Ad Age names NP Digital a Best Places to Work for 2025.
January, 2025: For a second consecutive year NP Digital was named a top large marketing agency. We were recognized for overcoming challenges in the changing media market over the last year while maintaining employee satisfaction.
Ad Age names NP Digital a Best Places to Work for 2025.
January, 2025: For a second consecutive year NP Digital was named a top large marketing agency. We were recognized for overcoming challenges in the changing media market over the last year while maintaining employee satisfaction.
We’re an end-to-end global digital marketing agency built by marketers, for marketers. We’re technology enabled and structured for speed and efficiency to meet the ever-changing needs of today’s consumers.
Global Agency
Our digital marketing agency for large, enterprise companies looking for next-level digital support.
Our thought-leadership platform delivers training, best practices, and content in 5 different languages.
SOLUTIONS
Results oriented.
We’re specialists, not generalists. Our company was built to provide deep expertise in digital channels that are extremely complex, and changing daily. We offer integrated solutions with unique services and deliverables tailored to unlock full-funnel growth.
We’re creating a new paradigm for digital marketing.
Creativity and data-driven strategies are seamlessly integrated, empowering marketers to earn meaningful attention, balance short and long-term goals and maximize efforts in today’s ever-changing business landscape.
Creative storytelling and branding.
Flawless digital marketing execution.
+38% improvement over existing conversion campaigns, x1.8 return on ad spend achieved.
Levis: Integrating Meta Advantage + Shopping campaigns alongside existing conversion-focused strategies enhanced ad efficiency, optimized ROAS, and unlocked additional revenue growth opportunities. This approach successfully complemented ongoing campaigns, ensuring more effective ad delivery and maximizing overall performance.
+29% increase in booking conversions, -30% CPBE when compared to generic search campaigns.
Club Med: PMAX proves to be a strong competitor to SEAGN in driving cost-effective CPBE. Performance Max enabled ClubMed to compete effectively on SEAGN by delivering cost-efficient bookings through AI-driven targeting and optimized ad placements. With automation, we engaged high-intent travelers, reducing CPBE and maximizing ROI in competitive markets.
SEO and content creation increases category search traffic by +329%.
Claires: In-depth research helped us to better understand user intent, competitiveness, and to identify and prioritize gaps in both content and organic search visibility. Following our research and prioritization, we optimized page-level elements like meta-data, H1s and on-page copy for the existing Jewelry category page. The implementation of technical SEO best practices removed crawl errors, decreased load-time and improved the overall user-experience.
-20% decrease in cost-per-lead for wedding creatives, +15% increase in CTR’s for corporate events.
Grand Hyatt: Tailored creatives enhanced engagement for both Weddings and Corporate Events. For Weddings, the focus on “Bride in the Bridal Suite” captured emotional appeal, while “Luxury Settings” emphasized exclusivity for Corporate Events. With four ad variations per campaign, this strategy significantly boosted venue bookings throughout the campaign period..
Omnichannel strategy increases new customers by +126% for Series-B startup.
Soundstripe: We built out paid campaigns in Google, Facebook, and YouTube to generate a full-funnel digital marketing approach to finding qualified creative professionals. Ad copy was created to turn away customers looking for a one-time solution while attracting people who would have a longer lifetime value for the brand through yearly subscriptions.
Best practices and utilizing machine learning boosts sales by +87%.
Mann Lake Bee & Ag Supply: We restructured their account and then built out specific audience subgroups for more precise targeting. We adjusted bid strategies to maximize overall return, using ad group-specific ad copy and landing pages to provide a tailored experience to the customer.
Google’s machine learning helps increase conversion rates by +60%.
Intelex: Legacy accounts were still running on manual bidding. We decided to implement portfolio bidding with the smart bidding strategy, Target CPA. The use of portfolio bidding made sense because Intelex was already segmenting their campaigns with shared budgets, so it was easy to replicate with portfolio bidding.
+508% increase in quarter-over-quarter revenue coming from Meta.
Wicked Good Cupcakes: We simplified / organized the account structure to make sure we were targeting users at all stages of the funnel. The holiday creatives were broken out into the three primary campaigns: prospecting, retargeting, and remarketing. We tested different static, video, and carousel ads to determine which performed the best.
We’re creating a new paradigm for digital marketing.
Creativity and data-driven strategies are seamlessly integrated, empowering marketers to earn meaningful attention, balance short and long-term goals and maximize efforts in today’s ever-changing business landscape.
Creative storytelling and branding.
Flawless digital marketing execution.
“NPD has been a true partner from the very beginning. In fact, they’ve become an extension of our team and the future looks bright with them at our side.”
Jon LewisVP of Brand & Content Strategy, Universal Technical Institute
★★★★★
“After considering various options, we chose to partner with NP Digital as our digital marketing agency — a decision that has proven to be spot-on from the get-go. The partnership has been an incredibly rewarding and positive experience for CNN Brasil.”
Pedro SpositoDigital Platforms Manager, CNN Brasil
★★★★★
“NPD delivered actionable advice on both technical and on-page SEO which has been transformative for our site. We’ve seen triple digit increases in non-branded clicks to the site and continue to look to NPD to elevate our investments in organic search.”
Jasen WilliamsVP of Content and Digital Marketing at Verint
★★★★★
“NPD has been a key partner to executing our performance marketing, pushing for product advancement and testing data-driven tactics to optimize our business. As we continue to advance our optimizations and data-driven integrated marketing solutions with NPD as a partner, we fully expect our marketing momentum to further accelerate.”
Mike OuyangDirector of Product Marketing, Lantern by SoFi
★★★★★
“Closing our data gap has allowed us to truly optimize our paid media efforts, globally. The NPD team is a pleasure to work with and we’re looking forward to what the future holds.”
Page SandsVP of Digital Marketing, ConnectWise
★★★★★
“Being able to quantify our results globally has allowed us to measure and allocate our marketing dollars much more effectively, and efficiently- Something we haven’t been able to do before partnering with NPD as our digital marketing agency.”
Riley GrubbSr. Digital Media Specialist, Tektronix
★★★★★
“Partnering with NP Digital was an instrumental component for SoFi to elevate and build authority within the investment sector, a critical area of expansion for us in 2021. The strategy and partnership we have built provided a success framework that we can use in other areas of the business for continued growth.”
AJ SmithHead of Content, SoFi
★★★★★
“The rapid growth Contentful has experienced in the past 2+ years is overwhelming at times, and NP Digital has been alongside every step of the way. Together, we have been able to ensure the output and the strategy behind our demand gen efforts are able to scale along with the needs of the business.”
Caroline BeschelSr. Marketing Manager, Contentful
★★★★★
“With NP Digital’s support, we saw an immediate impact within the 1st quarter that resulted in impressive keyword rankings, website visitors, and product downloads for Adobe XD Ideas. We were looking for a digital marketing agency with omnichannel capabilities, and we found one!”
“NPD has been a true partner from the very beginning. In fact, they’ve become an extension of our team and the future looks bright with them at our side.”
Jon LewisVP of Brand & Content Strategy, Universal Technical Institute
★★★★★
“After considering various options, we chose to partner with NP Digital as our digital marketing agency — a decision that has proven to be spot-on from the get-go. The partnership has been an incredibly rewarding and positive experience for CNN Brasil.”
Pedro SpositoDigital Platforms Manager, CNN Brasil
★★★★★
“NPD delivered actionable advice on both technical and on-page SEO which has been transformative for our site. We’ve seen triple digit increases in non-branded clicks to the site and continue to look to NPD to elevate our investments in organic search.”
Jasen WilliamsVP of Content and Digital Marketing at Verint
★★★★★
“NPD has been a key partner to executing our performance marketing, pushing for product advancement and testing data-driven tactics to optimize our business.”
Mike OuyangDirector of Product Marketing, Lantern by SoFi
★★★★★
“Closing our data gap has allowed us to truly optimize our paid media efforts, globally. The NPD team is a pleasure to work with and we’re looking forward to what the future holds.”
Page SandsVP of Digital Marketing, ConnectWise
★★★★★
“Being able to quantify our results globally has allowed us to measure and allocate our marketing dollars much more effectively, and efficiently- Something we haven’t been able to do before partnering with NPD as our digital marketing agency.”
Riley GrubbSr. Digital Media Specialist, Tektronix
★★★★★
“Partnering with NP Digital was an instrumental component for SoFi to elevate and build authority within the investment sector, a critical area of expansion for us.”
AJ SmithHead of Content, SoFi
★★★★★
“The rapid growth Contentful has experienced in the past 2+ years is overwhelming at times, and NP Digital has been alongside every step of the way.”
Caroline BeschelSr. Marketing Manager, Contentful
★★★★★
“With NP Digital’s support, we saw an immediate impact within the 1st quarter that resulted in impressive keyword rankings, website visitors, and product downloads for Adobe XD Ideas. We were looking for a digital marketing agency with omnichannel capabilities, and we found one!”
+29% increase in booking conversions, -30% CPBE when compared to generic search campaigns.
Club Med: PMAX proves to be a strong competitor to SEAGN in driving cost-effective CPBE. Performance Max delivered cost-efficient bookings through AI-driven targeting and optimized ad placements. With automation, we engaged high-intent travelers, reducing CPBE and maximizing ROI in competitive markets.
SEO and content creation increases category search traffic by +329%.
Claires: In-depth research helped us to better understand user intent, competitiveness, and to identify and prioritize gaps in both content and organic search visibility. We optimized page-level elements like meta-data, H1s and on-page copy and implemented technical SEO best practices to remove crawl errors.
Omnichannel strategy increases new customers by +126% for Series-B startup.
Soundstripe: We built out paid campaigns in Google, Facebook, and YouTube to generate a full-funnel digital marketing approach to finding qualified creative professionals. Ad copy was created to turn away customers looking for a one-time solution while attracting people who would have a longer lifetime value.
Best practices and utilizing machine learning boosts sales by +87%.
Mann Lake Bee & Ag Supply: We restructured their account and then built out specific audience subgroups for more precise targeting. We adjusted bid strategies to maximize overall return, using ad group-specific ad copy and landing pages to provide a tailored experience to the customer.
Google’s machine learning helps increase conversion rates by +60%.
Intelex: Legacy accounts were still running on manual bidding. We decided to implement portfolio bidding with the smart bidding strategy, Target CPA. The use of portfolio bidding made sense because Intelex was already segmenting their campaigns with shared budgets, so it was easy to replicate with portfolio bidding.
+508% increase in quarter-over-quarter revenue coming from Meta.
Wicked Good Cupcakes: We simplified / organized the account structure to make sure we were targeting users at all stages of the funnel. The holiday creatives were broken out into the three primary campaigns: prospecting, retargeting, and remarketing. We tested different static, video, and carousel ads to determine which performed the best.
2024: Best SEO Campaign (Claires), Best SEM Campaign (ZAGG), Best Blog (Adobe).
CAREERS
Join NP Digital
Beer and ping-pong are great… But, we focus more on employee development, ensuring an inclusive environment and giving back to the community. We’re a digital marketing agency that practices what we preach- We’re all about thinking big, owning It, and having fun.
This is why both Ad Age and Inc. Magazine have recently listed NP Digital as a Best Place to Work.
Fill out the form below to speak with someone from our team.
×
Your downloadable has been sent to you via email. Do you know what's even better than this? Talking to a real expert about your marketing.
Here's the calendar to schedule your discovery call.
The 2025 paid media playbook.
Whether you want to take advantage of AI, discover new platforms, or prepare to advertise in a world without third-party cookies, this paid media playbook is here to help.