. However, if you believe that you are subject to a privacy law or regulation in a jurisdiction that is not listed in this Privacy Notice, please do not hesitate to contact us, and we will comply to the extent possible under the law. While NPD might not meet the threshold requirements to be subject to all the below privacy laws and regulations, they are posted here for your convenience and to provide notice.

If you make a request to delete your personal information and that information is necessary for the products or services you have purchased, the request will be honored only to the extent it is no longer necessary for any services purchased or required for our legitimate business purposes or legal or contractual record keeping requirements.

Retention Period: Except as designated below, as required by law, or as specifically exempted or amended by approval of NPD, the general rule is that all NPD records shall have a ten (10) year retention period.

However, any NPD customer or client who has no account activity during any consecutive two (2) year period will be deemed inactive and have their data archived in accordance with our Record Retention Policy.

Information you have provided to us

NPD may obtain the following types of information from you or concerning your computer or device (“Information”), which may include information that can be used to identify you as specified below (“Personally Identifiable Information”):

• Name
• Email address
• Mailing address
• Telephone (or mobile) number(s)
• Credit/debit card information
• Blog or website URL
• Social networking handle or username
• Photo
• Demographic information (e.g., age, gender, interests, and preferences)
• Professional title
• Company
• Industry
• Activities or content viewed on NPD’s websites
• Information collected automatically ( detailed below )
• Information received from Third Parties ( detailed below )

In certain cases, we may request that you provide some of the Information identified above in order to obtain specific products or services (such as registering for the Advanced Marketing Program or logging-in to download NPD reports). If you choose not to provide the Information we request, you may still use NeilPatel.com, but you may be unable to access certain features or services.

When you register to receive any products or services from NPD or provide information to NPD in any other manner, you agree to provide only true, accurate, current, and complete information.

Information automatically collected about you

NPD may automatically receive and log certain types of information when you visit or interact with our websites, services, mobile applications or other products, including:

• Browser information
• Operating system information
• Mobile device information (e.g., device identifier, mobile operating system, etc.)
• IP Address
• Internet service provider
• Content viewed
• Geographic location
• Connection speed
• Time of visit
• Referring site, application, or service
• Registration time

Information collected if you provide your website and expressly consent

• Keywords your site ranks for
• Click volume
• Search volume
• Click volume from mobile versus desktop traffic

Information from our partners

If you choose to use any third-party website or service that is integrated with NPD, including a third-party social networking or blogging site, such as LinkedIn, Facebook, Twitter or WordPress (“Third-Party Websites”) – or if you use any NPD application provided through any Third-Party Website – we may receive Information, including Personally Identifying Information, from such Third-Party Websites, including, but not limited to:

• Name
• Nickname or username
• Photo or graphic avatar
• Unique Third-Party Website identifier (e.g., Facebook User ID)
• Biographical or demographic information (e.g. professional title, gender, college attended, etc.)
• Likes and interests
• Contacts/friends/associations
• Any Information that is publicly available on Third-Party Websites. For example, NPD may offer the ability to use certain Third-Party Websites to facilitate your registration on NPD’s websites. We may also use Information about your profile and connections on Third-Party Websites to allow you to share or connect with your friends and contacts on NPD’s websites or to personalize your experience. In addition, NPD offers plugins and widgets from various Third-Party Websites that allow you to share NPD content off our service, as discussed in “Disclosure of Information to Third Parties”.

Your decision to use, or share with, a Third-Party Website when accessing or using NPD products and services is completely voluntary. NPD is not responsible for compliance with the policies or practices of any Third-Party Website. You should ensure that you are comfortable with the information such Third-Party Websites may make available to NPD by reviewing those Websites’ privacy policies and service terms, and by modifying your privacy settings and preferences on those Services.

Any information we receive from Third-Party Websites will be governed by this Privacy Notice.

Publicly available information

We might gather information about you that is publicly available.

We use your Personal Data in order to:

• Provide NPD products and services through its various entities
• Fulfill your requests
• Communicate with you
• Improve our products and services
• Develop new services
• Personalize and tailor your experience on the NPD family of websites
• Operate our business
• Understand how users are engaging with NPD
• Protect NPD, our users, or others. This includes detecting, preventing, and responding to fraud, abuse, security risks, and technical issues that could harm NPD, our users, or others.

We use your Personal Data on legitimate grounds and with your consent.

On the grounds of entering into a contract or fulfilling contractual obligations, we Process your Personal Data for the following purposes:

• To identify you for communication purposes
• To provide you a service or to send/offer you a product
• To communicate either for sales or invoicing

On the ground of legitimate interest, we Process your Personal Data for the following purposes:

• To send you personalized offers (from us and/or our carefully selected partners);
• To administer and analyze our client base (purchasing behavior and history) in order to improve the quality, variety, and availability of products/ services offered/provided;
• To conduct questionnaires concerning client satisfaction;

As long as you have not informed us otherwise, we consider offering you products/services that are similar or same to your purchasing history/browsing behavior to be our legitimate interest.

With your consent, we Process your Personal Data for the following purposes:

• To send you newsletters and campaign offers (from us and/or our carefully selected partners);
• To build a database of relevant search information to improve the quality, variety, and availability of our products and services;

• To prompt generative AI platforms to generate outputs on your behalf in compliance with our internal AI Policy; and
• For other purposes we have asked your consent.

We Process your Personal Data in order to fulfill obligation rising from law and/or use your Personal Data for options provided by law. We reserve the right to anonymize Personal Data gathered and to use any such data. We will use data outside the scope of this Policy only when it is anonymized. We save your billing information and other information gathered about you for as long as needed for accounting purposes or other obligations deriving from law.

We might process your Personal Data for additional purposes that are not mentioned here but are compatible with the original purpose for which the data was gathered. To do this, we will ensure that:

• The link between purposes, context and nature of Personal Data is suitable for further Processing;
• The further Processing would not harm your interests; and
• There would be appropriate safeguard for Processing.

We will inform you of any further Processing and purposes of your Personal Data.

Information about our users or customers is an important part of our business, and we are not in the business of selling such information to others. We share Personal Data only as described within, and with processing partners, affiliated business partners, and third parties. You agree that we have the right to disclose your Personal Data as needed to conduct our business activities according to the following, and in the following, circumstances:

• Internal Disclosure: We necessarily require storage and disclosure of your information within our various business units on an as-needed basis in order to effectively conduct our legitimate business activities.
• Business Purposes: Limited Personal Data may be shared with other who are also a part of, or seeking to become a part of, an NPD business opportunity.
• Third-Party Service Providers: We may employ other companies and individuals to perform functions on our Examples may include sending postal mail and e-mail, removing repetitive information from customer lists, analyzing data, providing marketing assistance, providing search results and links, processing credit card payments, performing generative AI capabilities, and providing customer service. These providers have access to Personal Data needed to perform their functions in accordance with contractual obligations but may not use it for other purposes.
• Promotional Offers: NPD never sells, trades, or leases your Personal Data to an unrelated third party without your express From time to time, NPD may send offers and promotional material to you to (1) provide you with information about other goods and services that NPD offers that are similar to those that you have purchased and inquired about, or (2) to notify you about changes to our goods and services. Individuals are free to opt-out of these promotional offers at any time on the website or e-mail transmittal, or at [email protected].
• Protection of NPD and Others: We release account and other Personal Data when we believe release is appropriate to comply with the law; enforce or apply our conditions of use and other agreements; or protect the rights, property, or safety of NPD, our customers, or This may include exchanging information with other companies and organizations for fraud protection and credit risk reduction. Obviously, however, this does not include selling, renting, sharing, or otherwise disclosing personally identifiable information from customers for commercial purposes in violation of the commitments set forth in this Privacy Notice.

Who else can access your Personal Data

We do not share your Personal Data with unauthorized parties. However, to provide our services and enhance your customer experience, we may share your Personal Data with trusted business partners, vendors, service providers, and other third parties. The following are examples of entities with whom we may share your Personal Data:

Business Partners:

• Neil Patel Digital, LLP
• Neil Patel Digital Australia PTY LTD
• Neil Patel Digital Partners Internacional Ltda
• Partners International Ltda
• Neil Patel Digital Canada Inc.
• Neil Patel Digital Singapore PTE, LTD
• Neil Patel Digital GMBH
• NP Digital Malaysia SND. BHD.
• Neil Patel Digital Italy S.R.L.
• Neil Patel Digital Hong Kong Limited
• Neil Patel Digital France SAS
• Neil Patel Digital Mexico S de RL de CV
• ATP Holdings Limited
• Answer the Public Limited
• REBL House Media
• Searchguru Sdn. Bhd.
• Searchguru Pte. Limited
• Searchguru Limited
• Yodel Mobile Limited

Vendors, Service Providers, and Third Parties:

• Google Analytics
• WP Engine
• Facebook
• Twitter
• LinkedIn
• WordPress
• Salesforce
• Go to Webinar
• Microsoft
• Zoom
• Convert Kit
• Subscribers
• OpenAI
• Clari
• Kaizan.ai
• Anova.ai

We only engage with processing partners who are able to ensure an adequate level of protection for your Personal Data. Additionally, we may disclose your Personal Data to third parties or public officials if required by law, or if you provide consent or other lawful grounds exist. In some cases, when we are unable to meet your marketing needs, we may refer you to our established partners for better support.

If you wish to opt out of data sharing, please contact us at [email protected].

If your Personal Data resides with any NPD foreign entity, the information we collect from you may be stored and processed by staff operating inside the European Economic Area (“EEA”). In addition, the information that we collect from you may be transferred to, and stored at, a destination in the United States, outside the EEA. It will also be processed by staff operating outside the EEA who are employed by one or more of our NPD entities. This may include staff engaged in, among other things, the processing of your payment details and the provision of support services. If you use the Services from a country other than the country where the NPD servers are located, your communications with NPD may result in transferring your personal data across international borders.

However, there may be other instances where your information is necessarily provided to other NPD foreign entities, including some entities that might exist inside the EEA. Any such information will only be shared with other NPD foreign entities in compliance with all applicable laws and regulations, including, but not limited to, laws and regulations regarding data protection and privacy (such as the General Data Protection Regulation (EU) No 2016/679). Data protection laws and regulations vary among states and countries, with some providing more comprehensive protection than others. Regardless of where your information is processed, we apply the same protections described in the Privacy Notice.

We also comply with certain legal frameworks relating to the transfer of data, such as the implementation of standard contractual clauses (SCCs). SCCs are written commitments between parties that can be used as a ground for data transfers from the European Union to third countries by providing appropriate data protection safeguards. SCCs have been approved by the European Commission and for transfers of data to countries outside the United Kingdom and Switzerland. We rely on SCCs for our data transfers where required.

By submitting your Personal Data, you agree to its transfer, storing, or processing by any NPD entity for any legitimate business purpose.

We will take all steps reasonably necessary to ensure that (1) your information is treated securely and in accordance with this Privacy Notice, and (2) that records containing your information are retained or destroyed in accordance with our internal Global Record Retention Policy. We retain Personal Data only for as long as necessary to provide the Services you have requested and thereafter for a variety of legitimate legal or business purposes. These might include retention periods (1) mandated by law, contract, or similar obligations applicable to our business operations; (2) for preserving, resolving, defending, or enforcing our legal/contractual rights; or (3) needed to maintain adequate and accurate business and financial records.

We maintain a wide variety of programs and security controls to protect your information. We anonymize and pseudonymize data where suitable. We monitor our systems for possible vulnerabilities and attacks. Stored data is encrypted when possible, and all information you provide to us is stored on secure servers. Any payment transactions will be encrypted using Transport Layer Security (TLS) technology. We follow the Payment Card Industry Data Security Standard (PCI DSS) when handling credit card data. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for the keeping this password confidential. We ask you not to share a password with anyone and to use a unique, strong password. Be sure to sign off when finished using a shared computer.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your Personal Data, we cannot guarantee the security of your information transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.

We do our best to keep your Personal Data safe. We use safe protocols for communication and transferring data (such as HTTPS). We use anonymizing and pseudonymizing where suitable. We monitor our systems for possible vulnerabilities and attacks. Stored data is encrypted when possible.

Even though we try our best we cannot guarantee the security of information. However, we promise to notify suitable authorities of data breaches. We will also notify you if there is a threat to your rights or interests. We will do everything we reasonably can to prevent security breaches and to assist authorities should any breaches occur.

If you have an account with us, note that you have to keep your username and password secret.

NPD is committed to adhering to all applicable U.S. privacy laws, including those of specific states or jurisdictions that grant additional privacy rights. For detailed information regarding specific privacy rights under U.S. laws such as the California Consumer Privacy Act (CCPA), Virginia Consumer Data Protection Act (VCDPA), Colorado Privacy Act (ColoPA), and others, please click here to view our full U.S. State-Specific Privacy Rights addendum.

For any U.S. jurisdiction or state not specifically listed in the addendum, we will still comply with all relevant privacy laws and grant you your rights. Please note that your privacy rights may vary slightly depending on the jurisdiction, but we ensure that all users are provided with robust protections, access, and control over their personal data in accordance with applicable law.

For any questions or concerns regarding your privacy rights or to exercise your rights under U.S. law, feel free to contact us per our instructions in the “Contact Us” section below. We will verify your identity and process your request in accordance with the applicable legal requirements. Please note that while these rights are not absolute, we will provide full compliance where required.

As with state-specific privacy rights, NPD is also committed to adhering to all applicable foreign privacy laws, including those of specific countries or jurisdictions that grant additional privacy rights. For detailed information regarding specific, non-U.S. privacy rights such as the General Data Protection Regulation (GDPR), and others, please see below.

For any country not specifically listed below, we will still comply with all relevant privacy laws and grant you your rights. Please note that your privacy rights may vary slightly depending on the jurisdiction, but we ensure that all users are provided with robust protections, access, and control over their personal data in accordance with applicable law.

For any questions or concerns regarding your privacy rights or to exercise your rights, feel free to contact us per our instructions in the “Contact Us” section below. We will verify your identity and process your request in accordance with the applicable legal requirements. Please note that while these rights are not absolute, we will provide full compliance where required.

General Data Protection Regulation No. 2016/679 (GDPR – EU) and UK GDPR

In addition to the above privacy commitments, which relate to GDPR, note that NPD is committed to providing great customer service, protecting your personal information, and respecting your privacy. If you are a resident of the European Economic Area (EEA) or the United Kingdom (UK) and believe we maintain your personal information subject to EU General Data Protection Regulation (Regulation (EU) 2016/679) or the UK General Data Protection Regulation and the UK Data Protection Act 2018, you may contact us with a specific complaint or data subject request. Also, if you have a question, are dissatisfied in relation to NPD’s handling of your personal information, or how NPD has dealt with a complaint or request, you have the right to lodge a grievance to a supervisory authority.

For residents of the EEA, find the most appropriate supervisory authority here:  https://edpb.europa.eu/about-edpb/board/members_en.

For UK residents, you may contact the UK Information Commissioner’s Office (ICO): https://ico.org.uk/make-a-complaint/

Lei Geral de Proteção de Dados No. 13.709/2018 or General Data Protection Law (LGPD – Brazil)

In addition to the above privacy commitments, NPD is dedicated to fulfilling its responsibilities in relation to collection, retention, use, and other processing of personal information that is within the scope of LGPD. Such personal data will be processed only for lawful and appropriate purposes. NPD has implemented measures designed to ensure security of personal information and to prevent unauthorized or accidental access, deletion, or other misuse of personal information. NPD will facilitate the exercise of data subject rights in an effective and transparent manner.

LGPD grants certain rights to data subjects residing in Brazil regarding processing of personal information. NPD is committed to honoring these rights and has established effective and transparent policies and procedures to do so. A data subject’s rights, with respect to his or her own personal information, include:

• Right to Notice. NPD provides this Privacy Notice, detailing how personal information is processed, including the entities with which NPD may share a data subjects’ personal information.
• Right to Revoke Consent. Data subjects may withdraw their grants of consent at any time and NPD will stop processing and delete their data, subject to NPD’s right to retain the data as allowed for lawful purposes and in accordance with its internal Record Retention Policy, including to comply with its legal obligations and to use it exclusively on an anonymized basis.
• Right of Access. Data subjects may obtain from NPD confirmation as to whether personal data is being processed and, if it is, access to the personal data.
• Right to Correction/Rectification. Data subjects may correct inaccurate or incomplete personal information.
• Right to Deletion. Data subjects may have personal data deleted in certain circumstances.
• Right to Restriction of Processing. Data subjects may have additional processing of personal data temporarily prohibited while the accuracy or processing of the personal data is contested.
• Right to Data Portability. Data subjects may be able to receive personal data for the purpose of providing that personal data to another controller.
• Right to Object. Data subjects may object, at any time and on grounds relating to their particular situation, that processing of personal data is unnecessary or excessive.
• Right to Avoid Automated Individual Decision-Making. Data subjects may not be subjected to a decision based solely on automated processing, including profiling, that has legal or similar affect.

If you wish to exercise any of your rights as a data subject or discuss your rights, please let us know using any of the contact information in the “Contact Us” section of this Privacy Notice. We may ask you to provide valid form of identification for verification purposes.

NPD is committed to providing great customer service, protecting your personal information, and respecting your privacy.  If you are a resident of Brazil and believe we maintain your personal information subject to the LGPD, and you have a question, are dissatisfied in relation to NPD’s handling of your personal information, or how NPD has dealt with a complaint or request, you have the right to lodge a complaint with the national authority, also known as the National Data Protection Authority or ANPD.

The Ley Federal de Protección de Datos Personales en Posesión de los Particulares (LFPDPPP – Mexico)

In addition to the above privacy commitments, individuals residing in Mexico may have the right under the LFPDPPP to request access to personal information, rectification of personal information, cancellation of personal information, or opposition to processing of personal information (“ARCO Rights”). If you wish to exercise any ARCO Rights, please let us know using any of the contact information in the “Contact Us” section of this Privacy Notice. We may ask you to provide valid form of identification for verification purposes.

Privacy Act No. 119 1988 (Privacy Act – Australia)

For Australian consumers, if NPD fails to respond to a data subject request or complaint within a reasonable period of receiving it in writing, or if you are dissatisfied with the response that you receive from us, you may lodge a complaint with the Office of the Australian Information Commissioner (“OAIC”). Details of how to contact the OAIC are located at www.oaic.gov.au.

Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and Alberta and British Columbia’s Personal Information Protection Acts (PIPA)

Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), and the Personal Information Protection Act (PIPA) for Alberta and British Columbia, set standards for privacy practices in the private sector for covered entities. Individuals governed by these privacy laws have the right to see the information companies have about them as well as request corrections. Individuals can also:

• Ask about the collection or usage of personal information by an organization;
• Seek advisement of who within the organization is responsible for the protection of personal information;
• Expect organizations to use, collect, or disclose personal data in an appropriate manner;
• Expect organizations to follow consent regarding personal data and to adhere to proper protection procedures and techniques; or
• Report the management of personal data within an organization if privacy rights are violated.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Please note that the above rights are not absolute, and we may be entitled to refuse requests, wholly or partly, where exceptions under applicable law apply.

India’s Digital Personal Data Protection Act (DPDPA) 2023

India’s Digital Personal Data Protection Act (DPDPA) 2023 applies to all entities involved in collecting, processing, or storing personal data within India. This includes Indian businesses, foreign companies offering goods or services in India, and individuals handling personal data for commercial purposes. Essentially, anyone operating within India’s digital landscape must adhere to the provisions of this legislation.

Under the DPDPA, individuals (data subjects) have specific rights regarding their personal data:

• Access & Transparency: You have the right to know what personal data we hold about you, including details on the categories of data collected, purposes of processing, and third parties with whom it is shared.
• Accuracy & Rectification: You can request correction of any inaccurate or incomplete personal data we hold. We are obligated to investigate and address these requests promptly.
• Erasure & Control: Under certain conditions, you have the right to request the deletion of your personal data if it is no longer needed for its intended purpose or if you withdraw consent.
• Processing Limitations: You can restrict how we process your data, including limiting the purposes for which it can be used or who can access it.
• Objection & Choice: You have the right to object to specific data processing activities, such as direct marketing. We will provide clear opt-out options.
• Data Portability & Ownership: You can request your personal data in a manner allowing you to transfer it to another service provider.
• Consent & Withdrawal: You have the right to withdraw your consent for data processing at any time. We ensure that this process is straightforward and inform you of any consequences.
• Complaint & Accountability: If you believe your data rights have been violated, you can lodge a complaint with the Data Protection Board of India. We are committed to complying with the DPDPA and being accountable for our data practices.

For more information on how to exercise these rights, please refer to our contact details provided in this Privacy Notice. We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Please note that the above rights are not absolute, and we may be entitled to refuse requests, wholly or partly, where exceptions under applicable law apply.

Malaysia Personal Data Protection Act 2010 (PDPA)

Malaysia’s PDPA grants certain rights to data subjects residing in Malaysia regarding processing of personal information. Under Malaysia’s PDPA, data subjects have the following rights:

• The right to access personal data (Section 30, PDPA).
• The right to correct personal data (Section 34, PDPA).
• The right to withdraw consent for the processing of their personal data (Section 38, PDPA).
• The right to prevent processing likely to cause unwarranted substantial damage or distress to them or another person (Section 42, PDPA).
• The right to prevent processing for purposes of direct marketing (Section 43, PDPA).

Singapore Personal Data Protection Act 2012 (PDPA)

Singapore’s PDPA grants certain rights to data subjects residing in Singapore regarding processing of personal information. Under Singapore’s PDPA, data subjects have the following rights:

• The right to access personal data (Section 21, PDPA)
• The right to correct personal data (Section 22, PDPA)
• Right to data portability (added via the Amended Act in Section 26H in 2020)
• Right to object / opt-out (Section 16, PDPA)

We recognize the particular importance of protecting privacy where children are involved. NPD does not intent for our websites to be used by anyone under the age of 18. We do not knowingly market to, or collect information from, anyone who may be under the age of 18; and none of our data accumulating web pages (including, but not limited to, registration, ordering, marketing opt-ins, and contact requests) are intended, or should be used by, anyone under the age of 18. If you are under the age of 18, do not use or provide any information on the website or through any of its features. If you believe that a child under the age of 18 may have provided us information online, we ask that a parent or guardian contact us at [email protected].

We use cookies and/or similar technologies to analyze customer behavior, administer the website, track users’ movements, and to collect information about users. This is done in order to personalize and enhance your experience with us.

Cookies are small pieces of text data sent from a website and stored on the user’s computer by the user’s web browser while the user is browsing with the purpose of remembering information (such as items added in the shopping cart in an online store) or to record the user’s browsing activity in an anonymous form. We may use cookies for analysis of our visitor data, to improve our website, show personalized content, and give you a great website experience. Only we can access the cookies created by our website. You can control your cookies at the browser level through our third-party cookie consent management platform. Choosing to disable cookies may hinder your use of certain functions.

Web Beacons are small electronic files (also referred to as clear gifs, pixel tags, and single-pixel gifs) attached to websites or emails that permit NPD to count users who have visited web pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

The “Help” feature on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on’s settings or visiting the website of its developer.

Because cookies allow you to take advantage of some of NPD’s essential features, we recommend you leave them turned on, but provide you with the ability to customize your user experience.

The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google and sometimes other vendors. This information is then used to evaluate visitors’ use of the website and to compile statistical reports on website activity.

We do not allow a statistical analytics tool to track or to collect any personally identifiable information of visitors to our site. Any third-party web analytics vendors do not associate your IP address with any other data held by them. Neither we nor the third-party web analytics vendors will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered with any personally identifying information from any source unless you explicitly provide consent, on the understanding that this may restrict your use of the Services.

We use cookies for the following purposes:

• Necessary cookies – these cookies are required for you to be able to use some important features on our website, such as logging in. These cookies don’t collect any Personal Information.
• Functionality cookies – these cookies provide functionality that makes using our service more convenient and makes providing more personalized features possible. For example, they might remember your name and e-mail in comment forms so you don’t have to re-enter this information next time when commenting.
• Analytics cookies – these cookies are used to track the use and performance of our website and services
• Advertising cookies – these cookies are used to deliver advertisements that are relevant to you and to your interests. In addition, they are used to limit the number of times you see an advertisement. They are usually placed to the website by advertising networks with the website operator’s permission. These cookies remember that you have visited a website and this information is shared with other organizations such as advertisers. Often targeting or advertising cookies will be linked to site functionality provided by the other organization.

Here are the cookies we use:

• Cookie policy – persistent cookie – 1-year duration – we set this cookie to limit showing the cookie policy on every page view/visit.
• Google Analytics – persistent cookie – 2-year duration – We use Google Analytics to improve the user experience on the website (you can opt out here).
• Redirection cookie – persistent cookie – 1-year duration – We redirect you to the language that is best suited from the country you are visiting from.
• Popup cookie – persistent cookie – 1-year duration – We offer you the chance to be notified of new content and marketing materials
• Subscribers.com – persistent cookie – 10-year duration – You have to opt in through your browser to receive anything through subscribers and you can opt out through your browser settings.
• YouTube – persistent cookie – 30-day duration – We embed YouTube videos onto our site to provide you with additional educational material.
• Hubspot – persistent cookie – 2-year duration – We use HubSpot as our CRM to follow up with sales leads.
• ScheduleOnce – persistent cookie – 2-year duration – This allows you to schedule calls with our team.
• Salesforce – persistent cookie – 2-year duration – We use Salesforce as our CRM to follow up with sales leads.

You can remove cookies stored in your computer via your browser settings. Alternatively, you can control some third-party cookies by using a privacy enhancement platform such as youronlinechoices.com or optout.aboutads.info. For more information about cookies, visit allaboutcookies.org.

We use Google Analytics to measure traffic on our website. Google has their own Privacy Notice which you can review here. If you’d like to opt out of tracking by Google Analytics, visit the Google Analytics opt-out page.

NPD may utilize Artificial Intelligence (AI) technologies, including, but not limited to, generative AI solutions, to enhance your experience on our website and improve our services. By using NPD’s website and services, you acknowledge and agree that if you choose to provide information to an AI technology platform, you do so at your own discretion and risk. You are solely responsible for the information you provide, and NPD will not be liable for any consequences arising from such disclosures. Furthermore, NPD cannot be held responsible for any decisions made based on outputs generated by AI technologies. We encourage you to be mindful when sharing information with these systems.

Individual Arbitration as Sole Remedy for Dispute Resolution

Any dispute, claim or controversy arising out of or relating to this Privacy Notice or the breach, termination, enforcement, interpretation or validity thereof, including the determination of the scope or applicability of this agreement to arbitrate, shall be determined by final and binding individual (not class, representative, nor collective) arbitration in Las Vegas, Nevada before one arbitrator. The language to be used in the arbitral proceedings will be English. The arbitration shall be administered by the Office of Judicial Arbitration and Mediation Service (“JAMS”) pursuant to its Comprehensive Arbitration Rules and Procedures or pursuant to JAMS’ Streamlined Arbitration Rules and Procedures. JAMS’s rules governing the arbitration may be obtained from JAMS’s website, which currently is www.jamsadr.com. Judgment on the Award may be entered in any court having jurisdiction. This clause shall not preclude parties from seeking provisional remedies in aid of arbitration from a court of appropriate jurisdiction.

If you are not a resident of the United States, then any dispute, controversy or claim arising out of or relating to this Privacy Notice, including the formation, interpretation, breach or termination thereof, including whether the claims asserted are arbitrable, will be referred to and finally determined by final and binding individual arbitration in accordance with the JAMS International Arbitration Rules. The Tribunal will consist of one arbitrator. The place of arbitration will be Las Vegas, Nevada. The language to be used in the arbitral proceedings will be English. Judgment upon the award rendered by the arbitrator may be entered in any court having jurisdiction thereof.

Negotiation in Advance of Arbitration

1. The parties shall attempt in good faith to resolve any dispute arising out of or relating to this Privacy Notice promptly by negotiation between executives who have authority to settle the controversy and who are at a higher level of management than the persons with direct responsibility for administration of this Privacy Notice. Any party may give the other party written notice of any dispute not resolved in the normal course of business. Within 15 days after delivery of the notice, the receiving party shall submit to the other a written response. The notice and response shall include with reasonable particularity (a) a statement of each party’s position and a summary of arguments supporting that position, and (b) the name and title of the executive who will represent that party and of any other person who will accompany the executive. Within 30 days after delivery of the notice, the executives of both parties shall meet at a mutually acceptable time and place.
2. Unless otherwise agreed in writing by the negotiating parties, the above-described negotiation shall end at the close of the first meeting of executives described above (“First Meeting”). Such closure shall not preclude continuing or later negotiations, if desired. All offers, promises, conduct and statements, whether oral or written, made in the course of the negotiation by any of the parties, their agents, employees, experts and attorneys are confidential, privileged and inadmissible for any purpose, including impeachment, in arbitration or other proceeding involving the parties, provided that evidence that is otherwise admissible or discoverable shall not be rendered inadmissible or non-discoverable as a result of its use in the negotiation.
3. At no time prior to the First Meeting shall either side initiate an arbitration or litigation related to this Privacy Notice except to pursue a provisional remedy that is authorized by law or by JAMS Rules or by agreement of the parties. However, this limitation is inapplicable to a party if the other party refuses to comply with the requirements of Paragraph 1 above.

Requirements for Modification or Revocation

This agreement to arbitrate shall survive the termination of NPD’s relationship with you. It can only be revoked or modified by a writing executed by NPD and you that specifically states an intent to revoke or modify this agreement to arbitrate.

Claims Covered by Arbitration Clause

NPD and you mutually consent to the resolution by final and binding arbitration of all claims or controversies (collectively, the “Claims”) that NPD may have against you or you may have against NPD or against its past, present, or future predecessors, successors, assigns, affiliates, parent and subsidiary companies, and joint ventures, and their respective past, present, or future officers, directors, employees, stockholders, representatives, managers, members, partners, agents, advisors, insurers, and indemnities (collectively referred to as the “NPD Parties”), relating to, resulting from, or in any way arising out of your relationship with NPD. The Claims include, but are not limited to claims for penalties, fines, claims for breach of any contract (express or implied); tort claims (including, but not limited to, those relating to reputation); claims for violation of trade secret, proprietary, or confidential information laws; claims for unfair business practices; and claims for violation of any public policy, federal, state, international, or other governmental law, statute, regulation, or ordinance.

Required Notice of Claims and Statute of Limitations

NPD may initiate arbitration by serving or mailing a written notice to you at the last known address. you may initiate arbitration by serving or mailing a written notice to NPD. The written notice must specify with reasonable particularity the claims asserted against the other party. Notice of any claim sought to be arbitrated must be served within the limitations period established by applicable federal or state law. After demand for arbitration has been made by serving written notice, the party demanding arbitration shall file a demand for arbitration with the Office of Judicial Arbitration and Mediation Service (“JAMS”) located in Las Vegas, Nevada.

Selection of Arbitrator

Within 30 days after the commencement of arbitration, NPD shall select one person from the JAMS panel to act as arbitrator. The arbitrator shall serve as a neutral, independent, and impartial arbitrator.

Confidentiality

The parties shall maintain the confidential nature of the arbitration proceeding and the award, if any, including the hearing, except as may be necessary to prepare for or conduct the arbitration hearing on the merits, or except as may be necessary in connection with a court application for a preliminary remedy, a judicial challenge to an award or its enforcement, or unless otherwise required by law or judicial decision.

Dispositive Motions

In any arbitration arising out of or related to this Agreement:

1. Any party wishing to make a dispositive motion shall first submit a brief letter (not exceeding five pages) explaining why the motion has merit and why it would speed the proceeding and make it more cost effective. The other side shall have a brief period within which to respond.
2. Based on the letters, the arbitrator will decide whether to proceed with more comprehensive briefing and argument on the proposed motion.
3. If the arbitrator decides to go forward with the motion, he/she will place page limits on the briefs and set an accelerated schedule for the disposition of the motion.
4. Under ordinary circumstances, the pendency of such a motion will not serve to stay any aspect of the arbitration or adjourn any pending deadlines.

Document Requests

In any arbitration arising out of or related to this Agreement, requests for documents:

1. Shall be limited to documents which are directly relevant to significant issues in the case or to the case’s outcome;
2. Shall be restricted in terms of time frame, subject matter and persons or entities to which the requests pertain; and
3. Shall not include broad phraseology such as “all documents directly or indirectly related to.”

E-Discovery

In any arbitration arising out of or related to this Agreement:

1. There shall be production of electronic documents only from sources used in the ordinary course of business. Absent a showing of compelling need, no such documents are required to be produced from backup servers, tapes or other media.
2. Absent a showing of compelling need, the production of electronic documents shall normally be made on the basis of generally available technology in a searchable format which is usable by the party receiving the e-documents and convenient and economical for the producing party. Absent a showing of compelling need, the parties need not produce metadata, with the exception of header fields for email correspondence.
3. The description of custodians from whom electronic documents may be collected shall be narrowly tailored to include only those individuals whose electronic documents may reasonably be expected to contain evidence that is material to the dispute.
4. Where the costs and burdens of e-discovery are disproportionate to the nature of the dispute or to the amount in controversy, or to the relevance of the materials requested, the arbitrator will either deny such requests or order disclosure on condition that the requesting party advance the reasonable cost of production to the other side, subject to the allocation of costs in the final award.

Interrogatories and Requests to Admit

In any arbitration arising out of or related to this Agreement, there shall be no interrogatories or requests to admit.

Depositions

In any arbitration arising out of or related to this Agreement:

1. Each side may take three (3) discovery depositions.
2. Each side’s depositions are to consume no more than a total of fifteen (15) hours.
3. The total period for the taking of depositions shall not exceed six (6) weeks.

Governing Law and Arbitrator Authority

1. Except as otherwise provided herein, this Privacy Notice and the rights of the Parties hereunder shall be governed by and construed in accordance with the laws of the state of California, exclusive of conflict or choice of law rules.
2. The Parties acknowledge that this Privacy Notice evidences a transaction involving interstate or international commerce. Notwithstanding the provision in the preceding paragraph with respect to applicable substantive law, any arbitration conducted pursuant to the terms of this Privacy Notice shall be governed by the Federal Arbitration Act (9 U.S.C. §§ 1-16). The arbitrator shall apply the substantive laws (and the law of remedies, if applicable) of the state of California, federal law, or international law, as applicable to the claim(s) asserted.
3. The arbitrator shall have exclusive authority to resolve any dispute relating to the interpretation, applicability, enforceability, or formation of this Privacy Notice, including, but not limited to, any claim that all or any part of this Privacy Notice is void or voidable and issues of arbitrability of any matter herein.
4. The arbitrator is not empowered to award punitive or exemplary damages, except where permitted by statute, and the parties waive any right to recover any such damages.

Arbitration Decision

The arbitrator’s decision shall be final and binding and shall not be subject to appeal. The arbitrator shall issue a written arbitration decision revealing the essential findings and conclusions upon which the decision and/or award is based. Any decision or award made by the arbitrator shall be enforceable by a court of competent jurisdiction. The parties irrevocably stipulate to the confidential nature of the arbitral award and proceedings and further stipulate that the award and any papers of the proceedings shall only be filed with a court of competent jurisdiction under confidential seal and only to enforce an arbitral award or decision.

Application for Emergency Injunctive and/or Other Equitable Relief.

JAMS Comprehensive Rules shall apply for the appointment of an Emergency Arbitrator to address and decide a request for emergency relief.

WAIVER OF REPRESENTATIVE/CLASS ACTION PROCEEDINGS

BY REGISTERING TO RECEIVE ANY PRODUCTS OR SERVICES FROM US OR PROVIDING YOUR INFORMATION TO US IN, YOU KNOWINGLY AND VOLUNTARILY AGREE TO BRING ANY CLAIMS (LAWSUITS) AGAINST NPD IN YOUR INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF, CLASS MEMBER, GROUP, OR REPRESENTATIVE IN ANY PURPORTED REPRESENTATIVE, COLLECTIVE, OR CLASS ACTION. YOU AGREE TO WAIVE ANY RIGHT TO PARTICIPATE IN ANY REPRESENTATIVE, COLLECTIVE, OR CLASS ACTION PROCEEDING (A LAWSUIT WHERE YOU SUE AS A GROUP RATHER THAN BEING THE ONLY PLAINTIFF) RELATED TO ANY CLAIMS GOVERNED BY THIS PRIVACY NOTICE. YOU FURTHER AGREE THAT THE ARBITRATOR MAY NOT CONSOLIDATE MORE THAN ONE INDIVIDUAL’S CLAIMS, AND MAY NOT OTHERWISE PRESIDE OVER ANY FORM OF REPRESENTATIVE, COLLECTIVE, OR CLASS ACTION PROCEEDING, INCLUDING, BUT NOT LIMITED TO, ANY REPRESENTATIVE ACTION UNDER CALIFORNIA BUSINESS AND PROFESSIONS CODE SECTIONS 17200 ET SEQ.

WAIVER OF JURY TRIAL/EXCLUSIVE REMEDY

THERE IS NO JUDGE OR JURY IN ARBITRATION, AND COURT REVIEW OF AN ARBITRATION REWARD IS LIMITED. BY AGREEING TO ARBITRATION, NPD AND YOU ARE AGREEING TO WAIVE ANY CONSTITUTIONAL RIGHT TO A JURY OR COURT TRIAL OF COVERED CLAIMS.

Each party shall advance its own costs and expenses in any such arbitration and one-half (1/2) of the arbitrator’s fees and costs, however, the arbitrator shall award attorneys’ fees and costs to NPD if NPD is the prevailing party. Any decision or award of such arbitration proceeding shall be confidential and may be made public only with the prior written consent of both you and NPD.

This website is provided on an “as is” basis. NPD does not make any warranties, express or implied, including without limitation, warranties of merchantability, fitness for a particular purpose, compatibility, security, correctness, completeness, usefulness, or non-infringement with respect to this website or any information provided on this website. You assume full responsibility and risk of loss, including loss of data, resulting from your use of this website. While we intend to take all reasonable steps to prevent the introduction of viruses and other harmful material, we do not warrant that this website is free of viruses or other potentially harmful components. We do not warrant that this website will be uninterrupted or error-free, and there may be delays, omissions, interruptions, or inaccuracies in the content or other materials or goods available on this website. We do not accept responsibility for any error, omission, or defect in the information.

You agree that NPD (including without limitation its officers, directors, employees, and affiliated entities) will not be held liable for any claims, damages, or costs, whether direct or indirect, consequential or special, arising out of or in any way connected to your use or inability to use this website or any hyperlinked website, or any information or services that are purchased, if any, using this website, including lost profits, business interruption, loss of programs, or other data, or otherwise. You hereby waive any claims, whether based on contractual, tort, or other grounds, even if we have been advised of the possibility of such damages. Some jurisdictions do not allow for limited liability or exclusion of implied warranties, therefore not all of the above limitations may apply to you.

You agree to indemnify NPD (including, without limitation, their officers, directors, and employees) against any and all claims and expenses, including attorney’s fees, arising out of or in any way connected to your use of this website. This expressly includes, without limitation, liability arising from your violation or infringement of any rights of others, including their personal information and any intellectual property rights.

If any section, subsection, sentence, clause, phrase, or part of this Privacy Notice is held invalid or unenforceable, that portion shall be construed consistent with applicable law to reflect, as nearly as possible, the original intentions of the parties, and the remaining portions shall remain in full force and effect.

If you have any privacy-related questions or comments about this Privacy Notice, or how we handle your personal information, please contact us by email at: [email protected]. You may also call us toll-free at: 1(800) 656-1628

You may also write to us at:

Neil Patel Digital, LLC

5940 S. Rainbow Blvd., Suite 400

Las Vegas, NV 89118

The [email protected] inbox is actively monitored and managed so that we can deliver an experience that you can confidently trust. We will respond to all requests, inquiries, or concerns within the time frame specified by the particular privacy law that is the subject of the request. If you are not satisfied with our response, you may direct privacy complaints to your local data protection authority.

For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity.

We are committed to working with you to obtain a fair resolution of any complaint or concern about privacy. We cooperate with the applicable data protection authorities if they believe that a privacy issue has occurred.

We reserve the right to modify this Privacy Notice at any time. If we decide to change our Privacy Notice, we will post those changes to this Privacy Notice and any other places we deem appropriate, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If we make material changes to this Privacy Notice, we will notify you here, by e-mail, or by means of a notice on our home page. If you disagree with any Privacy Notice changes, you may terminate your account or cease using our services.