Clicks to Website – YoY
Keyword Growth – Website Wide YoY
Clicks on Google Merchant Center
What sets Erica’s ATA apart is our commitment to both quality and education. At Erica’s ATA, we don’t just sell tools — we empower nail professionals to elevate their craft and build sustainable, thriving careers. Our nail tools are intentionally designed, manufactured in the U.S. with 100% natural diamonds, and built to last, because we believe our community deserves tools they can truly rely on.
But what really makes us stand out is how deeply we invest in education.
We wanted an SEO partner who communicates clearly, provides honest insights, and operates with integrity. We needed someone who feels like an extension of our team rather than just a service provider.
“With the growth in organic traffic and stronger online presence, we’re now able to connect with more nail professionals who need our products and education. It’s opened the door to new opportunities, expanded our reach, and given us the momentum to keep growing.”
April Forrest, Vice President Marketing
Erica’s ATA
As a small, family-operated company, visibility is everything. We’ve always known we’ve only scratched the surface when it comes to reaching potential customers, so getting our name out there in a bigger way has been incredibly impactful.
“[NP]Accel was able to support our growth in several impactful ways. They helped increase our domain authority, which strengthened our overall online presence and credibility. They also provided strategic blog outlines that we turned into content—many of which have become our top-performing landing pages.”
April continues, “As a result, we’ve seen a strong increase in organic traffic, bringing more visibility to our brand and helping us reach the right audience more effectively.”
“I’d tell other businesses that the long game is absolutely worth the fruit. SEO isn’t an overnight win, but with the right partner, the results compound in a powerful way over time.”
We bridge the gap between brands and their audiences, delivering hyper-personalized, data-driven experiences across every digital touchpoint. Fueled by insights, powered by strategy, and obsessed with impact—we don’t just reach customers, we resonate. We turn engagement into growth and interactions into lasting connections.
Success Stories
Success Stories
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Digital marketing industry roundup. June, 2026
Google starts rolling out AI search data, bot traffic surpassed human traffic globally, tiktok turns discovery into booking. So many updates its hard to keep track, so we’ve summarized the most important ones for you.
