NP Digital Canada Strengthens Team Adding Ryan Douglas as VP of Strategy & Performance
Former Head of Performance at iProspect Canada to Accelerate Strategic Growth
SAN DIEGO, April #, 2022 – NP Digital, a leader in performance marketing, strengthens its marketing team announcing Ryan Douglas will bring his advanced industry experience taking on the role of Vice President of Strategy & Performance. In this role, Douglas will lead the performance team and drive strategic growth for clients.
Douglas joins the agency from iProspect where he served as head of performance and head of search. His expertise in leading performance teams includes a dual focus on internal systems and strategic campaigns. Douglas is notably skilled in streamlining processes and strategic partnerships to optimize efficiencies. He is particularly specialized in integrating paid and organic search strategies to drive a holistic growth for SMBs in the Canadian market.
“With the incredible demand we’ve experienced since the Canadian expansion this is the perfect time to welcome Ryan to the team,” said Ronnie Malewski, Managing Director of NP Digital Canada. “Ryan’s unique background in leading performance, search, and client services teams is the unique fusion of skillsets that will help drive overall success for the brands we service.”
NP Digital Canada is following rapid growth patterns of its US parent company and adopting its proven service model to scale with its clients. In this role, Douglas will oversee best-in-class performance delivery and bring strategic omnichannel marketing campaigns to B2B ecommerce brands in Canada.
“It’s promising to see NP Digital’s rapid growth in Canada and I’m looking forward to working closely with the team to elevate an already first-class performance media offering while upholding the reputation for exceptional client service,” said Douglas.
About NP Digital:
NP Digital is a global performance marketing agency focused on enterprise and mid-market challenger brands. Underpinned by its proprietary technology division and platform Ubersuggest, NP Digital is regarded as one of the fastest-growing, award-winning performance marketing agencies in the industry. NP Digital views marketing through a consultative lens that takes a holistic view when applying specialist execution to build meaningful partnerships. These partnerships include some of the world’s most prominent Fortune 500 brands in addition to mid-size, DTC challenger-type organizations.